{"id":7514,"date":"2018-02-13T13:08:14","date_gmt":"2018-02-13T13:08:14","guid":{"rendered":"https:\/\/kiencang.net\/?p=7514"},"modified":"2022-01-20T11:00:17","modified_gmt":"2022-01-20T04:00:17","slug":"tu-khoa-luu-luong-tim-kiem-thap","status":"publish","type":"post","link":"https:\/\/kiencang.net\/tu-khoa-luu-luong-tim-kiem-thap\/","title":{"rendered":"L\u00e0m th\u1ebf n\u00e0o t\u1eeb kh\u00f3a c\u00f3 l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm th\u1ea5p l\u1ea1i \u0111em \u0111\u1ebfn kh\u00e1ch h\u00e0ng gi\u00e1 tr\u1ecb cao [Case Study]"},"content":{"rendered":"\n<p>B\u1ea1n c\u00f3 th\u1ec3 nh\u1eafm \u0111\u1ebfn c\u00e1c t\u1eeb kh\u00f3a c\u00f3 <a href=\"https:\/\/kiencang.net\/khoi-luong-tim-kiem-cua-tu-khoa\/\">kh\u1ed1i l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm<\/a> th\u1ea5p nh\u01b0ng v\u1eabn nh\u1eadn \u0111\u01b0\u1ee3c l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp t\u1edbi website v\u00e0 kh\u00e1ch h\u00e0ng mua s\u1ea3n ph\u1ea9m kh\u00f4ng?<\/p>\n\n\n\n<p>N\u1ebfu c\u00f3, th\u00ec th\u1ea5p bao nhi\u00eau b\u1ea1n c\u00f3 th\u1ec3 ti\u1ebfn h\u00e0nh m\u00e0 v\u1eabn \u0111\u00f3n \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng?<\/p>\n\n\n\n<p>200 l\u01b0\u1ee3t\/th\u00e1ng? hay 100 l\u01b0\u1ee3t\/th\u00e1ng?<\/p>\n\n\n\n<p>Th\u1eadm ch\u00ed b\u1ea1n c\u00f3 th\u1ec3 ti\u1ebfn h\u00e0nh v\u1edbi t\u1eeb kh\u00f3a c\u00f3 kh\u1ed1i l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm b\u1eb1ng zero nh\u01b0ng v\u1eabn c\u00f3 \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng hay kh\u00f4ng?<\/p>\n\n\n\n<p>\u0110\u00f3 l\u00e0 nh\u1eefng c\u00e2u h\u1ecfi m\u00e0 t\u00f4i t\u1ef1 h\u1ecfi m\u00ecnh khi b\u1ea3n th\u00e2n b\u1eaft \u0111\u1ea7u case study SEO n\u00e0y. Khi b\u1eaft \u0111\u1ea7u chi\u1ebfn d\u1ecbch SEO, h\u1ea7u h\u1ebft m\u1ecdi ng\u01b0\u1eddi th\u1ef1c hi\u1ec7n chi\u1ebfn l\u01b0\u1ee3c t\u1eeb kh\u00f3a theo ki\u1ec3u truy\u1ec1n th\u1ed1ng. H\u1ecd h\u01b0\u1edbng \u0111\u1ebfn c\u00e1c t\u1eeb kh\u00f3a c\u00f3 kh\u1ed1i l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm t\u1eeb trung-b\u00ecnh-\u0111\u1ebfn-cao, t\u1ea1o n\u1ed9i dung v\u00e0 b\u1ecf ra nhi\u1ec1u th\u00e1ng tr\u1eddi chi\u1ebfn \u0111\u1ea5u \u0111\u1ec3 ngoi l\u00ean trang \u0111\u1ea7u ti\u00ean (top 10).<\/p>\n\n\n\n<p>L\u1ed1i ti\u1ebfp c\u1eadn n\u00e0y c\u00f3 hi\u1ec7u qu\u1ea3, nh\u01b0ng n\u00f3 r\u1ea5t kh\u00f3 kh\u0103n, \u0111\u1eaft \u0111\u1ecf v\u00e0 bao gi\u1edd c\u0169ng th\u01b0\u1eddng th\u1ea5t b\u1ea1i th\u1ea3m h\u1ea1i.<\/p>\n\n\n\n<p>T\u00f4i h\u01b0\u1edbng \u0111\u1ebfn c\u00e1ch ti\u1ebfp c\u1eadn nh\u1eafm \u0111\u1ebfn c\u00e1c t\u1eeb kh\u00f3a c\u00f3 t\u00ednh m\u1ee5c ti\u00eau cao v\u1edbi kh\u1ed1i l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm v\u00f4 c\u00f9ng th\u1ea5p. Sau \u0111\u00f3 t\u00f4i t\u1ea1o n\u1ed9i dung t\u1eadp trung to\u00e0n di\u1ec7n v\u00e0o vi\u1ec7c gi\u1ea3i quy\u1ebft m\u1ed1i b\u1eadn t\u00e2m c\u1ee7a kh\u00e1ch h\u00e0ng quan tr\u1ecdng.<\/p>\n\n\n\n<p>Ch\u1ec9 trong 7 th\u00e1ng \u00e1p d\u1ee5ng c\u00e1ch ti\u1ebfp c\u1eadn n\u00e0y, t\u00f4i \u0111\u00e3 th\u00e0nh c\u00f4ng trong vi\u1ec7c th\u0103ng h\u1ea1ng m\u1ed9t s\u1ed1 trang c\u1ee7a m\u00ecnh l\u00ean v\u1ecb tr\u00ed \u0111\u1ea7u SERPs (trang k\u1ebft qu\u1ea3 m\u00e1y t\u00ecm ki\u1ebfm tr\u1ea3 v\u1ec1). Nh\u1eefng trang n\u00e0y \u0111em \u0111\u1ebfn h\u01a1n <strong>600<\/strong> l\u01b0\u1ee3t gh\u00e9 th\u0103m ch\u1ea5t l\u01b0\u1ee3ng cao, <strong>67<\/strong> ng\u01b0\u1eddi trong \u0111\u00f3 chuy\u1ec3n th\u00e0nh kh\u00e1ch h\u00e0ng v\u1edbi LTV (Lifetime value) cho m\u1ed7i kh\u00e1ch h\u00e0ng v\u00e0o kho\u1ea3ng 300 \u0111\u00f4.<\/p>\n\n\n\n<p>V\u00e0 n\u00f3 kh\u00f4ng ch\u1ec9 l\u00e0 chi\u1ebfn thu\u1eadt \u0111\u01a1n l\u1ebb c\u00f3 hi\u1ec7u qu\u1ea3 trong ng\u1eafn h\u1ea1n (single-shot tactic). L\u1ee3i \u00edch t\u0103ng theo th\u1eddi gian khi b\u1ea1n m\u1edf r\u1ed9ng n\u00f3.<\/p>\n\n\n\n<p>T\u00f4i l\u00e0m t\u1ea5t c\u1ea3 \u0111i\u1ec1u n\u00e0y m\u00e0 kh\u00f4ng c\u1ea7n \u0111\u1ea7u t\u01b0 ti\u1ec1n b\u1ea1c t\u1ed1n k\u00e9m v\u00e0 th\u1eddi gian v\u00e0o <a href=\"https:\/\/kiencang.net\/xay-dung-lien-ket\/\">chi\u1ebfn d\u1ecbch \u0111i backlink<\/a>.<\/p>\n\n\n\n<p>L\u1ea5y v\u00ed d\u1ee5, trang web c\u1ee7a t\u00f4i x\u1ebfp \u1edf v\u1ecb tr\u00ed th\u1ee9 #3 cho t\u1eeb kh\u00f3a &#8211; &#8220;alternative to Cision \/ s\u1ea3n ph\u1ea9m thay th\u1ebf Cision&#8221;. Trang \u0111\u01a1n l\u1ebb n\u00e0y \u0111em \u0111\u1ebfn 9 kh\u00e1ch h\u00e0ng mua s\u1ea3n ph\u1ea9m v\u1edbi r\u1ea5t \u00edt cho t\u1edbi kh\u00f4ng t\u1ed1n m\u1ed9t \u0111\u1ed3ng ti\u1ec1n qu\u1ea3ng c\u00e1o n\u00e0o:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/san-pham-thay-the-cision.png\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"36\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/san-pham-thay-the-cision.png\" alt=\"s\u1ea3n ph\u1ea9m thay th\u1ebf Cision\" class=\"wp-image-7519\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/san-pham-thay-the-cision.png 900w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/san-pham-thay-the-cision-300x12.png 300w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/san-pham-thay-the-cision-768x31.png 768w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/san-pham-thay-the-cision-585x23.png 585w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>Trong Case Study n\u00e0y, t\u00f4i s\u1ebd cho b\u1ea1n th\u1ea5y ch\u00ednh x\u00e1c c\u00e1ch ti\u1ebfp c\u1eadn c\u1ee7a t\u00f4i v\u1ec1 nghi\u00ean c\u1ee9u t\u1eeb kh\u00f3a, t\u1ea1o n\u1ed9i dung v\u00e0 chuy\u1ec3n \u0111\u1ed5i. S\u1eed d\u1ee5ng Case Study n\u00e0y \u0111\u1ec3 t\u00ecm ki\u1ebfm c\u00e1c t\u1eeb kh\u00f3a ch\u01b0a khai th\u00e1c v\u00e0 l\u1ea5y \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng t\u1eeb \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh &#8211; th\u1eadm ch\u00ed kh\u00f4ng c\u1ea7n ph\u1ea3i c\u1ed1 g\u1eafng!<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_60 counter-hierarchy ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title \" >M\u1ee5c l\u1ee5c<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\" role=\"button\"><label for=\"item-6577d700d5770\" ><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input aria-label=\"Toggle\" aria-label=\"item-6577d700d5770\"  type=\"checkbox\" id=\"item-6577d700d5770\"><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/kiencang.net\/tu-khoa-luu-luong-tim-kiem-thap\/#Vuot_khoi_chien_luong_tu_khoa_thong_thuong\" title=\"V\u01b0\u1ee3t kh\u1ecfi chi\u1ebfn l\u01b0\u1ee3ng t\u1eeb kh\u00f3a th\u00f4ng th\u01b0\u1eddng\">V\u01b0\u1ee3t kh\u1ecfi chi\u1ebfn l\u01b0\u1ee3ng t\u1eeb kh\u00f3a th\u00f4ng th\u01b0\u1eddng<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/kiencang.net\/tu-khoa-luu-luong-tim-kiem-thap\/#Cach_tiep_can_thong_minh_hon_voi_cac_tu_khoa\" title=\"C\u00e1ch ti\u1ebfp c\u1eadn th\u00f4ng minh h\u01a1n v\u1edbi c\u00e1c t\u1eeb kh\u00f3a\">C\u00e1ch ti\u1ebfp c\u1eadn th\u00f4ng minh h\u01a1n v\u1edbi c\u00e1c t\u1eeb kh\u00f3a<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/kiencang.net\/tu-khoa-luu-luong-tim-kiem-thap\/#I_Tu_khoa_tom_bat_%E2%80%9CAn_trom%E2%80%9D_khach_hang_tu_cac_doi_thu_canh_tranh_cua_ban\" title=\"I. T\u1eeb kh\u00f3a t\u00f3m b\u1eaft: &#8220;\u0102n tr\u1ed9m&#8221; kh\u00e1ch h\u00e0ng t\u1eeb c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh c\u1ee7a b\u1ea1n\">I. T\u1eeb kh\u00f3a t\u00f3m b\u1eaft: &#8220;\u0102n tr\u1ed9m&#8221; kh\u00e1ch h\u00e0ng t\u1eeb c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh c\u1ee7a b\u1ea1n<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/kiencang.net\/tu-khoa-luu-luong-tim-kiem-thap\/#Cac_tu_khoa_tom_bat_la_gi\" title=\"C\u00e1c t\u1eeb kh\u00f3a t\u00f3m b\u1eaft l\u00e0 g\u00ec?\">C\u00e1c t\u1eeb kh\u00f3a t\u00f3m b\u1eaft l\u00e0 g\u00ec?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/kiencang.net\/tu-khoa-luu-luong-tim-kiem-thap\/#Vi_du\" title=\"V\u00ed d\u1ee5\">V\u00ed d\u1ee5<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/kiencang.net\/tu-khoa-luu-luong-tim-kiem-thap\/#Lam_the_nao_de_tim_duoc_cac_tu_khoa_tom_bat\" title=\"L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 t\u00ecm \u0111\u01b0\u1ee3c c\u00e1c t\u1eeb kh\u00f3a t\u00f3m b\u1eaft\">L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 t\u00ecm \u0111\u01b0\u1ee3c c\u00e1c t\u1eeb kh\u00f3a t\u00f3m b\u1eaft<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/kiencang.net\/tu-khoa-luu-luong-tim-kiem-thap\/#II_Cac_tu_khoa_cong_Xay_dung_ban_than_ban_dua_tren_uy_tin_cua_nguoi_khac\" title=\"II. C\u00e1c t\u1eeb kh\u00f3a c\u00f5ng: X\u00e2y d\u1ef1ng b\u1ea3n th\u00e2n b\u1ea1n d\u1ef1a tr\u00ean uy t\u00edn c\u1ee7a ng\u01b0\u1eddi kh\u00e1c\">II. C\u00e1c t\u1eeb kh\u00f3a c\u00f5ng: X\u00e2y d\u1ef1ng b\u1ea3n th\u00e2n b\u1ea1n d\u1ef1a tr\u00ean uy t\u00edn c\u1ee7a ng\u01b0\u1eddi kh\u00e1c<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/kiencang.net\/tu-khoa-luu-luong-tim-kiem-thap\/#Tu_khoa_cong_la_gi\" title=\"T\u1eeb kh\u00f3a c\u00f5ng l\u00e0 g\u00ec?\">T\u1eeb kh\u00f3a c\u00f5ng l\u00e0 g\u00ec?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/kiencang.net\/tu-khoa-luu-luong-tim-kiem-thap\/#Lam_the_nao_de_tim_duoc_tu_khoa_cong\" title=\"L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 t\u00ecm \u0111\u01b0\u1ee3c t\u1eeb kh\u00f3a c\u00f5ng\">L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 t\u00ecm \u0111\u01b0\u1ee3c t\u1eeb kh\u00f3a c\u00f5ng<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/kiencang.net\/tu-khoa-luu-luong-tim-kiem-thap\/#III_Tiep_can_%E2%80%9CGiai_phap_tot_hon%E2%80%9D_Giup_moi_nguoi_su_dung_chien_thuat_pho_bien\" title=\"III. Ti\u1ebfp c\u1eadn &#8220;Gi\u1ea3i ph\u00e1p t\u1ed1t h\u01a1n&#8221;: Gi\u00fap m\u1ecdi ng\u01b0\u1eddi s\u1eed d\u1ee5ng chi\u1ebfn thu\u1eadt ph\u1ed5 bi\u1ebfn\">III. Ti\u1ebfp c\u1eadn &#8220;Gi\u1ea3i ph\u00e1p t\u1ed1t h\u01a1n&#8221;: Gi\u00fap m\u1ecdi ng\u01b0\u1eddi s\u1eed d\u1ee5ng chi\u1ebfn thu\u1eadt ph\u1ed5 bi\u1ebfn<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/kiencang.net\/tu-khoa-luu-luong-tim-kiem-thap\/#Tu_khoa_%E2%80%9CGiai_phap_tot_hon%E2%80%9D_la_gi\" title=\"T\u1eeb kh\u00f3a &#8220;Gi\u1ea3i ph\u00e1p t\u1ed1t h\u01a1n&#8221; l\u00e0 g\u00ec?\">T\u1eeb kh\u00f3a &#8220;Gi\u1ea3i ph\u00e1p t\u1ed1t h\u01a1n&#8221; l\u00e0 g\u00ec?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/kiencang.net\/tu-khoa-luu-luong-tim-kiem-thap\/#Lam_the_nao_de_tim_ra_cac_tu_khoa_%E2%80%9CGiai_phap_nhanh_chong%E2%80%9D\" title=\"L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 t\u00ecm ra c\u00e1c t\u1eeb kh\u00f3a &#8220;Gi\u1ea3i ph\u00e1p nhanh ch\u00f3ng&#8221;\">L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 t\u00ecm ra c\u00e1c t\u1eeb kh\u00f3a &#8220;Gi\u1ea3i ph\u00e1p nhanh ch\u00f3ng&#8221;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/kiencang.net\/tu-khoa-luu-luong-tim-kiem-thap\/#Lam_the_nao_co_duoc_loi_ich_lon_nhat_tu_cach_tiep_can_nay\" title=\"L\u00e0m th\u1ebf n\u00e0o c\u00f3 \u0111\u01b0\u1ee3c l\u1ee3i \u00edch l\u1edbn nh\u1ea5t t\u1eeb c\u00e1ch ti\u1ebfp c\u1eadn n\u00e0y\">L\u00e0m th\u1ebf n\u00e0o c\u00f3 \u0111\u01b0\u1ee3c l\u1ee3i \u00edch l\u1edbn nh\u1ea5t t\u1eeb c\u00e1ch ti\u1ebfp c\u1eadn n\u00e0y<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/kiencang.net\/tu-khoa-luu-luong-tim-kiem-thap\/#2_Len_danh_muc_cac_doi_thu_canh_tranh_cong_cu_lien_quan_va_chien_thuat\" title=\"2. L\u00ean danh m\u1ee5c c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh, c\u00f4ng c\u1ee5 li\u00ean quan v\u00e0 chi\u1ebfn thu\u1eadt\">2. L\u00ean danh m\u1ee5c c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh, c\u00f4ng c\u1ee5 li\u00ean quan v\u00e0 chi\u1ebfn thu\u1eadt<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/kiencang.net\/tu-khoa-luu-luong-tim-kiem-thap\/#Den_phien_cua_ban\" title=\"\u0110\u1ebfn phi\u00ean c\u1ee7a b\u1ea1n\">\u0110\u1ebfn phi\u00ean c\u1ee7a b\u1ea1n<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Vuot_khoi_chien_luong_tu_khoa_thong_thuong\"><\/span>V\u01b0\u1ee3t kh\u1ecfi chi\u1ebfn l\u01b0\u1ee3ng t\u1eeb kh\u00f3a th\u00f4ng th\u01b0\u1eddng<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>V\u1edbi nhi\u1ec1u ng\u01b0\u1eddi l\u00e0m SEO, qu\u00e1 tr\u00ecnh <a href=\"https:\/\/kiencang.net\/nghien-cuu-tu-khoa-seo\/\">nghi\u00ean c\u1ee9u t\u1eeb kh\u00f3a<\/a> gi\u1ed1ng nh\u01b0 th\u1ebf n\u00e0y:<\/p>\n\n\n\n<ul><li>T\u00ecm t\u1eeb kh\u00f3a h\u1ea1t gi\u1ed1ng<\/li><li>\u0110\u01b0a t\u1eeb kh\u00f3a h\u1ea1t gi\u1ed1ng v\u00e0o c\u00f4ng c\u1ee5 nghi\u00ean c\u1ee9u t\u1eeb kh\u00f3a<\/li><li>Lo\u1ea1i b\u1ecf t\u1ea5t c\u1ea3 c\u00e1c t\u1eeb kh\u00f3a c\u1ea1nh tranh qu\u00e1 m\u1ee9c v\u00e0 t\u1eeb kh\u00f3a kh\u00f4ng li\u00ean quan<\/li><li>T\u1ea1o m\u1ed9t danh s\u00e1ch t\u1eeb kh\u00f3a t\u1eeb ph\u1ea7n c\u00f2n l\u1ea1i.<\/li><\/ul>\n\n\n\n<p>Ti\u00eau ch\u00ed ch\u1ecdn l\u1ef1a v\u1edbi c\u00e1ch ti\u1ebfp c\u1eadn n\u00e0y th\u01b0\u1eddng d\u1ec5 d\u00e0ng c\u00f3 th\u00f4ng s\u1ed1 \u0111\u1ec3 \u0111\u1ecbnh l\u01b0\u1ee3ng, nh\u01b0 <a href=\"https:\/\/kiencang.net\/khoi-luong-tim-kiem-cua-tu-khoa\/\">kh\u1ed1i l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm<\/a> ho\u1eb7c l\u01b0u l\u01b0\u1ee3ng ti\u1ec1m n\u0103ng.<\/p>\n\n\n\n<p>Trong th\u1ef1c t\u1ebf, h\u1ea7u h\u1ebft c\u00e1c <a href=\"https:\/\/kiencang.net\/cong-cu-nghien-cuu-tu-khoa\/\">c\u00f4ng c\u1ee5 nghi\u00ean c\u1ee9u t\u1eeb kh\u00f3a<\/a> th\u1eadm ch\u00ed c\u00f2n m\u1eb7c \u0111\u1ecbnh s\u1eafp x\u1ebfp t\u1ea5t c\u1ea3 t\u1eeb kh\u00f3a theo kh\u1ed1i l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm c\u1ee7a ch\u00fang.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/tu-khoa-theo-khoi-luong-tim-kiem.png\"><img loading=\"lazy\" decoding=\"async\" width=\"880\" height=\"367\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/tu-khoa-theo-khoi-luong-tim-kiem.png\" alt=\"t\u1eeb kh\u00f3a theo kh\u1ed1i l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm\" class=\"wp-image-7516\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/tu-khoa-theo-khoi-luong-tim-kiem.png 880w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/tu-khoa-theo-khoi-luong-tim-kiem-300x125.png 300w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/tu-khoa-theo-khoi-luong-tim-kiem-768x320.png 768w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/tu-khoa-theo-khoi-luong-tim-kiem-585x244.png 585w\" sizes=\"(max-width: 880px) 100vw, 880px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>\u0110i\u1ec1u n\u00e0y lu\u00f4n d\u1eabn \u0111\u1ebfn t\u00ecnh hu\u1ed1ng b\u1ea1n t\u1eadp trung v\u00e0o c\u00e1c t\u1eeb kh\u00f3a c\u00f3 ch\u1ec9 s\u1ed1 t\u00edch c\u1ef1c v\u00e0 li\u00ean quan r\u00f5 r\u00e0ng v\u1edbi ng\u00e0nh ngh\u1ec1 c\u1ee7a b\u1ea1n. \u0110\u00e2y th\u01b0\u1eddng l\u00e0 c\u00e1c t\u1eeb kh\u00f3a th\u00f4ng tin thu\u1ea7n t\u00fay v\u1edbi r\u1ea5t \u00edt ho\u1eb7c kh\u00f4ng c\u00f3 \u00fd \u0111\u1ecbnh mua h\u00e0ng.<\/p>\n\n\n\n<p>L\u1ea5y v\u00ed d\u1ee5, n\u1ebfu b\u1ea1n th\u0103ng h\u1ea1ng cho s\u1ea3n ph\u1ea9m c\u1ee7a t\u00f4i &#8211; <a href=\"https:\/\/justreachout.io\/\">JustReachOut<\/a>, m\u1ed9t c\u00f4ng c\u1ee5 PR &#8211; b\u1ea1n c\u00f3 th\u1ec3 ch\u1ecdn t\u1eeb kh\u00f3a nh\u01b0 &#8220;press release template \/ m\u1eabu ph\u00e1t h\u00e0nh b\u00e1o ch\u00ed&#8221;.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/tu-khoa-mau-phat-hanh-bao-chi.png\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"284\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/tu-khoa-mau-phat-hanh-bao-chi.png\" alt=\"t\u1eeb kh\u00f3a m\u1eabu ph\u00e1t h\u00e0nh b\u00e1o ch\u00ed\" class=\"wp-image-7517\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/tu-khoa-mau-phat-hanh-bao-chi.png 900w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/tu-khoa-mau-phat-hanh-bao-chi-300x95.png 300w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/tu-khoa-mau-phat-hanh-bao-chi-768x242.png 768w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/tu-khoa-mau-phat-hanh-bao-chi-585x185.png 585w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>N\u00f3 c\u00f3 c\u00e1c s\u1ed1 li\u1ec7u b\u00ean ph\u1ea3i &#8211; l\u01b0u l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm l\u00e0 13 ng\u00e0n, CPC 5 \u0111\u00f4 &#8211; v\u00e0 li\u00ean quan \u0111\u1ebfn ng\u00e0nh.<\/p>\n\n\n\n<p>V\u1ea5n \u0111\u1ec1 l\u00e0 g\u00ec?<\/p>\n\n\n\n<p>T\u1ea5t c\u1ea3 c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ee7a b\u1ea1n c\u0169ng c\u00f3 c\u00f9ng \u00fd t\u01b0\u1edfng n\u00e0y. Gi\u1ed1ng nh\u01b0 b\u1ea1n, h\u1ecd c\u0169ng t\u00ecm ki\u1ebfm cho c\u00e1c ch\u1ec9 s\u1ed1 m\u1ea1nh v\u00e0 li\u00ean quan.<\/p>\n\n\n\n<p>K\u1ebft qu\u1ea3 n\u00e0y d\u1eabn \u0111\u1ebfn c\u1ea1nh tranh kh\u1ed1c li\u1ec7t n\u01a1i m\u00e0 b\u1ea1n ch\u1ec9 c\u00f3 m\u1ed9t c\u00e1ch duy nh\u1ea5t \u0111\u1ec3 x\u1ebfp h\u1ea1ng cao l\u00e0 t\u1ea1o n\u1ed9i dung v\u00e0 li\u00ean k\u1ebft v\u01b0\u1ee3t tr\u1ed9i so v\u1edbi t\u1ea5t c\u1ea3 nh\u1eefng ng\u01b0\u1eddi kh\u00e1c.<\/p>\n\n\n\n<p>V\u00ed d\u1ee5, v\u1edbi t\u1eeb kh\u00f3a &#8220;press release template&#8221;, t\u00f4i c\u1ea7n ph\u1ea3i \u0111\u00e1nh b\u1ea1i HubSpot, Office.com, v\u00e0 CBSNews \u0111\u1ec3 \u0111\u1ee9ng \u0111\u1ea7u.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/doi-thu-voi-tu-khoa-mau-phat-hanh-bao-chi.png\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"231\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/doi-thu-voi-tu-khoa-mau-phat-hanh-bao-chi.png\" alt=\"\u0111\u1ed1i th\u1ee7 v\u1edbi t\u1eeb kh\u00f3a m\u1eabu ph\u00e1t h\u00e0nh b\u00e1o ch\u00ed\" class=\"wp-image-7518\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/doi-thu-voi-tu-khoa-mau-phat-hanh-bao-chi.png 900w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/doi-thu-voi-tu-khoa-mau-phat-hanh-bao-chi-300x77.png 300w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/doi-thu-voi-tu-khoa-mau-phat-hanh-bao-chi-768x197.png 768w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/doi-thu-voi-tu-khoa-mau-phat-hanh-bao-chi-585x150.png 585w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>\u0110\u00f3 l\u00e0 cu\u1ed9c c\u1ea1nh tranh <em>kh\u1ed1c li\u1ec7t<\/em>.<\/p>\n\n\n\n<p>Nh\u01b0ng t\u00f4i s\u1ebd cho b\u1ea1n th\u1ea5y b\u00ean d\u01b0\u1edbi, n\u00f3 kh\u00f4ng c\u1ea7n ph\u1ea3i \u0111i theo c\u00e1ch tr\u00ean.<\/p>\n\n\n\n<p>V\u1edbi ph\u01b0\u01a1ng ph\u00e1p ti\u1ebfp c\u1eadn ti\u1ebfp tuy\u1ebfn (<em>tangential approach<\/em>), b\u1ea1n c\u00f3 th\u1ec3 tr\u00e1nh s\u1ef1 c\u1ea1nh tranh n\u00e0y ho\u00e0n to\u00e0n m\u00e0 v\u1eabn \u0111\u00f3n \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng c\u1ee7a m\u00ecnh.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Cach_tiep_can_thong_minh_hon_voi_cac_tu_khoa\"><\/span>C\u00e1ch ti\u1ebfp c\u1eadn th\u00f4ng minh h\u01a1n v\u1edbi c\u00e1c t\u1eeb kh\u00f3a<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>V\u1edbi c\u00e1ch ti\u1ebfp c\u1eadn n\u00e0y, b\u1ea1n b\u1ecf qua b\u1ea5t k\u1ef3 th\u00f4ng s\u1ed1 n\u00e0o m\u00e0 m\u1ecdi ng\u01b0\u1eddi s\u1eed d\u1ee5ng \u0111\u1ec3 ch\u1ecdn l\u1ef1a t\u1eeb kh\u00f3a cho h\u1ecd &#8211; kh\u1ed1i l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm, CPC, kh\u1ea3 n\u0103ng c\u1ea1nh tranh, v\u00e2n v\u00e2n.<\/p>\n\n\n\n<p>Thay v\u00e0o \u0111\u00f3, b\u1ea1n t\u1eadp trung v\u00e0o c\u00e1c t\u1eeb kh\u00f3a m\u00e0 b\u1ea1n c\u00f3 th\u1ec3:<\/p>\n\n\n\n<ul><li><strong>T\u00f3m<\/strong> \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng khi h\u1ecd \u0111ang \u1edf gi\u1eefa quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng<\/li><li><strong>D\u1ef1a v\u00e0o<\/strong> uy t\u00edn c\u1ee7a nh\u1eefng ng\u01b0\u1eddi b\u00e1n th\u1ed1ng tr\u1ecb trong c\u00e1c l\u0129nh v\u1ef1c li\u00ean quan<\/li><li>Cung c\u1ea5p m\u1ed9t <strong>gi\u1ea3i ph\u00e1p t\u1ed1t h\u01a1n<\/strong> cho v\u1ea5n \u0111\u1ec1 m\u00e0 ng\u01b0\u1eddi d\u00f9ng g\u1eb7p ph\u1ea3i (so v\u1edbi m\u1ed9t c\u00f4ng c\u1ee5 mi\u1ec5n ph\u00ed \u0111ang cung c\u1ea5p) trong l\u0129nh v\u1ef1c c\u1ee7a b\u1ea1n<\/li><\/ul>\n\n\n\n<p>T\u1ea5t nhi\u00ean b\u1ea1n v\u1eabn s\u1eed d\u1ee5ng c\u00e1c ch\u1ec9 s\u1ed1, nh\u01b0ng b\u1ea1n s\u1eed d\u1ee5ng ch\u00fang nh\u01b0 l\u00e0 c\u00e1c ti\u00eau ch\u00ed <em>\u0111i\u1ec1u ki\u1ec7n<\/em> kh\u00f4ng ph\u1ea3i c\u00e1c ti\u00eau ch\u00ed <em>ch\u1ecdn l\u1ef1a<\/em>.<\/p>\n\n\n\n<p>C\u00e1ch ti\u1ebfp c\u1eadn n\u00e0y hi\u1ec7u qu\u1ea3 b\u1edfi v\u00ec:<\/p>\n\n\n\n<ul><li><strong>\u00cdt c\u1ea1nh tranh<\/strong>: V\u00ec c\u00e1ch b\u1ea1n nh\u1eafm \u0111\u1ebfn kh\u00f4ng ph\u1ed5 bi\u1ebfn, c\u00e1c t\u1eeb kh\u00f3a c\u00f3 l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp th\u1ea5p, b\u1ea1n kh\u00f4ng g\u1eb7p nhi\u1ec1u c\u1ea1nh tranh tr\u00ean trang SERPs. \u0110i\u1ec1u n\u00e0y ngh\u0129a l\u00e0 b\u1ea1n c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c x\u1ebfp h\u1ea1ng cao m\u00e0 th\u1eadm ch\u00ed kh\u00f4ng c\u1ea7n x\u00e2y d\u1ef1ng b\u1ea5t k\u1ef3 backlink n\u00e0o.<\/li><li><strong>L\u01b0u l\u01b0\u1ee3ng truy c\u1eadp h\u01b0\u1edbng \u0111\u00edch<\/strong>: C\u00e1c t\u1eeb kh\u00f3a b\u1ea1n s\u1eed d\u1ee5ng v\u1edbi c\u00e1ch ti\u1ebfp c\u1eadn n\u00e0y s\u1ebd r\u1ea5t c\u1ee5 th\u1ec3 v\u00e0 \u0111em l\u1ea1i l\u01b0\u1ee3ng truy c\u1eadp <em>c\u1ef1c k\u1ef3 nh\u1eafm m\u1ee5c ti\u00eau<\/em>. T\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i c\u1ee7a b\u1ea1n theo \u0111\u00f3 s\u1ebd cao nh\u01b0 t\u00f4i s\u1ebd cho b\u1ea1n th\u1ea5y b\u00ean d\u01b0\u1edbi.<\/li><li><strong>T\u1eadp trung v\u00e0o kinh doanh<\/strong>: Thay v\u00ec ch\u1ec9 \u0111\u01a1n gi\u1ea3n nh\u00ecn v\u00e0o c\u00e1c ch\u1ec9 s\u1ed1, c\u00e1c t\u1eeb kh\u00f3a n\u00e0y gi\u1ea3i quy\u1ebft c\u00e1c v\u1ea5n \u0111\u1ec1 v\u00e0 lo ng\u1ea1i c\u1ed1t l\u00f5i c\u1ee7a kh\u00e1ch h\u00e0ng v\u1ec1 s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n ho\u1eb7c \u0111\u1ed1i th\u1ee7. C\u00e1ch ti\u1ebfp c\u1eadn &#8220;t\u1eadp trung v\u00e0o kinh doanh&#8221; n\u00e0y th\u01b0\u1eddng \u0111em \u0111\u1ebfn nhi\u1ec1u l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp m\u1ee5c ti\u00eau h\u01a1n.<\/li><\/ul>\n\n\n\n<p>\u1ede trong ph\u1ea7n k\u1ebf ti\u1ebfp, t\u00f4i s\u1ebd cho b\u1ea1n th\u1ea5y c\u00e1ch lo\u1ea1i \u0111\u1ea7u ti\u00ean l\u00e0m vi\u1ec7c &#8211; c\u00e1c t\u1eeb kh\u00f3a &#8220;t\u00f3m b\u1eaft&#8221;.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"I_Tu_khoa_tom_bat_%E2%80%9CAn_trom%E2%80%9D_khach_hang_tu_cac_doi_thu_canh_tranh_cua_ban\"><\/span>I. T\u1eeb kh\u00f3a t\u00f3m b\u1eaft: &#8220;\u0102n tr\u1ed9m&#8221; kh\u00e1ch h\u00e0ng t\u1eeb c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh c\u1ee7a b\u1ea1n<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>T\u01b0\u1edfng t\u01b0\u1ee3ng b\u1ea1n \u0111ang \u1edf trong th\u00e0nh ph\u1ed1 v\u00e0 mu\u1ed1n mua \u0111\u00f4i gi\u00e0y ch\u1ea1y m\u1edbi.<\/p>\n\n\n\n<p>B\u1ea1n \u0111i \u0111\u1ebfn c\u1eeda h\u00e0ng l\u1edbn g\u1ea7n nh\u00e0 v\u00e0 th\u1eed h\u00e0ng t\u00e1 gi\u00e0y. Ng\u01b0\u1eddi b\u00e1n h\u00e0ng gi\u1ea3i th\u00edch c\u00e1ch l\u1ef1a ch\u1ecdn gi\u00e0y ch\u1ea1y, lo\u1ea1i ph\u00f9 h\u1ee3p c\u1ea7n t\u00ecm ki\u1ebfm v\u00e0 th\u01b0\u01a1ng hi\u1ec7u n\u00ean mua.<\/p>\n\n\n\n<p>Sau kho\u1ea3ng m\u1ed9t gi\u1edd th\u1eed, cu\u1ed1i c\u00f9ng b\u1ea1n c\u0169ng t\u00ecm \u0111\u01b0\u1ee3c m\u1ed9t \u0111\u00f4i \u01b0ng \u00fd. H\u00e0i l\u00f2ng v\u1edbi quy\u1ebft \u0111\u1ecbnh c\u1ee7a m\u00ecnh, b\u1ea1n \u0111i \u0111\u1ebfn qu\u1ea7y thanh to\u00e1n.<\/p>\n\n\n\n<p>Tr\u01b0\u1edbc khi tr\u1ea3 ti\u1ec1n b\u1ea1n nh\u1edb ra l\u00e0 m\u00ecnh \u0111\u00e3 t\u1ea3i \u1ee9ng d\u1ee5ng ki\u1ec3m tra gi\u00e1 c\u1ee7a Amazon \u0111\u1ec3 ki\u1ec3m tra gi\u00e1 tr\u01b0\u1edbc khi mua h\u00e0ng.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/5-ung-dung-kiem-tra-gia-cua-Amazon.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"355\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/5-ung-dung-kiem-tra-gia-cua-Amazon.jpg\" alt=\"\u1ee9ng d\u1ee5ng ki\u1ec3m tra gi\u00e1 c\u1ee7a Amazon\" class=\"wp-image-7520\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/5-ung-dung-kiem-tra-gia-cua-Amazon.jpg 600w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/5-ung-dung-kiem-tra-gia-cua-Amazon-300x178.jpg 300w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/5-ung-dung-kiem-tra-gia-cua-Amazon-585x346.jpg 585w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>V\u00ec th\u1ebf b\u1ea1n l\u1ea5y ra \u0111i\u1ec7n tho\u1ea1i c\u1ee7a m\u00ecnh, m\u1edf \u1ee9ng d\u1ee5ng Amazon v\u00e0 nhanh ch\u00f3ng t\u00ecm ki\u1ebfm.<\/p>\n\n\n\n<p>\u0110\u00f4i gi\u00e0y r\u1ebb h\u01a1n \u0111\u1ebfn 20 \u0111\u00f4 tr\u00ean Amazon! v\u00e0 b\u1ea1n quy\u1ebft \u0111\u1ecbnh \u0111\u1eb7t h\u00e0ng online! Xong phim!<\/p>\n\n\n\n<p>N\u00f3i c\u00e1ch kh\u00e1c, Amazon \u0111\u00e3 <em>t\u00f3m b\u1eaft \u0111\u01b0\u1ee3c<\/em> quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng c\u1ee7a b\u1ea1n.<\/p>\n\n\n\n<p>C\u1eeda h\u00e0ng \u0111\u00e3 l\u00e0m t\u1ea5t c\u1ea3 quy tr\u00ecnh b\u00e1n h\u00e0ng. Amazon ch\u1ec9 xu\u1ea5t hi\u1ec7n khi b\u1ea1n th\u1ef1c hi\u1ec7n quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng quan tr\u1ecdng nh\u1ea5t.<\/p>\n\n\n\n<p>N\u00f3 kh\u00f4ng thuy\u1ebft ph\u1ee5c b\u1ea1n mua s\u1ea3n ph\u1ea9m; nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng \u0111\u00e3 l\u00e0m \u0111i\u1ec1u \u0111\u00f3 r\u1ed3i. N\u00f3 ch\u1ec9 cung c\u1ea5p gi\u00e1 r\u1ebb h\u01a1n v\u00e0 b\u00e1n \u0111\u01b0\u1ee3c m\u1ed9t \u0111\u01a1n h\u00e0ng th\u1ef1c s\u1ef1.<\/p>\n\n\n\n<p>\u0110i\u1ec1u m\u00e0 t\u00f4i v\u1eeba m\u00f4 t\u1ea3 x\u1ea3y ra h\u00e0ng ng\u00e0y. 65% kh\u00e1ch h\u00e0ng \u1edf Hoa K\u1ef3 ti\u1ebfn h\u00e0nh nghi\u00ean c\u1ee9u s\u1ea3n ph\u1ea9m online tr\u01b0\u1edbc khi \u0111i \u0111\u1ebfn c\u1eeda h\u00e0ng. 25% kh\u00e1ch h\u00e0ng s\u1eed d\u1ee5ng thi\u1ebft b\u1ecb di \u0111\u1ed9ng \u0111\u1ec3 th\u1ef1c hi\u1ec7n \u0111\u1eb7t h\u00e0ng trong khi h\u1ecd \u1edf trong c\u1eeda h\u00e0ng.<\/p>\n\n\n\n<p>Kh\u00f4ng l\u1ea5y l\u00e0m l\u1ea1 khi Amazon th\u1eadm ch\u00ed c\u00f3 b\u1eb1ng s\u00e1ng ch\u1ebf gi\u00fap ng\u0103n ch\u1eb7n ng\u01b0\u1eddi gh\u00e9 th\u0103m c\u1eeda h\u00e0ng kh\u1ecfi vi\u1ec7c tra gi\u00e1 c\u1ea3 b\u00ean trong c\u1eeda h\u00e0ng c\u1ee7a h\u1ecd.<\/p>\n\n\n\n<p>Nh\u01b0ng l\u00e0m th\u1ebf n\u00e0o m\u00e0 nh\u1eefng \u0111i\u1ec1u tr\u00ean c\u00f3 li\u00ean quan \u0111\u1ebfn ch\u00fang ta?<\/p>\n\n\n\n<p>\u0110\u01a1n gi\u1ea3n: gi\u1ed1ng nh\u01b0 Amazon, b\u1ea1n c\u00f3 th\u1ec3 t\u00f3m l\u1ea5y quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng b\u1eb1ng c\u00e1ch nh\u1eafm \u0111\u1ebfn nh\u00f3m t\u1eeb kh\u00f3a ch\u00ednh x\u00e1c.<\/p>\n\n\n\n<p>T\u00f4i g\u1ecdi \u0111\u1ea5y l\u00e0 <em>c\u00e1c t\u1eeb kh\u00f3a t\u00f3m b\u1eaft<\/em>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Cac_tu_khoa_tom_bat_la_gi\"><\/span>C\u00e1c t\u1eeb kh\u00f3a t\u00f3m b\u1eaft l\u00e0 g\u00ec?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Nh\u1edb l\u1ea1i r\u1eb1ng qu\u00e1 tr\u00ecnh mua h\u00e0ng c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c m\u00f4 t\u1ea3 nh\u01b0 l\u00e0 &#8220;h\u00e0nh tr\u00ecnh mua h\u00e0ng&#8221; n\u01a1i ng\u01b0\u1eddi mua di chuy\u1ec3n t\u1eeb ch\u01b0a nh\u1eadn th\u1ee9c \u0111\u1ebfn hi\u1ec3u bi\u1ebft r\u1ed3i cu\u1ed1i c\u00f9ng l\u00e0 quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/hanh-trinh-mua-hang.png\"><img loading=\"lazy\" decoding=\"async\" width=\"652\" height=\"309\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/hanh-trinh-mua-hang.png\" alt=\"h\u00e0nh tr\u00ecnh mua h\u00e0ng\" class=\"wp-image-7521\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/hanh-trinh-mua-hang.png 652w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/hanh-trinh-mua-hang-300x142.png 300w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/hanh-trinh-mua-hang-585x277.png 585w\" sizes=\"(max-width: 652px) 100vw, 652px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>Theo th\u1eddi gian, kh\u00e1ch h\u00e0ng n\u00e0y \u0111i \u0111\u1ebfn giai \u0111o\u1ea1n &#8220;Quy\u1ebft \u0111\u1ecbnh&#8221;, ng\u01b0\u1eddi mua \u0111\u00e3 th\u1ef1c hi\u1ec7n r\u1ea5t nhi\u1ec1u t\u00ecm hi\u1ec3u v\u1ec1 s\u1ea3n ph\u1ea9m. Anh ta \/ c\u00f4 ta \u0111\u1ecdc nhi\u1ec1u b\u00e0i \u0111\u0103ng blog, t\u1ef1 ph\u00e2n t\u00edch nhu c\u1ea7u v\u00e0 so s\u00e1nh c\u00e1c t\u00ednh n\u0103ng.<\/p>\n\n\n\n<p>Nh\u01b0ng ngay tr\u01b0\u1edbc l\u00fac \u0111\u01b0a th\u1ebb t\u00edn d\u1ee5ng c\u1ee7a m\u00ecnh, ng\u01b0\u1eddi mua do d\u1ef1. Anh ta \/ c\u00f4 ta kh\u00f4ng ch\u1eafc l\u00e0 s\u1ea3n ph\u1ea9m c\u00f3 ph\u00f9 h\u1ee3p nh\u1ea5t v\u1edbi m\u00ecnh hay kh\u00f4ng. Ho\u1eb7c c\u00f3 th\u1ec3 kh\u00f4ng ch\u1eafc ch\u1eafn gi\u00e1 c\u1ea3 c\u00f3 h\u1ee3p l\u00fd.<\/p>\n\n\n\n<p>\u0110i\u1ec1u n\u00e0y \u0111\u1eb7c bi\u1ec7t ch\u00ednh x\u00e1c cho s\u1ea3n ph\u1ea9m B2B (Business to Business \/ Doanh nghi\u1ec7p cho Doanh nghi\u1ec7p) n\u01a1i kh\u00e1ch h\u00e0ng bi\u1ebft h\u1ecd s\u1ebd d\u00ednh ch\u1eb7t v\u00e0o s\u1ea3n ph\u1ea9m trong nhi\u1ec1u th\u00e1ng, n\u1ebfu kh\u00f4ng mu\u1ed1n n\u00f3i l\u00e0 nhi\u1ec1u n\u0103m.<\/p>\n\n\n\n<p>V\u1eady th\u00ec kh\u00e1ch h\u00e0ng do d\u1ef1 s\u1ebd l\u00e0m \u0111i\u1ec1u g\u00ec?<\/p>\n\n\n\n<p>H\u1ecd s\u1ebd t\u00ecm ki\u1ebfm <em>s\u1ef1 thay th\u1ebf<\/em> v\u00e0 <em>so s\u00e1nh<\/em> c\u1ea3 \u1edf ph\u1ea7n t\u00ednh n\u0103ng v\u00e0 gi\u00e1 c\u1ea3 c\u1ee7a ch\u00fang. Ng\u01b0\u1eddi mua c\u1ed1 g\u1eafng t\u00ecm ra \u0111i\u1ec1u g\u00ec \u0111\u00f3 <em>t\u1ed1t h\u01a1n<\/em>, ho\u1eb7c c\u00f3 th\u1ec3 s\u1ea3n ph\u1ea9m n\u00e0o l\u00e0 <em>ngu\u1ed3n m\u1edf<\/em>.<\/p>\n\n\n\n<p>\u0110\u00e2y ch\u00ednh x\u00e1c l\u00e0 n\u01a1i b\u1ea1n nh\u1ea3y v\u00e0o, <em>ch\u1eb7n v\u00e0 t\u00f3m<\/em> l\u1ea5y kh\u00e1ch h\u00e0ng trong qu\u00e1 tr\u00ecnh mua s\u1eafm c\u1ee7a h\u1ecd.<\/p>\n\n\n\n<p>C\u00e1c t\u1eeb kh\u00f3a d\u00f9ng v\u00e0o vi\u1ec7c n\u00e0y l\u00e0 <em>c\u00e1c t\u1eeb kh\u00f3a t\u00f3m b\u1eaft<\/em>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Vi_du\"><\/span>V\u00ed d\u1ee5<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>L\u1ea5y v\u00ed d\u1ee5, t\u00f4i t\u1ea1o trang n\u00e0y cho JustReachOut nh\u1eafm \u0111\u1ebfn t\u1eeb kh\u00f3a &#8220;<em>Cision alternative<\/em>&#8220;:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/trang-dich-justreachout-vs-cision.png\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"525\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/trang-dich-justreachout-vs-cision.png\" alt=\"so s\u00e1nh s\u1ea3n ph\u1ea9m JustReachOut v\u00e0 Cision\" class=\"wp-image-7523\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/trang-dich-justreachout-vs-cision.png 900w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/trang-dich-justreachout-vs-cision-300x175.png 300w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/trang-dich-justreachout-vs-cision-768x448.png 768w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/trang-dich-justreachout-vs-cision-585x341.png 585w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>Cision l\u00e0 ph\u1ea7n m\u1ec1m th\u1ed1ng tr\u1ecb trong l\u0129nh v\u1ef1c ph\u1ea7n m\u1ec1m PR. N\u00f3 th\u1ed1ng tr\u1ecb tr\u00ean th\u1ebf gi\u1edbi tr\u1ef1c tuy\u1ebfn, x\u1ebfp h\u1ea1ng cao v\u1edbi h\u00e0ng ng\u00e0n t\u1eeb kh\u00f3a v\u00e0 c\u00f3 \u0111\u01b0\u1ee3c kh\u00f4ng \u00edt h\u01a1n 100 ng\u00e0n truy c\u1eadp t\u1ef1 nhi\u00ean h\u00e0ng th\u00e1ng.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/chi-so-tim-kiem-cua-cision.png\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"138\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/chi-so-tim-kiem-cua-cision.png\" alt=\"ch\u1ec9 s\u1ed1 t\u00ecm ki\u1ebfm c\u1ee7a Cision\" class=\"wp-image-7524\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/chi-so-tim-kiem-cua-cision.png 900w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/chi-so-tim-kiem-cua-cision-300x46.png 300w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/chi-so-tim-kiem-cua-cision-768x118.png 768w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/chi-so-tim-kiem-cua-cision-585x90.png 585w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>Nhi\u1ec1u ng\u01b0\u1eddi t\u00ecm ki\u1ebfm Cision h\u01a1n h\u1eb3n so v\u1edbi JustReachOut.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/tu-khoa-cision-justreachout.png\"><img loading=\"lazy\" decoding=\"async\" width=\"873\" height=\"118\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/tu-khoa-cision-justreachout.png\" alt=\"so s\u00e1nh kh\u1ed1i l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm gi\u1eefa cision v\u00e0 justreachout\" class=\"wp-image-7525\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/tu-khoa-cision-justreachout.png 873w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/tu-khoa-cision-justreachout-300x41.png 300w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/tu-khoa-cision-justreachout-768x104.png 768w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/tu-khoa-cision-justreachout-585x79.png 585w\" sizes=\"(max-width: 873px) 100vw, 873px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>D\u1ea7u v\u1eady, \u0111\u00e2y l\u00e0 ph\u1ea7n m\u1ec1m \u0111\u1eaft \u0111\u1ecf. N\u00f3 c\u0169ng ph\u1ee9c t\u1ea1p v\u00e0 <em>qu\u00e1 m\u1ea1nh<\/em> so v\u1edbi h\u1ea7u h\u1ebft ng\u01b0\u1eddi d\u00f9ng th\u00f4ng th\u01b0\u1eddng. Tr\u1eeb phi b\u1ea1n l\u00e0 agency v\u1ec1 marketing\/PR, b\u1ea1n s\u1ebd kh\u00f4ng th\u1ef1c s\u1ef1 t\u1eadn d\u1ee5ng t\u1ed1i \u0111a ph\u1ea7n m\u1ec1m.<\/p>\n\n\n\n<p>\u0110\u00e2y l\u00e0 l\u00fac m\u00e0 JustReachOut nh\u1ea3y v\u00e0o.<\/p>\n\n\n\n<p>B\u1eb1ng c\u00e1ch t\u1ea1o ti\u00eau \u0111\u1ec1 trang &#8220;Cision Alternative&#8221;, t\u00f4i r\u00f5 r\u00e0ng nh\u1eafm \u0111\u1ebfn c\u00e1c kh\u00e1ch h\u00e0ng sau:<\/p>\n\n\n\n<ul><li>Mu\u1ed1n d\u00f9ng ph\u1ea7n m\u1ec1m PR (\u0111\u1ec3 \u00fd l\u00e0 h\u1ecd t\u00ecm ki\u1ebfm t\u1eeb kh\u00f3a &#8220;s\u1ea3n ph\u1ea9m thay th\u1ebf Cision&#8221;);<\/li><li>Bi\u1ebft v\u1ec1 Cision (v\u00ec th\u1ebf m\u00e0 h\u1ecd s\u1eed d\u1ee5ng t\u1eeb \u0111\u00f3 trong t\u00ecm ki\u1ebfm);<\/li><li>Mu\u1ed1n m\u1ed9t s\u1ea3n ph\u1ea9m thay th\u1ebf \u0111\u1ec3 ho\u00e0n thi\u1ec7n mong mu\u1ed1n c\u1ee7a h\u1ecd.<\/li><\/ul>\n\n\n\n<p>T\u00f4i kh\u00f4ng c\u1ea7n l\u00e0m c\u00f4ng vi\u1ec7c kh\u00f3 kh\u0103n l\u00e0 truy\u1ec1n th\u00f4ng, gi\u00e1o d\u1ee5c cho kh\u00e1ch h\u00e0ng c\u1ee7a m\u00ecnh v\u1ec1 ph\u1ea7n m\u1ec1m PR; Cision (v\u00e0 nh\u1eefng c\u00f4ng ty kh\u00e1c) \u0111\u00e3 l\u00e0m \u0111i\u1ec1u \u0111\u00f3 cho t\u00f4i r\u1ed3i.<\/p>\n\n\n\n<p>Trong th\u1ef1c t\u1ebf, Cision Canada th\u1eadm ch\u00ed c\u00f2n x\u1ebfp h\u1ea1ng \u0111\u1ea7u ti\u00ean v\u1edbi t\u1eeb kh\u00f3a &#8220;What is PR software \/ Ph\u1ea7n m\u1ec1m PR l\u00e0 g\u00ec&#8221;:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/phan-mem-pr-la-gi.png\"><img loading=\"lazy\" decoding=\"async\" width=\"685\" height=\"444\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/phan-mem-pr-la-gi.png\" alt=\"ph\u1ea7n m\u1ec1m PR l\u00e0 g\u00ec\" class=\"wp-image-7526\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/phan-mem-pr-la-gi.png 685w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/phan-mem-pr-la-gi-300x194.png 300w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/phan-mem-pr-la-gi-585x379.png 585w\" sizes=\"(max-width: 685px) 100vw, 685px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>Thay v\u00ec nh\u1eafm \u0111\u1ebfn kh\u00e1ch h\u00e0ng t\u00ecm ki\u1ebfm th\u00f4ng tin c\u00f3 kh\u1ea3 n\u0103ng chuy\u1ec3n \u0111\u1ed5i th\u1ea5p nh\u01b0 v\u1eady, t\u00f4i ch\u1ec9 <em>t\u00f3m b\u1eaft<\/em> kh\u00e1ch h\u00e0ng \u0111\u00e3 bi\u1ebft v\u1ec1 ph\u1ea7n m\u1ec1m PR v\u00e0 Cision v\u00e0 mu\u1ed1n m\u1ed9t s\u1ea3n ph\u1ea9m thay th\u1ebf.<\/p>\n\n\n\n<p>&#8220;S\u1ea3n ph\u1ea9m thay th\u1ebf Cision&#8221; kh\u00f4ng ph\u1ea3i l\u00e0 t\u1eeb kh\u00f3a quan tr\u1ecdng x\u00e9t theo kh\u00eda c\u1ea1nh kh\u1ed1i l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm. N\u1ebfu ch\u1ec9 s\u1ed1 \u0111o l\u01b0\u1eddng l\u00e0 ti\u00eau ch\u00ed ch\u1ecdn l\u1ef1a duy nh\u1ea5t c\u1ee7a b\u1ea1n, b\u1ea1n \u0111\u00e3 lo\u1ea1i b\u1ecf ch\u00fang ngay t\u1eeb \u0111\u1ea7u.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/khoi-luong-tim-kiem-cision.png\"><img loading=\"lazy\" decoding=\"async\" width=\"848\" height=\"401\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/khoi-luong-tim-kiem-cision.png\" alt=\"kh\u1ed1i l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm s\u1ea3n ph\u1ea9m thay th\u1ebf cision\" class=\"wp-image-7527\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/khoi-luong-tim-kiem-cision.png 848w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/khoi-luong-tim-kiem-cision-300x142.png 300w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/khoi-luong-tim-kiem-cision-768x363.png 768w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/khoi-luong-tim-kiem-cision-585x277.png 585w\" sizes=\"(max-width: 848px) 100vw, 848px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>Ch\u1ee7 \u0111\u1ec1 cha c\u00f3 kh\u1ed1i l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm cao h\u01a1n &#8211; &#8220;Cision competitors \/ c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh c\u1ee7a Cision&#8221; &#8211; nh\u01b0ng t\u00f4i th\u1eadm ch\u00ed t\u1eeb ch\u1ed1i n\u00f3 b\u1edfi v\u00ec m\u1ee9c \u0111\u1ed9 c\u1ea1nh tranh v\u1eabn qu\u00e1 cao.<\/p>\n\n\n\n<p>Thay v\u00ec th\u1ebf t\u00f4i nh\u1eafm \u0111\u1ebfn t\u1eeb kh\u00f3a kh\u00f4ng &#8220;h\u1ea5p d\u1eabn&#8221;, th\u1eadm ch\u00ed c\u00f2n kh\u00f4ng t\u1ed3n t\u1ea1i c\u00e1c ch\u1ec9 s\u1ed1.<\/p>\n\n\n\n<p>Tuy nhi\u00ean, t\u1eeb kh\u00f3a c\u00f3 kh\u1ed1i l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm th\u1ea5p n\u00e0y gi\u00fap t\u00f4i ki\u1ebfm \u0111\u01b0\u1ee3c 10 kh\u00e1ch h\u00e0ng mua s\u1ea3n ph\u1ea9m trong v\u00f2ng c\u00f3 m\u1ed9t th\u00e1ng v\u1edbi t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i l\u00e0 3,5%<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/ty-le-chuyen-doi-cision-alternative.png\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"93\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/ty-le-chuyen-doi-cision-alternative.png\" alt=\"t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i c\u1ee7a b\u00e0i vi\u1ebft cision alternative\" class=\"wp-image-7529\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/ty-le-chuyen-doi-cision-alternative.png 900w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/ty-le-chuyen-doi-cision-alternative-300x31.png 300w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/ty-le-chuyen-doi-cision-alternative-768x79.png 768w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/ty-le-chuyen-doi-cision-alternative-585x60.png 585w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>T\u1ea5t c\u1ea3 v\u1edbi ch\u1ec9 m\u1ed9t backlink (v\u00e0 n\u00f3 c\u0169ng t\u1eeb trang web c\u1ee7a t\u00f4i):<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/cision-alternative-backlinks.png\"><img loading=\"lazy\" decoding=\"async\" width=\"780\" height=\"182\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/cision-alternative-backlinks.png\" alt=\"\" class=\"wp-image-7530\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/cision-alternative-backlinks.png 780w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/cision-alternative-backlinks-300x70.png 300w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/cision-alternative-backlinks-768x179.png 768w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/cision-alternative-backlinks-585x137.png 585w\" sizes=\"(max-width: 780px) 100vw, 780px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>T\u1ea1i sao \u0111i\u1ec1u n\u00e0y l\u1ea1i hi\u1ec7u qu\u1ea3?<\/p>\n\n\n\n<p>B\u1edfi v\u00ec t\u00f4i t\u00f3m b\u1eaft kh\u00e1ch h\u00e0ng trong khi h\u1ecd ra quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng, nh\u1ea5n m\u1ea1nh v\u00e0o \u01b0u \u0111i\u1ec3m s\u1ea3n ph\u1ea9m c\u1ee7a t\u00f4i, v\u00e0 cung c\u1ea5p cho ng\u01b0\u1eddi mua \u0111i\u1ec1u g\u00ec \u0111\u00f3 gi\u00fap gi\u1ea3i quy\u1ebft n\u1ed7i lo l\u1eafng c\u1ee7a h\u1ecd.<\/p>\n\n\n\n<p>V\u00e0 b\u1edfi v\u00ec chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a t\u00f4i l\u00e0 nh\u1eafm \u0111\u1ebfn t\u1eeb kh\u00f3a c\u00f3 kh\u1ed1i l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm r\u1ea5t th\u1ea5p, c\u00e1i m\u00e0 h\u1ea7u h\u1ebft m\u1ecdi ng\u01b0\u1eddi s\u1ebd b\u1ecf qu\u1ea3 ho\u00e0n to\u00e0n, t\u00f4i kh\u00f4ng g\u1eb7p ph\u1ea3i kh\u00f3 kh\u0103n n\u00e0o \u0111\u1ec3 x\u1ebfp h\u1ea1ng cao cho n\u00f3.<\/p>\n\n\n\n<p>\u0110\u00f3 l\u00e0 s\u1ee9c m\u1ea1nh c\u1ee7a c\u00e1c t\u1eeb kh\u00f3a t\u00f3m b\u1eaft.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Lam_the_nao_de_tim_duoc_cac_tu_khoa_tom_bat\"><\/span>L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 t\u00ecm \u0111\u01b0\u1ee3c c\u00e1c t\u1eeb kh\u00f3a t\u00f3m b\u1eaft<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u0110\u1ec3 t\u00ecm \u0111\u01b0\u1ee3c c\u00e1c t\u1eeb kh\u00f3a t\u00f3m b\u1eaft, h\u00e3y ngh\u0129 v\u1ec1 c\u00e1ch m\u1ed9t kh\u00e1ch h\u00e0ng \u0111i\u1ec3n h\u00ecnh s\u1ebd ti\u1ebfp c\u1eadn \u0111\u1ec3 ra quy\u1ebft \u0111\u1ecbnh \u0111\u1eb7t mua m\u1ed9t s\u1ea3n ph\u1ea9m.<\/p>\n\n\n\n<p>C\u00e2u h\u1ecfi n\u00e0o m\u00e0 kh\u00e1ch h\u00e0ng n\u00e0y t\u1ef1 h\u1ecfi m\u00ecnh tr\u01b0\u1edbc khi quy\u1ebft \u0111\u1ecbnh mua s\u1ea3n ph\u1ea9m? Li\u1ec7u anh \u1ea5y c\u00f3 t\u00ecm c\u00e1c<em> l\u1ef1a ch\u1ecdn thay th\u1ebf<\/em>? Li\u1ec7u anh \u1ea5y c\u00f3 t\u00ecm ki\u1ebfm <em>gi\u00e1 c\u1ea3 t\u1ed1t h\u01a1n<\/em>? Li\u1ec7u anh \u1ea5y c\u00f3 <em>so s\u00e1nh<\/em> s\u1ea3n ph\u1ea9m anh \u1ea5y ch\u1ecdn v\u1edbi nh\u1eefng s\u1ea3n ph\u1ea9m kh\u00e1c?<\/p>\n\n\n\n<p>V\u1ec1 b\u1ea3n ch\u1ea5t, b\u1ea1n t\u00ecm ki\u1ebfm c\u00e1c t\u1eeb kh\u00f3a ch\u1ec9 \u0111\u1ebfn:<\/p>\n\n\n\n<ul><li><strong>C\u00e1c kh\u00e1ch h\u00e0ng c\u00f3 hi\u1ec3u bi\u1ebft \u0111\u1ea7y \u0111\u1ee7 v\u1ec1 s\u1ea3n ph\u1ea9m<\/strong>. \u0110i\u1ec1u n\u00e0y th\u01b0\u1eddng c\u00f3 ngh\u0129a l\u00e0 t\u1eeb kh\u00f3a bao g\u1ed3m t\u00ean s\u1ea3n ph\u1ea9m.<\/li><li><strong>Kh\u00e1ch h\u00e0ng do d\u1ef1 tr\u01b0\u1edbc khi ra quy\u1ebft \u0111\u1ecbnh \u0111\u1eb7t h\u00e0ng<\/strong>. T\u00ecm ki\u1ebfm c\u00e1c t\u1eeb kh\u00f3a &#8220;t\u1ed1t h\u01a1n&#8221;, &#8220;r\u1ebb h\u01a1n&#8221;, &#8220;nhanh h\u01a1n&#8221; ho\u1eb7c so s\u00e1nh hai s\u1ea3n ph\u1ea9m \u0111\u1ec1u l\u00e0 c\u00e1c t\u00edn hi\u1ec7u t\u1ed1t.<\/li><\/ul>\n\n\n\n<p>\u0110\u1ec3 t\u00ecm t\u1eeb kh\u00f3a t\u00f3m b\u1eaft, h\u00e3y ch\u1ecdn l\u1ea5y \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh ch\u1ee7 y\u1ebfu. \u0110\u01b0a t\u00ean c\u1ee7a h\u1ecd v\u00e0o c\u00f4ng c\u1ee5 Kh\u00e1m ph\u00e1 T\u1eeb kh\u00f3a (Keywords Explorer) c\u1ee7a Ahrefs, r\u1ed1i l\u1ef1a ch\u1ecdn &#8220;All&#8221; ngay b\u00ean d\u01b0\u1edbi &#8220;Keyword Suggestions\/C\u00e1c g\u1ee3i \u00fd T\u1eeb kh\u00f3a&#8221; \u1edf khung b\u00ean tr\u00e1i.<\/p>\n\n\n\n<p>\u1ede m\u00e0n h\u00ecnh k\u1ebf ti\u1ebfp, th\u00eam c\u00e1c t\u1eeb ng\u1ee5 \u00fd s\u1ef1 do d\u1ef1 trong quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng trong tr\u01b0\u1eddng &#8220;Include&#8221;.<\/p>\n\n\n\n<p>M\u1ed9t s\u1ed1 t\u1eeb bao g\u1ed3m: thay th\u1ebf, nh\u01b0\u1ee3c \u0111i\u1ec3m, t\u1ed1t h\u01a1n, r\u1ebb h\u01a1n, v\u1ea5n \u0111\u1ec1, vs, v\u00e0, nhanh h\u01a1n, so s\u00e1nh, v\u00e2n v\u00e2n. V\u1edbi s\u1ea3n ph\u1ea9m l\u00e0 ph\u1ea7n m\u1ec1m, b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng &#8220;free&#8221;, &#8220;open source \/ m\u00e3 ngu\u1ed3n m\u1edf&#8221;.<\/p>\n\n\n\n<p>Th\u00eam nh\u1eefng c\u00e1i n\u00e0y, t\u1eebng c\u00e1i m\u1ed9t v\u00e0o danh s\u00e1ch t\u1eeb kh\u00f3a &#8220;Include&#8221;.<\/p>\n\n\n\n<p>L\u1ea5y v\u00ed d\u1ee5, \u0111\u00e2y l\u00e0 danh s\u00e1ch b\u1ea1n s\u1ebd th\u1ea5y n\u1ebfu b\u1ea1n l\u1ecdc c\u00e1c t\u1eeb kh\u00f3a bao g\u1ed3m t\u1eeb &#8220;alternative \/ thay th\u1ebf&#8221; cho HubSpot:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/loc-hubspot-alternative.png\"><img loading=\"lazy\" decoding=\"async\" width=\"859\" height=\"450\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/loc-hubspot-alternative.png\" alt=\"l\u1ecdc thay th\u1ebf HubSpot\" class=\"wp-image-7531\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/loc-hubspot-alternative.png 859w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/loc-hubspot-alternative-300x157.png 300w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/loc-hubspot-alternative-768x402.png 768w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/loc-hubspot-alternative-585x306.png 585w\" sizes=\"(max-width: 859px) 100vw, 859px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>V\u00e0 \u0111\u00e2y l\u00e0 c\u00e1i b\u1ea1n s\u1ebd th\u1ea5y n\u1ebfu b\u1ea1n l\u1ecdc c\u00e1c t\u1eeb kh\u00f3a c\u00f3 ch\u1ee9a t\u1eeb &#8220;better \/ t\u1ed1t h\u01a1n&#8221; trong s\u1ed1 ch\u00fang:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/better-than-hubspot.png\"><img loading=\"lazy\" decoding=\"async\" width=\"879\" height=\"331\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/better-than-hubspot.png\" alt=\"t\u1ed1t h\u01a1n hubspot\" class=\"wp-image-7532\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/better-than-hubspot.png 879w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/better-than-hubspot-300x113.png 300w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/better-than-hubspot-768x289.png 768w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/better-than-hubspot-585x220.png 585w\" sizes=\"(max-width: 879px) 100vw, 879px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>B\u1ea5t k\u1ef3 ai t\u00ecm ki\u1ebfm c\u00e1c t\u1eeb kh\u00f3a \u0111\u01b0\u1ee3c \u0111\u00e1nh d\u1ea5u ph\u00eda tr\u00ean cho th\u1ea5y r\u1eb1ng h\u1ecd c\u00f3 \u0111\u1ee7 hi\u1ec3u bi\u1ebft v\u1ec1 th\u1ecb tr\u01b0\u1eddng. H\u1ecd c\u0169ng \u0111ang do d\u1ef1 trong vi\u1ec7c ra quy\u1ebft \u0111\u1ecbnh; n\u1ebfu kh\u00f4ng h\u1ecd \u0111\u00e3 kh\u00f4ng t\u00ecm ki\u1ebfm c\u00e1c thay th\u1ebf &#8220;t\u1ed1t h\u01a1n&#8221; ho\u1eb7c &#8220;r\u1ebb h\u01a1n&#8221;.<\/p>\n\n\n\n<p>N\u1ebfu b\u1ea1n t\u1ea1o m\u1ed9t trang nh\u1eafm \u0111\u1ebfn gi\u1ea3i quy\u1ebft c\u00e1c lo l\u1eafng n\u00e0y, b\u1ea1n c\u00f3 th\u1ec3 c\u00f3 m\u1ed9t c\u01a1 h\u1ed9i t\u1ed1t \u0111\u1ec3 \u0111\u00f3n l\u1ea5y kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng.<\/p>\n\n\n\n<p>\u0110\u1eebng lo\u1ea1i b\u1ecf t\u1eeb kh\u00f3a n\u00e0o \u0111\u1ea5y n\u1ebfu t\u1eeb m\u00e0 b\u1ea1n nh\u1eafm \u0111\u1ebfn ch\u1ec9 c\u00f3 0 &#8211; 10 t\u00ecm ki\u1ebfm tr\u00ean th\u00e1ng. \u0110i\u1ec1u \u0111\u1ea5y kh\u00f4ng c\u00f3 ngh\u0129a l\u00e0 kh\u00f4ng c\u00f3 m\u1ed9t ai t\u00ecm ki\u1ebfm c\u00e1c thu\u1eadt ng\u1eef \u0111\u00f3. H\u01a1n th\u1ebf, th\u00f4ng th\u01b0\u1eddng n\u00f3 c\u00f3 ngh\u0129a l\u00e0 m\u1ecdi ng\u01b0\u1eddi c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng c\u00e1c thu\u1eadt ng\u1eef v\u00e0 c\u1ee5m t\u1eeb thay th\u1ebf c\u00e1c truy v\u1ea5n \u0111\u00f3.<\/p>\n\n\n\n<p>N\u1ebfu b\u1ea1n t\u1ea1o n\u1ed9i dung cho c\u00e1c t\u1eeb kh\u00f3a n\u00e0y, Google s\u1ebd g\u1eedi l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp cho b\u1ea1n v\u00ec b\u1ea1n l\u00e0 ng\u01b0\u1eddi duy nh\u1ea5t nh\u1eafm m\u1ee5c ti\u00eau cho h\u1ecd.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>L\u01b0u \u00fd v\u1ec1 t\u1eeb kh\u00f3a t\u00f3m b\u1eaft<\/strong><\/h3>\n\n\n\n<p>Khi b\u1ea1n s\u1eed d\u1ee5ng t\u1eeb kh\u00f3a t\u00f3m b\u1eaft, ngh\u0129a l\u00e0 v\u1ec1 b\u1ea3n ch\u1ea5t b\u1ea1n \u0111ang so s\u00e1nh b\u1ea3n th\u00e2n m\u00ecnh v\u1edbi c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh.<\/p>\n\n\n\n<p>\u0110i\u1ec1u quan tr\u1ecdng l\u00e0 c\u1ea7n ph\u1ea3i trung th\u1ef1c. B\u1ea5t k\u1ef3 th\u00f4ng tin n\u00e0o b\u1ea1n tr\u01b0ng ra tr\u00ean trang ph\u1ea3i th\u00e0nh th\u1ef1c v\u00e0 ch\u00ednh x\u00e1c. N\u1ebfu kh\u00f4ng c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ee7a b\u1ea1n s\u1ebd ph\u1ea3n b\u00e1c v\u00e0 kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n s\u1ebd m\u1ea5t l\u00f2ng tin.<\/p>\n\n\n\n<p>M\u1ed9t c\u00e1ch ti\u1ebfp c\u1eadn t\u1ed1t \u0111\u00f3 l\u00e0 t\u1eadp trung v\u00e0o \u01b0u \u0111i\u1ec3m c\u1ee7a b\u1ea1n thay v\u00ec y\u1ebfu \u0111i\u1ec3m c\u1ee7a \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh. L\u00e0m n\u1ed5i b\u1eadt l\u00ean \u0111i\u1ec1u g\u00ec l\u00e0m s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n tuy\u1ec7t v\u1eddi thay v\u00ec \u0111\u01a1n gi\u1ea3n \u0111\u00e1nh v\u00e0o \u0111\u1ed1i th\u1ee7.<\/p>\n\n\n\n<p>C\u0169ng l\u00e0 \u00fd t\u01b0\u1edfng t\u1ed1t khi tr\u00e1nh nh\u1eefng thu\u1eadt ng\u1eef t\u1ef1 nhi\u00ean m\u00e0 h\u1ecd \u0111ang \u0111\u1ea5u gi\u00e1 (mua), ch\u1eb3ng h\u1ea1n nh\u01b0 &#8220;gi\u00e1 [s\u1ea3n ph\u1ea9m \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh]&#8221;, &#8220;ch\u1ee9c n\u0103ng c\u1ee7a [s\u1ea3n ph\u1ea9m \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh]&#8221;, v\u00e2n v\u00e2n.<\/p>\n\n\n\n<p>L\u1ea5y v\u00ed d\u1ee5, t\u00f4i c\u00f3 m\u1ed9t \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh &#8211; Mucrack &#8211; than phi\u1ec1n v\u1ec1 trang &#8220;c\u00e1c s\u1ea3n ph\u1ea9m thay th\u1ebf Mucrack&#8221; k\u1ec3 t\u1eeb khi t\u00f4i \u0111\u01b0\u1ee3c x\u1ebfp h\u1ea1ng cao cho thu\u1eadt ng\u1eef t\u00ecm ki\u1ebfm t\u1ef1 nhi\u00ean c\u1ee7a h\u1ecd &#8220;gi\u00e1 c\u1ee7a muckrack&#8221;. V\u00ec th\u1ebf t\u00f4i chuy\u1ec3n h\u01b0\u1edbng trang c\u1ee7a m\u00ecnh v\u1ec1 c\u00e1ch s\u1eed d\u1ee5ng HARO.<\/p>\n\n\n\n<p>Trang n\u00e0y gi\u1edd x\u1ebfp h\u1ea1ng cao v\u1edbi t\u00ecm ki\u1ebfm &#8220;muckrack alternative&#8221;!<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/thay-the-muckrack.png\"><img loading=\"lazy\" decoding=\"async\" width=\"688\" height=\"602\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/thay-the-muckrack.png\" alt=\"thay th\u1ebf muckrack\" class=\"wp-image-7534\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/thay-the-muckrack.png 688w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/thay-the-muckrack-300x263.png 300w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/thay-the-muckrack-585x512.png 585w\" sizes=\"(max-width: 688px) 100vw, 688px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>Trong ph\u1ea7n k\u1ebf ti\u1ebfp, t\u00f4i s\u1ebd chia s\u1ebb m\u1ed9t ki\u1ec3u t\u1eeb kh\u00f3a sinh l\u1ee3i r\u1ea5t cao, nh\u01b0ng c\u0169ng b\u1ecb b\u1ecf qua &#8211; c\u00e1c t\u1eeb kh\u00f3a &#8220;<strong>c\u00f5ng<\/strong>&#8220;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"II_Cac_tu_khoa_cong_Xay_dung_ban_than_ban_dua_tren_uy_tin_cua_nguoi_khac\"><\/span>II. C\u00e1c t\u1eeb kh\u00f3a c\u00f5ng: X\u00e2y d\u1ef1ng b\u1ea3n th\u00e2n b\u1ea1n d\u1ef1a tr\u00ean uy t\u00edn c\u1ee7a ng\u01b0\u1eddi kh\u00e1c<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Trong m\u1ecdi ng\u00e0nh ngh\u1ec1, lu\u00f4n c\u00f3 m\u1ed9t s\u1ed1 \u0111\u01a1n v\u1ecb, t\u1ed5 ch\u1ee9c kinh doanh th\u1ed1ng tr\u1ecb th\u1ecb tr\u01b0\u1eddng (dominate the market).<\/p>\n\n\n\n<p>B\u1edfi s\u1ef1 th\u1ed1ng tr\u1ecb c\u1ee7a h\u1ecd, m\u1ed9t s\u1ed1 c\u00f4ng ty &#8220;d\u1ef1a v\u00e0o&#8221; th\u00e0nh c\u00f4ng n\u00e0y b\u1eb1ng c\u00e1ch t\u1ea1o ra c\u00e1c s\u1ea3n ph\u1ea9m h\u1ea5p d\u1eabn kh\u00e1ch h\u00e0ng c\u1ee7a c\u00e1c c\u00f4ng ty chi\u1ebfm l\u0129nh th\u1ecb tr\u01b0\u1eddng.<\/p>\n\n\n\n<p>M\u1ed9t v\u00ed d\u1ee5 ho\u00e0n h\u1ea3o l\u00e0 th\u1ecb tr\u01b0\u1eddng ph\u1ee5 ki\u1ec7n \u0111i\u1ec7n tho\u1ea1i. Th\u1ecb tr\u01b0\u1eddng n\u00e0y \u0111\u00e3 ph\u00ecnh to h\u00e0ng ch\u1ee5c t\u1ef7 \u0111\u00f4 d\u1ef1a tr\u00ean s\u1ef1 ph\u1ed5 bi\u1ebfn c\u1ee7a \u0111i\u1ec7n tho\u1ea1i th\u00f4ng minh.<\/p>\n\n\n\n<p>B\u1ea1n s\u1ebd ph\u00e1t hi\u1ec7n ra \u0111i\u1ec1u n\u00e0y \u0111\u00fang cho b\u1ea5t k\u1ef3 s\u1ea3n ph\u1ea9m ph\u1ed5 bi\u1ebfn n\u00e0o. Kh\u00e1ch h\u00e0ng c\u1ee7a h\u1ecd lu\u00f4n lu\u00f4n mu\u1ed1n bi\u1ebft li\u1ec7u h\u1ecd c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng n\u00f3 v\u1edbi s\u1ea3n ph\u1ea9m kh\u00e1c.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/toi-co-the-su-dung-gopro.png\"><img loading=\"lazy\" decoding=\"async\" width=\"614\" height=\"362\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/toi-co-the-su-dung-gopro.png\" alt=\"t\u00f4i c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng gopro\" class=\"wp-image-7536\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/toi-co-the-su-dung-gopro.png 614w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/toi-co-the-su-dung-gopro-300x177.png 300w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/toi-co-the-su-dung-gopro-585x345.png 585w\" sizes=\"(max-width: 614px) 100vw, 614px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>V\u1edbi ch\u00fang ta, \u0111i\u1ec1u n\u00e0y th\u1ec3 hi\u1ec7n c\u01a1 h\u1ed9i to l\u1edbn, nh\u01b0ng c\u00f3 m\u1ed9t \u0111i\u1ec1u kh\u00f4ng ph\u1ea3i lu\u00f4n r\u00f5 r\u00e0ng.<\/p>\n\n\n\n<p>B\u1ea1n s\u1ebd hi\u1ebfm khi t\u00ecm th\u1ea5y c\u00e1c t\u1eeb kh\u00f3a c\u00f5ng trong c\u00e1c k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm &#8211; kh\u1ed1i l\u01b0\u1ee3ng t\u00ecm c\u1ee7a n\u00f3 qu\u00e1 nh\u1ecf \u0111\u1ec3 \u0111\u01b0\u1ee3c ghi nh\u1eadn.<\/p>\n\n\n\n<p>Thay v\u00e0o \u0111\u00f3, b\u1ea1n ph\u1ea3i t\u1ef1 m\u00ecnh &#8220;t\u1ea1o ra&#8221; c\u00e1c t\u1eeb kh\u00f3a n\u00e0y b\u1eb1ng c\u00e1ch \u0111o\u00e1n bi\u1ebft nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n<p>Nh\u01b0ng tr\u01b0\u1edbc ti\u00ean &#8211; ch\u00ednh x\u00e1c th\u00ec t\u1eeb kh\u00f3a c\u00f5ng l\u00e0 g\u00ec v\u00e0 n\u00f3 ho\u1ea1t \u0111\u1ed9ng ra sao?<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Tu_khoa_cong_la_gi\"><\/span>T\u1eeb kh\u00f3a c\u00f5ng l\u00e0 g\u00ec?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>T\u1eeb kh\u00f3a c\u00f5ng \u0111\u1ea1i di\u1ec7n cho s\u1ef1 li\u00ean \u0111\u1edbi gi\u1eefa hai s\u1ea3n ph\u1ea9m c\u1ee7a ng\u01b0\u1eddi s\u1eed d\u1ee5ng &#8211; m\u1ed9t s\u1ef1 k\u1ebft n\u1ed1i gi\u1eefa s\u1ea3n ph\u1ea9m c\u1ee7a ng\u01b0\u1eddi kh\u00e1c v\u00e0 s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n.<\/p>\n\n\n\n<p>S\u1ef1 k\u1ebft n\u1ed1i s\u1ea3n ph\u1ea9m n\u00e0y th\u01b0\u1eddng kh\u00f4ng ph\u1ea3i l\u00e0 t\u1eeb \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh. Thay v\u00ec th\u1ebf, n\u00f3 l\u00e0 s\u1ea3n ph\u1ea9m thu\u1ed9c l\u0129nh v\u1ef1c li\u00ean quan ch\u1eb7t ch\u1ebd.<\/p>\n\n\n\n<p>Nh\u1eefng ng\u01b0\u1eddi s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m n\u00e0y th\u01b0\u1eddng t\u00ecm ki\u1ebfm c\u00e1c gi\u1ea3i ph\u00e1p ho\u1ea1t \u0111\u1ed9ng hi\u1ec7u qu\u1ea3 v\u1edbi n\u00f3. V\u00ed d\u1ee5, b\u1ea1n th\u01b0\u1eddng nghe th\u1ea5y m\u1ed9t ph\u1ea7n m\u1ec1m m\u1edbi n\u00e0o \u0111\u00f3 kh\u00f4ng t\u1ed1t b\u1edfi v\u00ec &#8220;n\u00f3 kh\u00f4ng l\u00e0m vi\u1ec7c \u0111\u01b0\u1ee3c v\u1edbi Gmail ho\u1eb7c Outlook&#8221;.<\/p>\n\n\n\n<p>\u0110\u1ec3 t\u00f4i cho b\u1ea1n th\u1ea5y \u0111i\u1ec1u n\u00e0y r\u00f5 r\u00e0ng h\u01a1n b\u1eb1ng m\u1ed9t v\u00ed d\u1ee5 kh\u00e1c.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">V\u00ed d\u1ee5<\/h3>\n\n\n\n<p>HubSpot l\u00e0 ng\u01b0\u1eddi kh\u1ed5ng l\u1ed3 trong l\u0129nh v\u1ef1c content\/inbound marketing. N\u00f3 th\u1ed1ng tr\u1ecb m\u00f4i tr\u01b0\u1eddng ti\u1ebfp th\u1ecb v\u00e0 chi\u1ebfm l\u0129nh h\u00e0ng ng\u00e0n t\u1eeb kh\u00f3a.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/hubspot-rankings.png\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"163\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/hubspot-rankings.png\" alt=\"th\u1ee9 h\u1ea1ng c\u1ee7a hubspot\" class=\"wp-image-7537\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/hubspot-rankings.png 900w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/hubspot-rankings-300x54.png 300w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/hubspot-rankings-768x139.png 768w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/hubspot-rankings-585x106.png 585w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>L\u00e0 nh\u1eefng ng\u01b0\u1eddi l\u00e0m marketing theo h\u01b0\u1edbng inbound, kh\u00e1ch h\u00e0ng c\u1ee7a HubSpot quan t\u00e2m \u0111\u1ebfn vi\u1ec7c nh\u1eadn \u0111\u01b0\u1ee3c backlink v\u00e0 \u0111\u01b0\u1ee3c nh\u1eafc \u0111\u1ebfn tr\u00ean c\u00e1c trang web uy t\u00edn.<\/p>\n\n\n\n<p>D\u1ea7u v\u1eady, b\u1edfi v\u00ec h\u1ecd th\u01b0\u1eddng l\u00e0 c\u00e1c agency inbound v\u00e0 <em>kh\u00f4ng<\/em> ph\u1ea3i l\u00e0 agency PR, mua m\u1ed9t b\u1ed9 c\u00f4ng c\u1ee5 PR \u0111\u1eaft ti\u1ec1n kh\u00f4ng c\u00f3 \u00fd ngh\u0129a v\u1edbi h\u1ecd.<\/p>\n\n\n\n<p>Gi\u1ea3i ph\u00e1p \u0111\u01a1n gi\u1ea3n, g\u1ecdn g\u1ebd v\u00e0 h\u01b0\u1edbng \u0111\u1ebfn nhu c\u1ea7u c\u1ee5 th\u1ec3 c\u1ee7a h\u1ecd s\u1ebd hi\u1ec7u qu\u1ea3 h\u01a1n.<\/p>\n\n\n\n<p>V\u00ec th\u1ebf, t\u00f4i t\u1ea1o trang n\u00e0y:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/trang-justreachout-va-hubspot.png\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"541\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/trang-justreachout-va-hubspot.png\" alt=\"JustReachOut v\u00e0 HubSpot\" class=\"wp-image-7538\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/trang-justreachout-va-hubspot.png 900w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/trang-justreachout-va-hubspot-300x180.png 300w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/trang-justreachout-va-hubspot-768x462.png 768w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/trang-justreachout-va-hubspot-585x352.png 585w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>Trang n\u00e0y qu\u1ea3ng c\u00e1o d\u00f9ng th\u1eed mi\u1ec5n ph\u00ed JustReachOut cho ng\u01b0\u1eddi d\u00f9ng HubSpot, t\u1eeb kh\u00f3a l\u00e0 th\u01b0\u01a1ng hi\u1ec7u, ng\u1ee5 \u00fd nh\u1eadn th\u1ee9c d\u1ef1a tr\u00ean ng\u01b0\u1eddi t\u00ecm ki\u1ebfm v\u1ec1 HubSpot, JustReachOut ho\u1eb7c c\u1ea3 hai.<\/p>\n\n\n\n<p>T\u1eeb kh\u00f3a th\u01b0\u01a1ng hi\u1ec7u &#8220;Hubspot JustReachOut&#8221; c\u00f3 kh\u1ed1i l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm l\u00e0 zero.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/hubspot-justreachout-khoi-luong-tim-kiem.png\"><img loading=\"lazy\" decoding=\"async\" width=\"852\" height=\"309\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/hubspot-justreachout-khoi-luong-tim-kiem.png\" alt=\"HubSpot JustReach Out - kh\u1ed1i l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm\" class=\"wp-image-7539\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/hubspot-justreachout-khoi-luong-tim-kiem.png 852w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/hubspot-justreachout-khoi-luong-tim-kiem-300x109.png 300w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/hubspot-justreachout-khoi-luong-tim-kiem-768x279.png 768w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/hubspot-justreachout-khoi-luong-tim-kiem-585x212.png 585w\" sizes=\"(max-width: 852px) 100vw, 852px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>Tuy nhi\u00ean, n\u00f3 \u0111\u01b0\u1ee3c x\u1ebfp h\u1ea1ng cho m\u1ed9t s\u1ed1 t\u1eeb kh\u00f3a th\u01b0\u01a1ng hi\u1ec7u, \u0111\u1eb7c bi\u1ec7t l\u00e0 nh\u1eefng t\u1eeb li\u00ean quan \u0111\u1ebfn HubSpot &#8211; HubSpot trial, HubSpot PR, HubSpot sales vs Outreach, v\u00e2n v\u00e2n.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/hubspot-free-trial-keywords.png\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"354\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/hubspot-free-trial-keywords.png\" alt=\"\" class=\"wp-image-7540\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/hubspot-free-trial-keywords.png 900w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/hubspot-free-trial-keywords-300x118.png 300w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/hubspot-free-trial-keywords-768x302.png 768w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/hubspot-free-trial-keywords-585x230.png 585w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>T\u1ea5t c\u1ea3 nh\u1eefng \u0111i\u1ec1u tr\u00ean cho th\u1ea5y c\u01a1 h\u1ed9i b\u00e1n cho nh\u1eefng ai \u0111\u00e3 s\u1eb5n c\u00f3 nh\u1eadn th\u1ee9c v\u1ec1 HubSpot, v\u00e0 v\u00ec th\u1ebf, d\u1ef1a v\u00e0o uy t\u00edn c\u1ee7a h\u1ecd.<\/p>\n\n\n\n<p>H\u00ecnh d\u01b0\u1edbi \u0111\u00e2y cho th\u1ea5y k\u1ebft qu\u1ea3 m\u00e0 trang c\u00f3 l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp th\u1ea5p \u0111em l\u1ea1i cho t\u00f4i 3 \u0111\u01a1n h\u00e0ng t\u1eeb 297 ng\u01b0\u1eddi gh\u00e9 th\u0103m v\u00e0o th\u00e1ng tr\u01b0\u1edbc:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/hubspot-keyword-chuyen-doi.png\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"93\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/hubspot-keyword-chuyen-doi.png\" alt=\"t\u1eeb kh\u00f3a HubSpot chuy\u1ec3n \u0111\u1ed5i\" class=\"wp-image-7541\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/hubspot-keyword-chuyen-doi.png 900w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/hubspot-keyword-chuyen-doi-300x31.png 300w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/hubspot-keyword-chuyen-doi-768x79.png 768w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/hubspot-keyword-chuyen-doi-585x60.png 585w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/a><\/figure><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Lam_the_nao_de_tim_duoc_tu_khoa_cong\"><\/span>L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 t\u00ecm \u0111\u01b0\u1ee3c t\u1eeb kh\u00f3a c\u00f5ng<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>V\u1edbi nh\u1eefng t\u1eeb kh\u00f3a ki\u1ec3u nh\u01b0 th\u1ebf n\u00e0y, tr\u01b0\u1edbc ti\u00ean b\u1ea1n ph\u1ea3i t\u00ecm s\u1ea3n ph\u1ea9m ph\u1ed5 bi\u1ebfn g\u1ea7n g\u0169i \u0111\u1ec3 d\u1ef1a v\u00e0o.<\/p>\n\n\n\n<p>S\u1ea3n ph\u1ea9m n\u00e0y th\u01b0\u1eddng l\u00e0:<\/p>\n\n\n\n<ul><li>C\u00f3 s\u1ed1 l\u01b0\u1ee3ng ng\u01b0\u1eddi d\u00f9ng l\u1edbn<\/li><li>Th\u1ed1ng tr\u1ecb m\u1ed9t l\u0129nh v\u1ef1c li\u00ean quan ch\u1eb7t ch\u1ebd nh\u01b0ng th\u1ecb tr\u01b0\u1eddng l\u1edbn h\u01a1n (PR &gt; Marketing; Email Tracking &gt; Sales CRM, v\u00e2n v\u00e2n)<\/li><li>Cung c\u1ea5p m\u1ed9t s\u1ed1 c\u00e1ch \u0111\u1ec3 k\u1ebft n\u1ed1i v\u1edbi n\u00f3 (ch\u1eb3ng h\u1ea1n nh\u01b0 API \u0111\u1ec3 t\u00edch h\u1ee3p)<\/li><\/ul>\n\n\n\n<p>M\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n l\u00e0 h\u1ecfi: <em>Nh\u1eefng ng\u01b0\u1eddi s\u1eed d\u1ee5ng ph\u1ea7n m\u1ec1m n\u00e0y mu\u1ed1n g\u00ec, v\u00e0 l\u00e0m th\u1ebf n\u00e0o t\u00f4i c\u00f3 th\u1ec3 l\u1ea5p \u0111\u1ea7y kho\u1ea3ng tr\u1ed1ng \u0111\u00f3?<\/em><\/p>\n\n\n\n<p>L\u1ea5y v\u00ed d\u1ee5, m\u1ed9t ng\u01b0\u1eddi b\u00e1n h\u00e0ng s\u1eed d\u1ee5ng Outlook \u0111\u1ec3 theo d\u00f5i xem email c\u1ee7a m\u00ecnh ho\u1ea1t \u0111\u1ed9ng hi\u1ec7u qu\u1ea3 \u0111\u1ebfn \u0111\u00e2u. Anh ta c\u00f3 th\u1ec3 t\u00ecm ki\u1ebfm &#8220;track sales emails with Outlook \/ theo d\u00f5i email b\u00e1n h\u00e0ng v\u1edbi Outlook&#8221;.<\/p>\n\n\n\n<p>D\u01b0\u1edbi \u0111\u00e2y l\u00e0 c\u00e1c k\u1ebft qu\u1ea3 h\u00e0ng \u0111\u1ea7u v\u1edbi t\u00ecm ki\u1ebfm n\u00e0y:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/theo-doi-emails-ban-hang-voi-outlook.png\"><img loading=\"lazy\" decoding=\"async\" width=\"671\" height=\"485\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/theo-doi-emails-ban-hang-voi-outlook.png\" alt=\"theo d\u00f5i email b\u00e1n h\u00e0ng v\u1edbi outlook\" class=\"wp-image-7542\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/theo-doi-emails-ban-hang-voi-outlook.png 671w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/theo-doi-emails-ban-hang-voi-outlook-300x217.png 300w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/theo-doi-emails-ban-hang-voi-outlook-585x423.png 585w\" sizes=\"(max-width: 671px) 100vw, 671px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>Trong tr\u01b0\u1eddng h\u1ee3p n\u00e0y, c\u1ea3 Bananatag v\u00e0 HubSpot \u0111\u1ec1u d\u1ef1a v\u00e0o ph\u1ea7n m\u1ec1m ph\u1ed5 bi\u1ebfn l\u00e0 Outlook &#8211; v\u00e0 s\u1eed d\u1ee5ng n\u00f3 \u0111\u1ec3 th\u00fac \u0111\u1ea9y d\u1ecbch v\u1ee5 c\u1ee7a m\u00ecnh. N\u1ed9i dung h\u01b0\u1edbng \u0111\u00edch \u0111\u01b0\u1ee3c c\u0103n ch\u1ec9nh c\u1ee5 th\u1ec3 cho ng\u01b0\u1eddi s\u1eed d\u1ee5ng Outlook &#8211; nh\u1eefng ng\u01b0\u1eddi mu\u1ed1n &#8220;theo d\u00f5i c\u00e1c email b\u00e1n h\u00e0ng&#8221;.<\/p>\n\n\n\n<p>\u0110\u00e2y ch\u00ednh x\u00e1c l\u00e0 \u0111i\u1ec1u b\u1ea1n ph\u1ea3i l\u00e0m: t\u00ecm ra \u0111\u01b0\u1ee3c m\u1ee9c \u0111\u1ed9 m\u00e0 s\u1ea3n ph\u1ea9m ph\u1ed5 bi\u1ebfn c\u1ea7n k\u1ebft h\u1ee3p v\u1edbi b\u1ea1n.<\/p>\n\n\n\n<p>V\u00e0 m\u1ed9t l\u1ea7n n\u1eefa Ahrefs tr\u1edf n\u00ean ti\u1ec7n d\u1ee5ng.<\/p>\n\n\n\n<p>B\u1eaft \u0111\u1ea7u b\u1eb1ng c\u00e1ch t\u00ecm ki\u1ebfm trang web c\u1ee7a s\u1ea3n ph\u1ea9m ph\u1ed5 bi\u1ebfn trong Ahrefs Site Explorer. Sau \u0111\u00f3 ch\u1ecdn &#8220;Organic Keywords&#8221; trong m\u1ee5c b\u00ean tr\u00e1i.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/hubspot-ahrefs-organic-keywords.png\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"438\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/hubspot-ahrefs-organic-keywords.png\" alt=\"\" class=\"wp-image-7543\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/hubspot-ahrefs-organic-keywords.png 900w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/hubspot-ahrefs-organic-keywords-300x146.png 300w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/hubspot-ahrefs-organic-keywords-768x374.png 768w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/hubspot-ahrefs-organic-keywords-585x285.png 585w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>\u1ede m\u00e0n h\u00ecnh k\u1ebf ti\u1ebfp, t\u00ecm ki\u1ebfm t\u1eeb kh\u00f3a r\u1ed9ng li\u00ean quan \u0111\u1ebfn s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n. Trong tr\u01b0\u1eddng h\u1ee3p c\u1ee7a t\u00f4i, n\u00f3 c\u00f3 th\u1ec3 l\u00e0 &#8220;press \/ b\u00e1o ch\u00ed&#8221; ho\u1eb7c &#8220;journalist \/ nh\u00e0 b\u00e1o&#8221;<\/p>\n\n\n\n<p>N\u00f3 s\u1ebd cho b\u1ea1n th\u1ea5y t\u1ea5t c\u1ea3 c\u00e1c trang tr\u00ean trang s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c x\u1ebfp h\u1ea1ng cho c\u00e1c t\u1eeb kh\u00f3a v\u1edbi t\u1eeb \u0111\u00edch c\u1ee7a b\u1ea1n trong \u0111\u00f3.<\/p>\n\n\n\n<p>\u0110\u1eebng lo l\u1eafng v\u1ec1 kh\u1ed1i l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm. Thay v\u00ec th\u1ebf, h\u00e3y c\u00e2n nh\u1eafc m\u1ee9c \u0111\u1ed9 g\u1ea7n g\u0169i gi\u1eefa t\u00ecm ki\u1ebfm v\u1edbi s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n.<\/p>\n\n\n\n<p>Trong tr\u01b0\u1eddng h\u1ee3p c\u1ee7a t\u00f4i, n\u00f3 cho t\u00f4i th\u1ea5y r\u1eb1ng m\u1ecdi ng\u01b0\u1eddi s\u1eed d\u1ee5ng HubSpot mu\u1ed1n bi\u1ebft &#8220;<em>c\u00e1ch g\u1eedi email th\u00f4ng c\u00e1o b\u00e1o ch\u00ed cho m\u1ed9t nh\u00e0 b\u00e1o<\/em>&#8221; v\u00e0 n\u01a1i t\u00ecm &#8220;<em>d\u1eef li\u1ec7u nh\u00e0 b\u00e1o<\/em>&#8220;.<\/p>\n\n\n\n<p>C\u1ea3 hai \u0111\u1ec1u l\u00e0 nh\u1eefng d\u1ecbch v\u1ee5 m\u00e0 JRO cung c\u1ea5p.<\/p>\n\n\n\n<p>V\u00ec th\u1ebf, vi\u1ec7c t\u1ea1o ra trang t\u00edch h\u1ee3p gi\u1eefa HubSpot v\u00e0 JRO l\u00e0 c\u00f3 kh\u1ea3 n\u0103ng th\u00edch h\u1ee3p v\u1edbi t\u00f4i \u0111\u1ec3 c\u00f3 th\u1ec3 d\u1ef1a tr\u00ean nh\u1eefng ng\u01b0\u1eddi d\u00f9ng c\u1ee7a HubSpot &#8211; nh\u1eefng ng\u01b0\u1eddi \u0111\u00e3 nh\u1eadn th\u1ee9c v\u1ec1 HubSpot (v\u00ec th\u1ebf m\u00e0 h\u1ecd th\u1ef1c hi\u1ec7n t\u00ecm ki\u1ebfm th\u01b0\u01a1ng hi\u1ec7u).<\/p>\n\n\n\n<p>\u0110\u01a1n gi\u1ea3n, nh\u01b0ng hi\u1ec7u qu\u1ea3 cao.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"III_Tiep_can_%E2%80%9CGiai_phap_tot_hon%E2%80%9D_Giup_moi_nguoi_su_dung_chien_thuat_pho_bien\"><\/span>III. Ti\u1ebfp c\u1eadn &#8220;Gi\u1ea3i ph\u00e1p t\u1ed1t h\u01a1n&#8221;: Gi\u00fap m\u1ecdi ng\u01b0\u1eddi s\u1eed d\u1ee5ng chi\u1ebfn thu\u1eadt ph\u1ed5 bi\u1ebfn<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>C\u00e1i n\u00e0y gi\u1ed1ng h\u01b0\u1edbng ti\u1ebfp c\u1eadn <em>c\u00f5ng\/d\u1ef1a v\u00e0o<\/em> nh\u01b0ng c\u00f3 \u0111i\u1ec1u ch\u1ec9nh m\u1ed9t ch\u00fat.<\/p>\n\n\n\n<p>Thay v\u00ec t\u00ecm ki\u1ebfm s\u1ea3n ph\u1ea9m ph\u1ed5 bi\u1ebfn trong l\u0129nh v\u1ef1c li\u00ean quan, b\u1ea1n t\u00ecm m\u1ed9t c\u00f4ng c\u1ee5 ph\u1ed5 bi\u1ebfn (mi\u1ec5n ph\u00ed) li\u00ean quan chi\u1ebfm l\u0129nh th\u1ecb tr\u01b0\u1eddng trong l\u00e3nh v\u1ef1c c\u1ee7a b\u1ea1n. Sau \u0111\u00f3 b\u1ea1n gi\u00fap m\u1ecdi ng\u01b0\u1eddi s\u1eed d\u1ee5ng c\u00f4ng c\u1ee5 \u0111\u00f3 t\u1ed1t h\u01a1n.<\/p>\n\n\n\n<p>Theo l\u00fd thuy\u1ebft th\u00ec: n\u1ebfu b\u1ea1n t\u1ea1o ra m\u1ed9t ngu\u1ed3n th\u00f4ng tin<em> ho\u00e0n ch\u1ec9nh to\u00e0n di\u1ec7n<\/em>&nbsp;cho m\u1ed9t c\u00f4ng c\u1ee5 b\u1ea1n s\u1ebd xu\u1ea5t hi\u1ec7n khi m\u1ecdi ng\u01b0\u1eddi t\u00ecm ki\u1ebfm s\u1ea3n ph\u1ea9m \u0111\u00f3.<\/p>\n\n\n\n<p>V\u00e0 \u0111\u00e2y l\u00e0 c\u01a1 h\u1ed9i cho b\u1ea1n qu\u1ea3ng b\u00e1 s\u1ea3n ph\u1ea9m c\u1ee7a m\u00ecnh thay th\u1ebf cho c\u00f4ng c\u1ee5 mi\u1ec5n ph\u00ed.<\/p>\n\n\n\n<p>H\u00e3y xem c\u00e1ch c\u00e1c t\u1eeb kh\u00f3a ho\u1ea1t \u0111\u1ed9ng hi\u1ec7u qu\u1ea3 th\u1ebf n\u00e0o ngay sau \u0111\u00e2y.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Tu_khoa_%E2%80%9CGiai_phap_tot_hon%E2%80%9D_la_gi\"><\/span>T\u1eeb kh\u00f3a &#8220;Gi\u1ea3i ph\u00e1p t\u1ed1t h\u01a1n&#8221; l\u00e0 g\u00ec?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Trong m\u1ecdi ng\u00e0nh ngh\u1ec1, c\u00f3 m\u1ed9t s\u1ed1 chi\u1ebfn thu\u1eadt th\u1ed1ng tr\u1ecb v\u00e0 \u0111\u01b0\u1ee3c m\u1ecdi ng\u01b0\u1eddi bi\u1ebft \u0111\u1ebfn nhi\u1ec1u. V\u1edbi m\u1ed7i chi\u1ebfn thu\u1eadt \u0111\u00f3, c\u00f3 m\u1ed9t v\u00e0i c\u00f4ng c\u1ee5 ph\u1ed5 bi\u1ebfn \u0111\u1ec3 l\u00e0m ch\u00fang nhanh, hi\u1ec7u qu\u1ea3 h\u01a1n.<\/p>\n\n\n\n<p>V\u00ed d\u1ee5, trong l\u0129nh v\u1ef1c SEO, &#8220;<a href=\"https:\/\/kiencang.net\/xay-dung-lien-ket-gay\/\">x\u00e2y d\u1ef1ng li\u00ean k\u1ebft b\u1ecb g\u00e3y<\/a>&#8221; l\u00e0 m\u1ed9t chi\u1ebfn thu\u1eadt ph\u1ed5 bi\u1ebfn trong vi\u1ec7c <a href=\"https:\/\/kiencang.net\/xay-dung-lien-ket\/\">x\u00e2y d\u1ef1ng li\u00ean k\u1ebft<\/a>.<\/p>\n\n\n\n<p>\u0110\u1ec3 l\u00e0m t\u1ed1t chi\u1ebfn thu\u1eadt n\u00e0y, b\u1ea1n c\u1ea7n ph\u1ea3i s\u1eed d\u1ee5ng m\u1ed9t v\u00e0i c\u00f4ng c\u1ee5 &#8211; Google, Ahrefs, Xenu, ScreamingFrog, v\u00e2n v\u00e2n.<\/p>\n\n\n\n<p>Gi\u1edd b\u1ea5t k\u1ef3 ai mu\u1ed1n l\u00e0m t\u1ed1t nhi\u1ec7m v\u1ee5 x\u00e2y d\u1ef1ng li\u00ean k\u1ebft b\u1ecb g\u00e3y s\u1ebd mu\u1ed1n th\u00e0nh th\u1ea1o m\u1ed9t (ho\u1eb7c t\u1ea5t c\u1ea3) c\u00e1c c\u00f4ng c\u1ee5 n\u00e0y.<\/p>\n\n\n\n<p>N\u1ebfu b\u1ea1n c\u00f3 th\u1ec3 t\u1ea1o ra \u0111\u01b0\u1ee3c ngu\u1ed3n th\u00f4ng tin s\u1eed d\u1ee5ng c\u00e1c c\u00f4ng c\u1ee5 n\u00e0y, b\u1ea1n c\u00f3 c\u01a1 h\u1ed9i t\u1ed1t xu\u1ea5t hi\u1ec7n khi ai \u0111\u00f3 t\u00ecm ki\u1ebfm c\u1ee5m t\u1eeb ki\u1ec3u nh\u01b0 &#8220;c\u00e1ch s\u1eed d\u1ee5ng [x]&#8221; (nh\u01b0 c\u00e1ch Moz th\u1ef1c hi\u1ec7n \u1edf \u0111\u00e2y):<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/moz-xenu-link-sleuth.png\"><img loading=\"lazy\" decoding=\"async\" width=\"712\" height=\"507\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/moz-xenu-link-sleuth.png\" alt=\"\" class=\"wp-image-7546\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/moz-xenu-link-sleuth.png 712w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/moz-xenu-link-sleuth-300x214.png 300w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/moz-xenu-link-sleuth-585x417.png 585w\" sizes=\"(max-width: 712px) 100vw, 712px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>V\u00e0 khi h\u1ecd v\u00e0o trang web c\u1ee7a b\u1ea1n, b\u1ea1n c\u00f3 th\u1ec3 qu\u1ea3ng b\u00e1 cho h\u1ecd s\u1ea3n ph\u1ea9m c\u1ee7a m\u00ecnh nh\u01b0 l\u00e0 m\u1ed9t &#8220;gi\u1ea3i ph\u00e1p t\u1ed1t h\u01a1n&#8221; cho c\u00f4ng c\u1ee5 \u0111\u01b0\u1ee3c \u0111\u1ec1 c\u1eadp.<\/p>\n\n\n\n<p>\u0110i\u1ec1u n\u00e0y t\u01b0\u01a1ng t\u1ef1 v\u1edbi chi\u1ebfn thu\u1eadt \u0111\u01b0\u1ee3c \u0111\u1ec1 c\u1eadp b\u00ean tr\u00ean \u1edf kh\u00eda c\u1ea1nh c\u0169ng d\u1ef1a v\u00e0o m\u1ed9t c\u00f4ng c\u1ee5 ph\u1ed5 bi\u1ebfn.<\/p>\n\n\n\n<p>T\u00f4i s\u1ebd \u0111\u01b0a ra v\u00ed d\u1ee5 c\u00e1ch ti\u1ebfp c\u1eadn n\u00e0y l\u00e0m vi\u1ec7c nh\u01b0 th\u1ebf n\u00e0o.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>V\u00ed d\u1ee5<\/strong><\/h3>\n\n\n\n<p>M\u1ed9t trong c\u00e1c c\u00f4ng c\u1ee5 ph\u1ed5 bi\u1ebfn nh\u1ea5t trong l\u0129nh v\u1ef1c PR c\u00f3 t\u00ean g\u1ecdi l\u00e0 <a href=\"http:\/\/helpareporter.com\/\">HARO<\/a>.<\/p>\n\n\n\n<p>HARO k\u1ebft n\u1ed1i c\u00e1c nh\u00e0 b\u00e1o v\u1edbi ngu\u1ed3n tin. C\u00e1c nh\u00e0 b\u00e1o email cho HARO y\u00eau c\u1ea7u c\u1ee7a h\u1ecd &#8211; b\u00e1o gi\u00e1 cho m\u1ed9t c\u00e2u chuy\u1ec7n, \u1ee9ng c\u1eed vi\u00ean ph\u00f9 h\u1ee3p cho cu\u1ed9c ph\u1ecfng v\u1ea5n, v\u00e2n v\u00e2n.<\/p>\n\n\n\n<p>HARO g\u1eedi email cho t\u1ea5t c\u1ea3 nh\u1eefng ng\u01b0\u1eddi theo d\u00f5i v\u1edbi y\u00eau c\u1ea7u n\u00e0y. B\u1ea5t k\u1ef3 ai th\u00edch th\u00fa v\u1edbi y\u00eau c\u1ea7u \u0111\u00f3 nh\u01b0 ng\u01b0\u1eddi l\u00e0m marketing, doanh nh\u00e2n, blogger, v\u00e2n v\u00e2n &#8211; c\u00f3 th\u1ec3 ph\u1ea3n h\u1ed3i cho nh\u00e0 b\u00e1o v\u00e0 \u0111\u01b0\u1ee3c ph\u1ecfng v\u1ea5n (b\u00e1o ch\u00ed nh\u1eafc \u0111\u1ebfn). T\u1ea5t c\u1ea3 \u0111\u1ec1u mi\u1ec5n ph\u00ed.<\/p>\n\n\n\n<p>B\u1ea1n c\u00f3 th\u1ec3 \u0111o m\u1ee9c \u0111\u1ed9 ph\u1ed5 bi\u1ebfn c\u1ee7a HARO b\u1eb1ng kh\u1ed1i l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm c\u1ee7a n\u00f3:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/muc-do-pho-bien-haro.png\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"187\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/muc-do-pho-bien-haro.png\" alt=\"m\u1ee9c \u0111\u1ed9 ph\u1ed5 bi\u1ebfn c\u1ee7a HARO\" class=\"wp-image-7549\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/muc-do-pho-bien-haro.png 900w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/muc-do-pho-bien-haro-300x62.png 300w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/muc-do-pho-bien-haro-768x160.png 768w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/muc-do-pho-bien-haro-585x122.png 585w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>HARO \u0111\u00e3 t\u1ef1 gi\u1ea3i th\u00edch n\u00f3 m\u1ed9t c\u00e1ch \u0111\u1ea7y \u0111\u1ee7, nh\u01b0ng m\u1ecdi ng\u01b0\u1eddi v\u1eabn c\u1ea7n m\u1ed9t s\u1ed1 h\u01b0\u1edbng d\u1eabn v\u1ec1 c\u00e1ch s\u1eed d\u1ee5ng n\u00f3.<\/p>\n\n\n\n<p>Khi ki\u1ec3m tra kh\u1ed1i l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm c\u1ee7a c\u1ee5m t\u1eeb &#8220;how to use HARO&#8221;, n\u00f3 ch\u1ec9 cho th\u1ea5y c\u00f3 ch\u1ec9 s\u1ed1 nh\u1ecf:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/how-to-use-haro-keyword.png\"><img loading=\"lazy\" decoding=\"async\" width=\"844\" height=\"313\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/how-to-use-haro-keyword.png\" alt=\"kh\u1ed1i l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm li\u00ean quan \u0111\u1ebfn HARO\" class=\"wp-image-7550\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/how-to-use-haro-keyword.png 844w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/how-to-use-haro-keyword-300x111.png 300w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/how-to-use-haro-keyword-768x285.png 768w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/how-to-use-haro-keyword-585x217.png 585w\" sizes=\"(max-width: 844px) 100vw, 844px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>Nh\u01b0ng nh\u01b0 ch\u00fang ta \u0111\u00e3 bi\u1ebft, kh\u1ed1i l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm th\u1ea5p v\u1eabn c\u00f3 th\u1ec3 d\u1eabn \u0111\u1ebfn kh\u00e1ch h\u00e0ng n\u1ebfu b\u1ea1n qu\u1ea3ng b\u00e1 s\u1ea3n ph\u1ea9m c\u1ee7a m\u00ecnh \u0111\u00fang c\u00e1ch.<\/p>\n\n\n\n<p>Ngo\u00e0i ra, kh\u1ed1i l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm th\u1ea5p th\u01b0\u1eddng c\u00f3 l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp th\u1ef1c t\u1ebf cao h\u01a1n so v\u1edbi ch\u1ec9 s\u1ed1 kh\u1ed1i l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm bi\u1ec3u hi\u1ec7n. Nh\u01b0 nghi\u00ean c\u1ee9u c\u1ee7a Ahrefs cho th\u1ea5y, trung b\u00ecnh trang x\u1ebfp h\u1ea1ng \u0111\u1ea7u ti\u00ean #1 c\u0169ng \u0111\u01b0\u1ee3c x\u1ebfp h\u1ea1ng cho 1000 t\u1eeb kh\u00f3a kh\u00e1c li\u00ean quan.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/ahrefs-cung-duoc-xep-hang.png\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"607\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/ahrefs-cung-duoc-xep-hang.png\" alt=\"Ahrefs - c\u0169ng \u0111\u01b0\u1ee3c x\u1ebfp h\u1ea1ng\" class=\"wp-image-7551\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/ahrefs-cung-duoc-xep-hang.png 900w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/ahrefs-cung-duoc-xep-hang-300x202.png 300w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/ahrefs-cung-duoc-xep-hang-768x518.png 768w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/ahrefs-cung-duoc-xep-hang-585x395.png 585w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>N\u00f3i c\u00e1ch kh\u00e1c, b\u1ea1n c\u00f3 th\u1ec3 mong \u0111\u1ee3i nh\u1eadn \u0111\u01b0\u1ee3c nhi\u1ec1u h\u01a1n nhi\u1ec1u ch\u1ec9 c\u00f3 10 ng\u01b0\u1eddi gh\u00e9 th\u0103m \/ th\u00e1ng n\u1ebfu b\u1ea1n c\u00f3 x\u1ebfp h\u1ea1ng cao v\u1edbi t\u1eeb kh\u00f3a ch\u1ec9 20 t\u00ecm ki\u1ebfm \/ th\u00e1ng.<\/p>\n\n\n\n<p>Hi\u1ec3u \u0111i\u1ec1u \u0111\u00f3, t\u00f4i \u0111\u00e3 t\u1ea1o trang n\u00e0y:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/justreachout-cach-su-dung-haro.png\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"470\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/justreachout-cach-su-dung-haro.png\" alt=\"c\u00e1ch s\u1eed d\u1ee5ng HARO\" class=\"wp-image-7552\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/justreachout-cach-su-dung-haro.png 900w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/justreachout-cach-su-dung-haro-300x157.png 300w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/justreachout-cach-su-dung-haro-768x401.png 768w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/justreachout-cach-su-dung-haro-585x306.png 585w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>V\u1ec1 b\u1ea3n ch\u1ea5t \u0111\u00e2y l\u00e0 h\u01b0\u1edbng d\u1eabn t\u1eebng b\u01b0\u1edbc c\u00e1ch s\u1eed d\u1ee5ng HARO.<\/p>\n\n\n\n<p>Ph\u00f9 h\u1ee3p (keeping in line) v\u1edbi nghi\u00ean c\u1ee9u c\u1ee7a Ahrefs, t\u00f4i nhanh ch\u00f3ng \u0111\u01b0\u1ee3c x\u1ebfp h\u1ea1ng cao cho m\u1ed9t s\u1ed1 t\u1eeb kh\u00f3a li\u00ean quan \u0111\u1ebfn vi\u1ec7c s\u1eed d\u1ee5ng HARO:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/tu-khoa-lien-quan-su-dung-HARO.png\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"345\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/tu-khoa-lien-quan-su-dung-HARO.png\" alt=\"t\u1eeb kh\u00f3a li\u00ean quan vi\u1ec7c s\u1eed d\u1ee5ng HARO\" class=\"wp-image-7553\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/tu-khoa-lien-quan-su-dung-HARO.png 900w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/tu-khoa-lien-quan-su-dung-HARO-300x115.png 300w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/tu-khoa-lien-quan-su-dung-HARO-768x294.png 768w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/tu-khoa-lien-quan-su-dung-HARO-585x224.png 585w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>L\u01b0u l\u01b0\u1ee3ng truy c\u1eadp kh\u00f4ng nhi\u1ec1u, nh\u01b0ng cu\u1ed1i c\u00f9ng v\u1eabn \u0111em l\u1ea1i cho t\u00f4i 7 kh\u00e1ch h\u00e0ng tr\u1ea3 ti\u1ec1n.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/how-to-use-haro-landing-conversion.png\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"85\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/how-to-use-haro-landing-conversion.png\" alt=\"t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i c\u1ee7a trang v\u1ec1 c\u00e1ch s\u1eed d\u1ee5ng HARO\" class=\"wp-image-7554\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/how-to-use-haro-landing-conversion.png 900w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/how-to-use-haro-landing-conversion-300x28.png 300w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/how-to-use-haro-landing-conversion-768x73.png 768w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/how-to-use-haro-landing-conversion-585x55.png 585w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>T\u00f4i c\u00f3 \u0111\u01b0\u1ee3c \u0111i\u1ec1u n\u00e0y th\u1eadm ch\u00ed kh\u00f4ng c\u1ea7n x\u00e2y d\u1ef1ng b\u1ea5t c\u1ee9 backlink n\u00e0o t\u1edbi trang!<\/p>\n\n\n\n<p>Trong ph\u1ea7n k\u1ebf ti\u1ebfp, t\u00f4i s\u1ebd cho b\u1ea1n th\u1ea5y c\u00e1ch t\u00ecm nh\u1eefng t\u1eeb kh\u00f3a nh\u01b0 v\u1eady.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Lam_the_nao_de_tim_ra_cac_tu_khoa_%E2%80%9CGiai_phap_nhanh_chong%E2%80%9D\"><\/span>L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 t\u00ecm ra c\u00e1c t\u1eeb kh\u00f3a &#8220;Gi\u1ea3i ph\u00e1p nhanh ch\u00f3ng&#8221;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u0110\u1ec3 t\u00ecm ra c\u00e1c t\u1eeb kh\u00f3a nh\u01b0 v\u1eady, \u0111\u1ea7u ti\u00ean b\u1ea1n ph\u1ea3i:<\/p>\n\n\n\n<ol><li>T\u00ecm m\u1ed9t c\u00f4ng c\u1ee5 ph\u1ed5 bi\u1ebfn (mi\u1ec5n ph\u00ed) li\u00ean quan \u0111\u1ebfn s\u1ea3n ph\u1ea9m b\u1ea1n \u0111ang l\u00e0m<\/li><li>T\u00ecm c\u00e1c t\u1eeb kh\u00f3a m\u1ecdi ng\u01b0\u1eddi s\u1eed d\u1ee5ng li\u00ean quan \u0111\u1ebfn c\u00f4ng c\u1ee5 n\u00f3i tr\u00ean<\/li><\/ol>\n\n\n\n<p>V\u1edbi c\u00e1i s\u1ed1 #1, Google l\u00e0 ng\u01b0\u1eddi b\u1ea1n t\u1ed1t nh\u1ea5t. Ch\u1ecdn l\u1ea5y m\u1ed9t chi\u1ebfn thu\u1eadt (&#8220;x\u00e2y d\u1ef1ng li\u00ean k\u1ebft&#8221;, v\u00e2n v\u00e2n), sau \u0111\u00f3 s\u1eed d\u1ee5ng t\u00ecm ki\u1ebfm ki\u1ec3u nh\u01b0 &#8220;<em>c\u00f4ng c\u1ee5 t\u1ed1t nh\u1ea5t \u0111\u1ec3 [x]<\/em>&#8221; \u0111\u1ec3 t\u00ecm c\u00e1c c\u00f4ng c\u1ee5 cho m\u1ee5c \u0111\u00edch \u0111\u00f3.<\/p>\n\n\n\n<p>L\u00ean danh s\u00e1ch t\u1ea5t c\u1ea3 c\u00f4ng c\u1ee5 b\u1ea1n t\u00ecm th\u1ea5y, sau \u0111\u00f3 \u0111\u01b0a ch\u00fang v\u00e0o c\u00f4ng c\u1ee5 kh\u00e1m ph\u00e1 t\u1eeb kh\u00f3a c\u1ee7a Ahrefs. M\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n l\u00e0 nh\u1eafm \u0111\u1ebfn c\u00f4ng c\u1ee5 ph\u1ed5 bi\u1ebfn nh\u1ea5t trong s\u1ed1 ch\u00fang (th\u00f4ng qua kh\u1ed1i l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm \/ search volume).<\/p>\n\n\n\n<p>Trong tr\u01b0\u1eddng h\u1ee3p n\u00e0y, \u0111\u00f3 l\u00e0 HARO:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/cac-cong-cu-pho-bien.png\"><img loading=\"lazy\" decoding=\"async\" width=\"871\" height=\"443\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/cac-cong-cu-pho-bien.png\" alt=\"c\u00e1c c\u00f4ng c\u1ee5 ph\u1ed5 bi\u1ebfn\" class=\"wp-image-7555\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/cac-cong-cu-pho-bien.png 871w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/cac-cong-cu-pho-bien-300x153.png 300w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/cac-cong-cu-pho-bien-768x391.png 768w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/cac-cong-cu-pho-bien-585x298.png 585w\" sizes=\"(max-width: 871px) 100vw, 871px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>Ti\u1ebfp theo, t\u00ecm ki\u1ebfm c\u00f4ng c\u1ee5 n\u00e0y trong ph\u1ea7n kh\u00e1m ph\u00e1 t\u1eeb kh\u00f3a (Keywords Explorer). \u1ede ph\u00eda b\u00ean tay tr\u00e1i, ch\u1ecdn &#8220;All&#8221;.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/haro-tu-khoa.png\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"315\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/haro-tu-khoa.png\" alt=\"haro t\u1eeb kh\u00f3a\" class=\"wp-image-7556\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/haro-tu-khoa.png 900w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/haro-tu-khoa-300x105.png 300w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/haro-tu-khoa-768x269.png 768w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/haro-tu-khoa-585x205.png 585w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>\u1ede ph\u1ea7n ti\u1ebfp theo, m\u1ee5c ti\u00eau c\u1ee7a ch\u00fang ta l\u00e0 t\u00ecm xem c\u00f3 bao nhi\u00eau ng\u01b0\u1eddi s\u1eed d\u1ee5ng c\u00f4ng c\u1ee5 n\u00e0y, sau \u0111\u00f3 t\u1ea1o c\u00e1c h\u01b0\u1edbng d\u1eabn to\u00e0n di\u1ec7n xung quanh n\u00f3.<\/p>\n\n\n\n<p>V\u00ec ch\u00fang ta t\u00ecm ki\u1ebfm theo c\u00e1c t\u1eeb c\u00f3 khuynh h\u01b0\u1edbng <em>h\u00e0nh \u0111\u1ed9ng<\/em>, v\u00ed d\u1ee5 c\u00e1c t\u1eeb ch\u1ec9 ho\u1ea1t \u0111\u1ed9ng, s\u1eed d\u1ee5ng \u0111\u1ed9 d\u00e0i t\u1eeb kh\u00f3a \u0111\u1ec3 l\u1ecdc ch\u1ec9 c\u00e1c t\u1eeb kh\u00f3a c\u00f3 \u0111\u1ed9 d\u00e0i t\u1eeb 3 &#8211; 8 t\u1eeb. C\u00e1c t\u1eeb kh\u00f3a ng\u1eafn h\u01a1n hi\u1ebfm khi li\u00ean quan \u0111\u1ebfn c\u00e1c h\u00e0nh \u0111\u1ed9ng c\u1ee5 th\u1ec3.<\/p>\n\n\n\n<p>T\u01b0\u01a1ng t\u1ef1, th\u00eam &#8220;how&#8221; v\u00e0o trong danh s\u00e1ch \u0111\u1ec3 t\u00ecm c\u00e1c t\u1eeb kh\u00f3a ch\u1ee9a t\u1eeb n\u00e0y. M\u1ed9t l\u1ea7n n\u1eefa &#8220;how \/ l\u00e0m th\u1ebf n\u00e0o&#8221; th\u01b0\u1eddng li\u00ean quan \u0111\u1ebfn h\u00e0nh \u0111\u1ed9ng.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/tu-khoa-how.png\"><img loading=\"lazy\" decoding=\"async\" width=\"889\" height=\"290\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/tu-khoa-how.png\" alt=\"t\u1eeb kh\u00f3a how\" class=\"wp-image-7557\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/tu-khoa-how.png 889w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/tu-khoa-how-300x98.png 300w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/tu-khoa-how-768x251.png 768w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/tu-khoa-how-585x191.png 585w\" sizes=\"(max-width: 889px) 100vw, 889px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>Gi\u1edd \u0111\u00e2y th\u00f4ng qua danh s\u00e1ch c\u00e1c t\u1eeb kh\u00f3a. Xem x\u00e9t b\u1ea5t k\u1ef3 \u0111i\u1ec1u g\u00ec a) li\u00ean quan \u0111\u1ebfn HARO, v\u00e0 b) li\u00ean quan \u0111\u1ebfn c\u00e1ch m\u1ecdi ng\u01b0\u1eddi s\u1eed d\u1ee5ng HARO (\u0111\u1ec3 t\u00ecm nh\u00e0 b\u00e1o, \u0111\u1ec3 t\u00ecm ngu\u1ed3n tin, v\u00e2n v\u00e2n).<\/p>\n\n\n\n<p>V\u00ed d\u1ee5, t\u1ea5t c\u1ea3 c\u00e1c t\u1eeb kh\u00f3a n\u00e0y theo c\u00e1ch n\u00e0o \u0111\u00f3 li\u00ean quan \u0111\u1ebfn HARO:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/how-to-haro-related-keywords.png\"><img loading=\"lazy\" decoding=\"async\" width=\"878\" height=\"453\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/how-to-haro-related-keywords.png\" alt=\"\" class=\"wp-image-7558\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/how-to-haro-related-keywords.png 878w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/how-to-haro-related-keywords-300x155.png 300w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/how-to-haro-related-keywords-768x396.png 768w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/how-to-haro-related-keywords-585x302.png 585w\" sizes=\"(max-width: 878px) 100vw, 878px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>T\u00f4i c\u00f3 th\u1ec3 nh\u1eafm \u0111\u1ebfn b\u1ea5t k\u1ef3 t\u1eeb n\u00e0o trong s\u1ed1 ch\u00fang v\u00e0 v\u1eabn \u0111\u00f3n \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng nh\u1edd v\u00e0o t\u00ednh \u0111\u1eb7c th\u00f9 c\u1ee7a ch\u00fang.<\/p>\n\n\n\n<p>M\u1ed9t khi b\u1ea1n t\u00ecm th\u1ea5y c\u00e1c t\u1eeb kh\u00f3a nh\u01b0 v\u1eady, t\u1ea1o n\u1ed9i dung xung quanh ch\u00fang. M\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n l\u00e0 t\u1ea1o v\u1ecb th\u1ebf cho b\u1ea3n th\u00e2n nh\u01b0 l\u00e0 ngu\u1ed3n tin to\u00e0n di\u1ec7n nh\u1ea5t v\u1ec1 ch\u1ee7 \u0111\u1ec1 \u0111\u00f3.<\/p>\n\n\n\n<p>M\u1ed9t khi b\u1ea1n b\u1eaft \u0111\u1ea7u \u0111\u01b0\u1ee3c x\u1ebfp h\u1ea1ng cao, qu\u1ea3ng b\u00e1 s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n nh\u01b0 l\u00e0 c\u00f4ng c\u1ee5 thay th\u1ebf &#8220;t\u1ed1t h\u01a1n \/ nhanh h\u01a1n&#8221; v\u00e0 ch\u1edd kh\u00e1ch h\u00e0ng gh\u00e9 mua (roll in).<\/p>\n\n\n\n<p>Trong ph\u1ea7n k\u1ebf ti\u1ebfp, c\u0169ng l\u00e0 ph\u1ea7n cu\u1ed1i c\u00f9ng, t\u00f4i s\u1ebd chia s\u1ebb m\u1ed9t s\u1ed1 chi\u1ebfn thu\u1eadt \u0111\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c l\u1ee3i \u00edch l\u1edbn nh\u1ea5t trong c\u00e1ch ti\u1ebfp c\u1eadn kh\u00f4ng th\u00f4ng th\u01b0\u1eddng v\u1ec1 t\u1eeb kh\u00f3a.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Lam_the_nao_co_duoc_loi_ich_lon_nhat_tu_cach_tiep_can_nay\"><\/span>L\u00e0m th\u1ebf n\u00e0o c\u00f3 \u0111\u01b0\u1ee3c l\u1ee3i \u00edch l\u1edbn nh\u1ea5t t\u1eeb c\u00e1ch ti\u1ebfp c\u1eadn n\u00e0y<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>T\u00ecm \u0111\u01b0\u1ee3c c\u00e1c t\u1eeb kh\u00f3a h\u01b0\u1edbng \u0111\u00edch cao c\u00f3 kh\u1ed1i l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm th\u1ea5p v\u00e0 t\u1ea1o n\u1ed9i dung cho n\u00f3 ch\u1ec9 l\u00e0 m\u1ed9t n\u1eeda c\u1ee7a chi\u1ebfn th\u1eafng (half the battle won) m\u00e0 th\u00f4i.<\/p>\n\n\n\n<p>\u0110\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c l\u1ee3i \u00edch cao nh\u1ea5t c\u1ee7a c\u00e1ch ti\u1ebfp c\u1eadn n\u00e0y, b\u1ea1n c\u1ea7n l\u00e0m m\u1ed9t v\u00e0i \u0111i\u1ec1u n\u1eefa:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">1. S\u1eed d\u1ee5ng b\u1ed1i c\u1ea3nh li\u00ean quan \u0111\u1ebfn l\u1eddi k\u00eau g\u1ecdi h\u00e0nh \u0111\u1ed9ng (CTA)<\/h3>\n\n\n\n<p>Khi b\u1ea1n t\u1ea1o n\u1ed9i dung cho c\u00e1c t\u1eeb kh\u00f3a c\u00f3 kh\u1ed1i l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm th\u1ea5p, t\u1ed1i \u0111a h\u00f3a t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i ph\u1ea3i l\u00e0 \u01b0u ti\u00ean h\u00e0ng \u0111\u1ea7u (top priority).<\/p>\n\n\n\n<p>T\u1ea5t nhi\u00ean, c\u00e1ch \u0111\u1ec3 l\u00e0m \u0111i\u1ec1u \u0111\u00f3 l\u00e0 s\u1eed d\u1ee5ng \u0111\u00fang ki\u1ec3u CTAs (Call To Action).<\/p>\n\n\n\n<p>Suy ngh\u0129 theo quan \u0111i\u1ec3m c\u1ee7a ng\u01b0\u1eddi gh\u00e9 th\u0103m trang. \u0110\u00e2u l\u00e0 m\u1ed1i lo l\u1eafng v\u00e0 c\u00e2u h\u1ecfi l\u1edbn nh\u1ea5t c\u1ee7a h\u1ecd? L\u00e0m th\u1ebf n\u00e0o b\u1ea1n c\u00f3 th\u1ec3 gi\u1ea3i quy\u1ebft ch\u00fang?<\/p>\n\n\n\n<p>L\u1ea5y v\u00ed d\u1ee5, tr\u00ean trang n\u00e0y v\u1ec1 c\u00e1ch s\u1eed d\u1ee5ng HARO (l\u1ed1i ti\u1ebfp c\u1eadn &#8220;gi\u1ea3i ph\u00e1p nhanh h\u01a1n&#8221;), t\u00f4i s\u1eed d\u1ee5ng CTA \u0111\u1ec3 nh\u1ea5n m\u1ea1nh c\u00e1ch ti\u1ebfp c\u1eadn PR &#8220;automating \/ t\u1ef1 \u0111\u1ed9ng h\u00f3a&#8221;:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/automating-pr-outreach-CTA.png\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"401\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/automating-pr-outreach-CTA.png\" alt=\"\" class=\"wp-image-7560\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/automating-pr-outreach-CTA.png 900w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/automating-pr-outreach-CTA-300x134.png 300w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/automating-pr-outreach-CTA-768x342.png 768w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/automating-pr-outreach-CTA-585x261.png 585w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>T\u1ef1 b\u1ea3n th\u00e2n n\u00f3 n\u00f3i \u0111\u1ebfn \u0111i\u1ec3m t\u1ed1t h\u01a1n so v\u1edbi vi\u1ec7c s\u1eed d\u1ee5ng HARO. N\u00f3 l\u00e0m n\u1ed5i b\u1eadt l\u00ean l\u00fd do ai \u0111\u00f3 mu\u1ed1n s\u1eed d\u1ee5ng HARO c\u0169ng \u0111ang quan t\u00e2m \u0111\u1ebfn quy tr\u00ecnh t\u1ef1 \u0111\u1ed9ng h\u00f3a.<\/p>\n\n\n\n<p>C\u00f2n trong trang d\u01b0\u1edbi \u0111\u00e2y s\u1eed d\u1ee5ng t\u1eeb kh\u00f3a t\u00f3m b\u1eaft &#8211; &#8220;s\u1ea3n ph\u1ea9m thay th\u1ebf Cision&#8221; &#8211; t\u00f4i s\u1eed d\u1ee5ng CTA \u0111\u1ec3 nh\u1ea5n m\u1ea1nh vi\u1ec7c kh\u00f4ng c\u00f3 r\u1ee7i ro (risk-free) t\u1ef1 nhi\u00ean khi s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m c\u1ee7a t\u00f4i:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/khong-co-rui-ro-CTA.png\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"401\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/khong-co-rui-ro-CTA.png\" alt=\"kh\u00f4ng c\u00f3 r\u1ee7i ro - CTA\" class=\"wp-image-7561\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/khong-co-rui-ro-CTA.png 900w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/khong-co-rui-ro-CTA-300x134.png 300w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/khong-co-rui-ro-CTA-768x342.png 768w, https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/khong-co-rui-ro-CTA-585x261.png 585w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>Nh\u1ea5n m\u1ea1nh v\u00e0o &#8220;kh\u00f4ng c\u00f3 r\u1ee7i ro&#8221; h\u1ea5p d\u1eabn nh\u1eefng kh\u00e1ch h\u00e0ng th\u00edch th\u00fa v\u1edbi ph\u00e2n kh\u00fac s\u1ea3n ph\u1ea9m nh\u01b0ng th\u1eadn tr\u1ecdng trong vi\u1ec7c th\u1ef1c hi\u1ec7n \u0111\u1ea7u t\u01b0 (circumspect about making an investment). \u0110i\u1ec1u n\u00e0y gi\u00fap n\u00e2ng cao t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i.<\/p>\n\n\n\n<p>V\u00ec th\u1ebf thay v\u00ec s\u1eed d\u1ee5ng CTA gi\u1ed1ng y nhau tr\u00ean m\u1ed7i trang, b\u1ea1n h\u00e3y s\u1eed d\u1ee5ng ch\u00fang ph\u00f9 h\u1ee3p v\u1edbi b\u1ed1i c\u1ea3nh cho nhu c\u1ea7u v\u00e0 lo l\u1eafng c\u1ee7a ng\u01b0\u1eddi gh\u00e9 th\u0103m trang.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Len_danh_muc_cac_doi_thu_canh_tranh_cong_cu_lien_quan_va_chien_thuat\"><\/span>2. L\u00ean danh m\u1ee5c c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh, c\u00f4ng c\u1ee5 li\u00ean quan v\u00e0 chi\u1ebfn thu\u1eadt<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Chi\u1ebfn l\u01b0\u1ee3c t\u1eeb kh\u00f3a truy\u1ec1n th\u1ed1ng coi \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh l\u00e0 th\u00e1ch th\u1ee9c.<\/p>\n\n\n\n<p>L\u1ed1i ti\u1ebfp c\u1eadn c\u1ee7a ch\u00fang t\u00f4i xem h\u1ecd nh\u01b0 l\u00e0 c\u01a1 h\u1ed9i.<\/p>\n\n\n\n<p>B\u1ea1n c\u00e0ng c\u00f3 nhi\u1ec1u \u0111\u1ed1i th\u1ee7, b\u1ea1n c\u00e0ng c\u00f3 nhi\u1ec1u c\u01a1 h\u1ed9i \u0111\u1ecbnh v\u1ecb b\u1ea3n th\u00e2n c\u00f3 gi\u1ea3i ph\u00e1p t\u1ed1t h\u01a1n, r\u1ebb h\u01a1n v\u00e0 nhanh h\u01a1n.<\/p>\n\n\n\n<p>V\u00ec th\u1ebf b\u1eaft \u0111\u1ea7u b\u1eb1ng vi\u1ec7c ph\u00e2n m\u1ee5c:<\/p>\n\n\n\n<ul><li><strong>\u0110\u1ed1i th\u1ee7 c\u1ea1nh tranh<\/strong> v\u00e0 nh\u1eefng v\u1ea5n \u0111\u1ec1 \/ lo l\u1eafng m\u00e0 m\u1ecdi ng\u01b0\u1eddi c\u00f3 v\u1ec1 h\u1ecd. Kh\u00e1m ph\u00e1 c\u00e1ch s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 gi\u00fap gi\u1ea3i quy\u1ebft nh\u1eefng lo l\u1eafng \u0111\u00f3, sau \u0111\u00f3 \u0111\u1ecbnh v\u1ecb b\u1ea3n th\u00e2n l\u00e0 gi\u1ea3i ph\u00e1p thay th\u1ebf.<\/li><li><strong>C\u00e1c c\u00f4ng c\u1ee5 (mi\u1ec5n ph\u00ed) v\u00e0 chi\u1ebfn thu\u1eadt chi\u1ebfm l\u0129nh th\u1ecb tr\u01b0\u1eddng<\/strong> m\u00e0 m\u1ecdi ng\u01b0\u1eddi trong ng\u00e0nh c\u00f4ng nghi\u1ec7p c\u1ee7a b\u1ea1n bi\u1ebft \u0111\u1ebfn v\u00e0 t\u00ecm ki\u1ebfm l\u00e0 g\u00ec. T\u1ea1o c\u00e1c h\u01b0\u1edbng d\u1eabn \u0111\u1ec3 gi\u00fap h\u1ecd s\u1eed d\u1ee5ng t\u1ed1t h\u01a1n c\u00e1c c\u00f4ng c\u1ee5 \u0111\u00f3. \u0110\u1ecbnh v\u1ecb b\u1ea3n th\u00e2n nh\u01b0 l\u00e0 c\u00e1ch th\u1ee9c nhanh ch\u00f3ng h\u01a1n \u0111\u1ec3 gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 t\u01b0\u01a1ng t\u1ef1.<\/li><li><strong>C\u00e1c s\u1ea3n ph\u1ea9m li\u00ean quan<\/strong> chi\u1ebfm l\u0129nh th\u1ecb tr\u01b0\u1eddng trong l\u00e3nh v\u1ef1c li\u00ean quan g\u1ea7n g\u0169i. T\u00ecm hi\u1ec3u xem c\u00e1ch m\u1ecdi ng\u01b0\u1eddi c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n trong m\u1ed1i li\u00ean quan \u0111\u1ebfn ch\u00fang.<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">3. C\u0103n ch\u1ec9nh ho\u1ea1t \u0111\u1ed9ng v\u00e0 nhu c\u1ea7u<\/h3>\n\n\n\n<p>N\u1ebfu b\u1ea1n b\u00e1n gi\u00e0y ch\u1ea1y th\u1ec3 thao, b\u1ea1n c\u00f3 kh\u1ea3 n\u0103ng cao b\u00e1n h\u00e0ng \u1edf n\u01a1i n\u00e0o h\u01a1n?<\/p>\n\n\n\n<ul><li>B\u00ean ngo\u00e0i \u0111\u01b0\u1eddng ch\u1ea1y v\u1edbi \u0111\u1ea7y nh\u1eefng ng\u01b0\u1eddi t\u1eadp ch\u1ea1y kh\u00f4ng chuy\u00ean<\/li><li>B\u00ean ngo\u00e0i c\u1eeda h\u00e0ng k\u1eb9o<\/li><\/ul>\n\n\n\n<p>D\u0129 nhi\u00ean l\u00e0 c\u00e1i \u0111\u1ea7u ti\u00ean.<\/p>\n\n\n\n<p>L\u00fd do cho \u0111i\u1ec1u n\u00e0y th\u1eadt \u0111\u01a1n gi\u1ea3n: m\u1ed9t ng\u01b0\u1eddi \u0111ang ch\u1ea1y <em>c\u00f3 nhu c\u1ea7u mu\u1ed1n<\/em> c\u00f4ng c\u1ee5 \u0111\u1ec3 t\u0103ng c\u01b0\u1eddng ho\u1ea1t \u0111\u1ed9ng c\u1ee7a m\u00ecnh. \u0110\u00f3 l\u00e0 s\u1ef1 li\u00ean k\u1ebft theo ng\u1eef c\u1ea3nh gi\u1eefa ho\u1ea1t \u0111\u1ed9ng v\u00e0 nhu c\u1ea7u.<\/p>\n\n\n\n<p>\u0110i\u1ec1u t\u01b0\u01a1ng t\u1ef1 c\u0169ng \u00e1p d\u1ee5ng cho c\u00e1c s\u1ea3n ph\u1ea9m tr\u1ef1c tuy\u1ebfn.<\/p>\n\n\n\n<p>Ng\u01b0\u1eddi mua s\u1ea3n ph\u1ea9m SEO kh\u00f4ng ch\u1ec9 t\u00ecm ki\u1ebfm v\u1ec1 c\u00f3 m\u1ed7i SEO m\u00e0 th\u00f4i; anh ta c\u0169ng t\u00ecm ki\u1ebfm \u0111\u1ec3 tr\u1ea3 l\u1eddi m\u1ed9t s\u1ed1 l\u0129nh v\u1ef1c li\u00ean quan g\u1ea7n, th\u00ed d\u1ee5 nh\u01b0 &#8211; PR, inbound marketing, theo d\u00f5i email, khai ph\u00e1 d\u1eef li\u1ec7u, r\u00fat tr\u00edch n\u1ed9i dung trang web, v\u00e2n v\u00e2n.<\/p>\n\n\n\n<p><em>Nhu c\u1ea7u<\/em> l\u00e0 t\u0103ng tr\u01b0\u1edfng l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp\/th\u1ee9 h\u1ea1ng. <em>Ho\u1ea1t \u0111\u1ed9ng&nbsp;<\/em>c\u00f3 th\u1ec3 l\u00e0 SEO k\u1ebft h\u1ee3p v\u1edbi PR, khai ph\u00e1 d\u1eef li\u1ec7u (data mining), v\u00e2n v\u00e2n.<\/p>\n\n\n\n<p>T\u1eadp trung v\u00e0o nh\u1eefng \u0111i\u1ec1u n\u00e0y khi b\u1ea1n t\u1ea1o n\u1ed9i dung ho\u1eb7c t\u00ecm ki\u1ebfm t\u1eeb kh\u00f3a. H\u00e3y ngh\u0129 nhu c\u1ea7u c\u01a1 b\u1ea3n c\u1ee7a kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n. Sau \u0111\u00f3 h\u00e3y ngh\u0129 v\u1ec1 t\u1ea5t c\u1ea3 c\u00e1c ho\u1ea1t \u0111\u1ed9ng v\u00e0 c\u00f4ng c\u1ee5 b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng \u0111\u1ec3 th\u1ecfa m\u00e3n nhu c\u1ea7u c\u1ee7a h\u1ecd (fulfill their needs).<\/p>\n\n\n\n<p>T\u1ea1o n\u1ed9i dung quanh c\u00e1c ho\u1ea1t \u0111\u1ed9ng \u0111\u00f3 &#8211; \u0111\u1ec3 thu h\u00fat nh\u1eefng kh\u00e1ch h\u00e0ng n\u00e0y, th\u1eadm ch\u00ed n\u1ebfu ch\u00fang kh\u00f4ng li\u00ean quan \u0111\u1ebfn l\u0129nh v\u1ef1c c\u1ee7a b\u1ea1n.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">4. Quy m\u00f4 l\u1edbn<\/h3>\n\n\n\n<p>C\u00e1c t\u1eeb kh\u00f3a c\u00f3 kh\u1ed1i l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm th\u1ea5p t\u1ef1 b\u1ea3n th\u00e2n n\u00f3 kh\u00f4ng g\u1eedi \u0111\u1ee7 l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp \u0111\u1ec3 t\u1ea1o ra \u1ea3nh h\u01b0\u1edfng \u0111\u00e1ng k\u1ec3 \u0111\u1ebfn c\u00f4ng vi\u1ec7c kinh doanh c\u1ee7a b\u1ea1n.<\/p>\n\n\n\n<p>Nh\u01b0ng v\u00ec t\u1ea1o ra nh\u1eefng trang nh\u01b0 v\u1eady kh\u00e1 d\u1ec5 d\u00e0ng (v\u00e0 th\u01b0\u1eddng ch\u1eb3ng y\u00eau c\u1ea7u backlink \u0111\u1ec3 \u0111\u01b0\u1ee3c x\u1ebfp h\u1ea1ng cao), b\u1ea1n c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng bao tr\u00f9m tr\u00ean quy m\u00f4 l\u1edbn h\u00e0ng tr\u0103m t\u1eeb kh\u00f3a.<\/p>\n\n\n\n<p>V\u1edbi s\u1ed1 l\u01b0\u1ee3ng l\u1edbn nh\u01b0 v\u1eady c\u00e1c trang s\u1ebd \u0111em l\u1ea1i nhi\u1ec1u l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp.<\/p>\n\n\n\n<p>C\u1ea7n nh\u1edb l\u00e0 trang x\u1ebfp \u1edf v\u1ecb tr\u00ed s\u1ed1 #1 s\u1ebd gi\u00fap b\u1ea1n nh\u1eadn \u0111\u01b0\u1ee3c l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp t\u1eeb h\u00e0ng tr\u0103m t\u1eeb kh\u00f3a li\u00ean quan.<\/p>\n\n\n\n<p>V\u00ec th\u1ebf v\u1edbi h\u00e0ng tr\u0103m trang x\u1ebfp h\u1ea1ng #1, b\u1ea1n c\u00f3 \u0111\u01b0\u1ee3c traffic t\u1eeb h\u00e0ng ng\u00e0n t\u1eeb kh\u00f3a ti\u1ec1m n\u0103ng (potentially thousands of keywords).<\/p>\n\n\n\n<p>\u0110\u00e2y l\u00e0 ch\u00eca kh\u00f3a th\u00e0nh c\u00f4ng v\u1edbi chi\u1ebfn l\u01b0\u1ee3c n\u00e0y. Thay v\u00ec t\u1eadp trung v\u00e0o t\u1eeb kh\u00f3a \u0111\u01a1n l\u1ebb, b\u1ea1n t\u1eadp trung v\u00e0o nhi\u1ec1u t\u1eeb kh\u00f3a &#8220;kh\u00f4ng ph\u1ed5 bi\u1ebfn&#8221; nh\u1ea5t c\u00f3 th\u1ec3, t\u1ed1t nh\u1ea5t l\u00e0 v\u1edbi \u00fd \u0111\u1ecbnh &#8220;mua h\u00e0ng&#8221; nh\u1ea5t \u0111\u1ecbnh.<\/p>\n\n\n\n<p>\u0110i\u1ec1u n\u00e0y c\u0169ng c\u00f3 m\u1ed9t l\u1ee3i \u00edch b\u1ed5 sung \u0111\u1ebfn t\u1eeb vi\u1ec7c gi\u1ea3m r\u1ee7i ro. D\u00f9 b\u1ea1n c\u00f3 th\u1ea5t b\u1ea1i trong vi\u1ec7c x\u1ebfp h\u1ea1ng m\u1ed9t s\u1ed1 t\u1eeb kh\u00f3a, b\u1ea1n \u0111\u00e3 kh\u00f4ng ph\u1ea3i t\u1ed1n c\u00f4ng \u0111\u1ea7u t\u01b0 v\u00e0i ch\u1ee5c ti\u1ebfng \u0111\u1ed3ng h\u1ed3 \u0111\u1ec3 t\u1ea1o n\u1ed9i dung v\u00e0 x\u00e2y d\u1ef1ng backlink (c\u00e1i th\u01b0\u1eddng ph\u1ea3i l\u00e0m v\u1edbi t\u1eeb kh\u00f3a c\u1ea1nh tranh cao).<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Den_phien_cua_ban\"><\/span>\u0110\u1ebfn phi\u00ean c\u1ee7a b\u1ea1n<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>B\u1ea1n h\u00e3y c\u1ee9 ti\u1ebfp t\u1ee5c l\u00e0m vi\u1ec7c v\u1edbi c\u00e1c t\u1eeb kh\u00f3a ph\u1ed5 bi\u1ebfn c\u00f3 hi\u1ec7u qu\u1ea3, mi\u1ec5n l\u00e0 b\u1ea1n c\u00f3 \u0111\u1ee7 th\u1eddi gian v\u00e0 ng\u00e2n s\u00e1ch cho n\u00f3.<\/p>\n\n\n\n<p>N\u1ebfu b\u1ea1n thi\u1ebfu m\u1ed9t trong hai, c\u00e1ch ti\u1ebfp c\u1eadn ti\u1ebfp tuy\u1ebfn c\u00f3 th\u1ec3 l\u00e0m vi\u1ec7c t\u1ed1t h\u01a1n.<\/p>\n\n\n\n<p>C\u00e1ch ti\u1ebfp c\u1eadn n\u00e0y tr\u00e1nh c\u00e1ch ti\u1ebfp c\u1eadn c\u1ee7a ph\u01b0\u01a1ng th\u1ee9c <a href=\"https:\/\/kiencang.net\/tu-khoa-duoi-dai\/\">t\u1eeb kh\u00f3a \u0111u\u00f4i d\u00e0i<\/a>&nbsp;(long-tail keyword) th\u00f4ng th\u01b0\u1eddng v\u00e0 nh\u1eafm \u0111\u1ebfn c\u00e1c t\u1eeb kh\u00f3a c\u00f3 kh\u1ed1i l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm c\u1ef1c th\u1ea5p nh\u01b0ng c\u00f3 t\u00ednh h\u01b0\u1edbng \u0111\u00edch cao.<\/p>\n\n\n\n<p>C\u00f3 nh\u1eefng t\u1eeb kh\u00f3a b\u1ea1n c\u00f3 th\u1ec3 t\u00f3m b\u1eaft kh\u00e1ch h\u00e0ng l\u00fac h\u1ecd \u1edf gi\u1eefa qu\u00e1 tr\u00ecnh mua h\u00e0ng, d\u1ef1a v\u00e0o th\u00e0nh c\u00f4ng c\u1ee7a c\u00e1c s\u1ea3n ph\u1ea9m ph\u1ed5 bi\u1ebfn, ho\u1eb7c cung c\u1ea5p gi\u1ea3i ph\u00e1p t\u1ed1t h\u01a1n cho c\u00e1c v\u1ea5n \u0111\u1ec1 th\u01b0\u1eddng g\u1eb7p.<\/p>\n\n\n\n<p>Kh\u1ed1i l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm th\u1ea5p v\u00e0 c\u1ea1nh tranh nh\u1ecf (limited competition) c\u1ee7a nh\u1eefng t\u1eeb kh\u00f3a nh\u01b0 v\u1eady ngh\u0129a l\u00e0 b\u1ea1n c\u00f3 th\u1ec3 c\u00f3 x\u1ebfp h\u1ea1ng cao m\u00e0 kh\u00f4ng c\u1ea7n \u0111\u1ea7u t\u01b0 v\u00e0o backlink. V\u00e0 khi b\u1ea1n k\u1ebft n\u1ed1i t\u1ed1t gi\u1eefa n\u1ed9i dung v\u00e0 s\u1ea3n ph\u1ea9m, b\u1ea1n c\u00f3 th\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c h\u00e0ng tr\u0103m kh\u00e1ch h\u00e0ng tr\u1ea3 ti\u1ec1n th\u00f4ng qua \u0111\u00f3 theo th\u1eddi gian.<\/p>\n\n\n\n<p><em>(D\u1ecbch t\u1eeb b\u00e0i vi\u1ebft How low-volume keyword strategy can get you high-value clients, t\u00e1c gi\u1ea3: Dmitry Dragilev, website: Ahrefs blog)<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>B\u1ea1n c\u00f3 th\u1ec3 nh\u1eafm \u0111\u1ebfn c\u00e1c t\u1eeb kh\u00f3a c\u00f3 kh\u1ed1i l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm th\u1ea5p nh\u01b0ng v\u1eabn nh\u1eadn \u0111\u01b0\u1ee3c l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp t\u1edbi website v\u00e0 kh\u00e1ch h\u00e0ng mua s\u1ea3n ph\u1ea9m kh\u00f4ng? N\u1ebfu c\u00f3, th\u00ec th\u1ea5p bao nhi\u00eau b\u1ea1n c\u00f3 th\u1ec3 ti\u1ebfn h\u00e0nh m\u00e0 v\u1eabn \u0111\u00f3n \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng? 200 l\u01b0\u1ee3t\/th\u00e1ng? hay 100 l\u01b0\u1ee3t\/th\u00e1ng? Th\u1eadm ch\u00ed &hellip;<\/p>\n","protected":false},"author":1,"featured_media":7574,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[39],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>L\u00e0m th\u1ebf n\u00e0o t\u1eeb kh\u00f3a c\u00f3 l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm th\u1ea5p l\u1ea1i \u0111em \u0111\u1ebfn kh\u00e1ch h\u00e0ng gi\u00e1 tr\u1ecb cao [Case Study] &#8226; Ki\u1ebfn c\u00e0ng<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/kiencang.net\/tu-khoa-luu-luong-tim-kiem-thap\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"L\u00e0m th\u1ebf n\u00e0o t\u1eeb kh\u00f3a c\u00f3 l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm th\u1ea5p l\u1ea1i \u0111em \u0111\u1ebfn kh\u00e1ch h\u00e0ng gi\u00e1 tr\u1ecb cao [Case Study] &#8226; Ki\u1ebfn c\u00e0ng\" \/>\n<meta property=\"og:description\" content=\"B\u1ea1n c\u00f3 th\u1ec3 nh\u1eafm \u0111\u1ebfn c\u00e1c t\u1eeb kh\u00f3a c\u00f3 kh\u1ed1i l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm th\u1ea5p nh\u01b0ng v\u1eabn nh\u1eadn \u0111\u01b0\u1ee3c l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp t\u1edbi website v\u00e0 kh\u00e1ch h\u00e0ng mua s\u1ea3n ph\u1ea9m kh\u00f4ng? N\u1ebfu c\u00f3, th\u00ec th\u1ea5p bao nhi\u00eau b\u1ea1n c\u00f3 th\u1ec3 ti\u1ebfn h\u00e0nh m\u00e0 v\u1eabn \u0111\u00f3n \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng? 200 l\u01b0\u1ee3t\/th\u00e1ng? hay 100 l\u01b0\u1ee3t\/th\u00e1ng? Th\u1eadm ch\u00ed &hellip;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/kiencang.net\/tu-khoa-luu-luong-tim-kiem-thap\/\" \/>\n<meta property=\"og:site_name\" content=\"Ki\u1ebfn c\u00e0ng\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/anhducnguyen87\/\" \/>\n<meta property=\"article:published_time\" content=\"2018-02-13T13:08:14+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-01-20T04:00:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/khoi-luong-tim-kiem-thap.png\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"500\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Nguy\u1ec5n \u0110\u1ee9c Anh\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u0110\u01b0\u1ee3c vi\u1ebft b\u1edfi\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nguy\u1ec5n \u0110\u1ee9c Anh\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u01af\u1edbc t\u00ednh th\u1eddi gian \u0111\u1ecdc\" \/>\n\t<meta name=\"twitter:data2\" content=\"37 ph\u00fat\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"L\u00e0m th\u1ebf n\u00e0o t\u1eeb kh\u00f3a c\u00f3 l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm th\u1ea5p l\u1ea1i \u0111em \u0111\u1ebfn kh\u00e1ch h\u00e0ng gi\u00e1 tr\u1ecb cao [Case Study] &#8226; Ki\u1ebfn c\u00e0ng","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/kiencang.net\/tu-khoa-luu-luong-tim-kiem-thap\/","og_locale":"vi_VN","og_type":"article","og_title":"L\u00e0m th\u1ebf n\u00e0o t\u1eeb kh\u00f3a c\u00f3 l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm th\u1ea5p l\u1ea1i \u0111em \u0111\u1ebfn kh\u00e1ch h\u00e0ng gi\u00e1 tr\u1ecb cao [Case Study] &#8226; Ki\u1ebfn c\u00e0ng","og_description":"B\u1ea1n c\u00f3 th\u1ec3 nh\u1eafm \u0111\u1ebfn c\u00e1c t\u1eeb kh\u00f3a c\u00f3 kh\u1ed1i l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm th\u1ea5p nh\u01b0ng v\u1eabn nh\u1eadn \u0111\u01b0\u1ee3c l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp t\u1edbi website v\u00e0 kh\u00e1ch h\u00e0ng mua s\u1ea3n ph\u1ea9m kh\u00f4ng? N\u1ebfu c\u00f3, th\u00ec th\u1ea5p bao nhi\u00eau b\u1ea1n c\u00f3 th\u1ec3 ti\u1ebfn h\u00e0nh m\u00e0 v\u1eabn \u0111\u00f3n \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng? 200 l\u01b0\u1ee3t\/th\u00e1ng? hay 100 l\u01b0\u1ee3t\/th\u00e1ng? Th\u1eadm ch\u00ed &hellip;","og_url":"https:\/\/kiencang.net\/tu-khoa-luu-luong-tim-kiem-thap\/","og_site_name":"Ki\u1ebfn c\u00e0ng","article_author":"https:\/\/www.facebook.com\/anhducnguyen87\/","article_published_time":"2018-02-13T13:08:14+00:00","article_modified_time":"2022-01-20T04:00:17+00:00","og_image":[{"width":800,"height":500,"url":"https:\/\/kiencang.net\/wp-content\/uploads\/2018\/02\/khoi-luong-tim-kiem-thap.png","type":"image\/png"}],"author":"Nguy\u1ec5n \u0110\u1ee9c Anh","twitter_card":"summary_large_image","twitter_misc":{"\u0110\u01b0\u1ee3c vi\u1ebft b\u1edfi":"Nguy\u1ec5n \u0110\u1ee9c Anh","\u01af\u1edbc t\u00ednh th\u1eddi gian \u0111\u1ecdc":"37 ph\u00fat"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/kiencang.net\/tu-khoa-luu-luong-tim-kiem-thap\/","url":"https:\/\/kiencang.net\/tu-khoa-luu-luong-tim-kiem-thap\/","name":"L\u00e0m th\u1ebf n\u00e0o t\u1eeb kh\u00f3a c\u00f3 l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm th\u1ea5p l\u1ea1i \u0111em \u0111\u1ebfn kh\u00e1ch h\u00e0ng gi\u00e1 tr\u1ecb cao [Case Study] &#8226; Ki\u1ebfn c\u00e0ng","isPartOf":{"@id":"https:\/\/kiencang.net\/#website"},"datePublished":"2018-02-13T13:08:14+00:00","dateModified":"2022-01-20T04:00:17+00:00","author":{"@id":"https:\/\/kiencang.net\/#\/schema\/person\/5e7e1a04d8d1218ad8c421ba43d25c16"},"breadcrumb":{"@id":"https:\/\/kiencang.net\/tu-khoa-luu-luong-tim-kiem-thap\/#breadcrumb"},"inLanguage":"vi","potentialAction":[{"@type":"ReadAction","target":["https:\/\/kiencang.net\/tu-khoa-luu-luong-tim-kiem-thap\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/kiencang.net\/tu-khoa-luu-luong-tim-kiem-thap\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/kiencang.net\/"},{"@type":"ListItem","position":2,"name":"L\u00e0m th\u1ebf n\u00e0o t\u1eeb kh\u00f3a c\u00f3 l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm th\u1ea5p l\u1ea1i \u0111em \u0111\u1ebfn kh\u00e1ch h\u00e0ng gi\u00e1 tr\u1ecb cao [Case Study]"}]},{"@type":"WebSite","@id":"https:\/\/kiencang.net\/#website","url":"https:\/\/kiencang.net\/","name":"Ki\u1ebfn c\u00e0ng","description":"\u00d4m l\u00fd thuy\u1ebft, h\u00f4n th\u1ef1c h\u00e0nh","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/kiencang.net\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"vi"},{"@type":"Person","@id":"https:\/\/kiencang.net\/#\/schema\/person\/5e7e1a04d8d1218ad8c421ba43d25c16","name":"Nguy\u1ec5n \u0110\u1ee9c Anh","image":{"@type":"ImageObject","inLanguage":"vi","@id":"https:\/\/kiencang.net\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/6d71f9b89393952a8382e30dad26c1ec?s=96&d=monsterid&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/6d71f9b89393952a8382e30dad26c1ec?s=96&d=monsterid&r=g","caption":"Nguy\u1ec5n \u0110\u1ee9c Anh"},"description":"Sinh n\u0103m 1987, t\u1ed1t nghi\u1ec7p Cao \u0111\u1eb3ng th\u1ef1c h\u00e0nh FPT qu\u00e3ng 2014, chuy\u00ean ng\u00e0nh Thi\u1ebft k\u1ebf website. T\u00f4i th\u00edch Content, SEO, Ads, T\u0103ng t\u1ed1c website v\u00e0 Th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed. B\u00ean c\u1ea1nh b\u00e0i t\u1ef1 vi\u1ebft, t\u00f4i c\u0169ng d\u1ecbch nhi\u1ec1u n\u1ed9i dung th\u00fa v\u1ecb c\u1ee7a c\u00e1c t\u00e1c gi\u1ea3 kh\u00e1c nhau. FB c\u00e1 nh\u00e2n: facebook.com\/anhducnguyen87. Email li\u00ean h\u1ec7: guiemailchotoi@gmail.com","sameAs":["https:\/\/www.facebook.com\/anhducnguyen87\/"],"url":"https:\/\/kiencang.net\/author\/admin\/"}]}},"_links":{"self":[{"href":"https:\/\/kiencang.net\/wp-json\/wp\/v2\/posts\/7514"}],"collection":[{"href":"https:\/\/kiencang.net\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kiencang.net\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kiencang.net\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kiencang.net\/wp-json\/wp\/v2\/comments?post=7514"}],"version-history":[{"count":0,"href":"https:\/\/kiencang.net\/wp-json\/wp\/v2\/posts\/7514\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kiencang.net\/wp-json\/wp\/v2\/media\/7574"}],"wp:attachment":[{"href":"https:\/\/kiencang.net\/wp-json\/wp\/v2\/media?parent=7514"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kiencang.net\/wp-json\/wp\/v2\/categories?post=7514"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kiencang.net\/wp-json\/wp\/v2\/tags?post=7514"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}