{"id":6030,"date":"2017-11-02T14:09:53","date_gmt":"2017-11-02T14:09:53","guid":{"rendered":"https:\/\/kiencang.net\/?p=6030"},"modified":"2022-01-29T16:12:36","modified_gmt":"2022-01-29T09:12:36","slug":"google-cap-do-trang","status":"publish","type":"post","link":"https:\/\/kiencang.net\/google-cap-do-trang\/","title":{"rendered":"H\u01b0\u1edbng d\u1eabn v\u1ec1 c\u00e1c y\u1ebfu t\u1ed1 x\u1ebfp h\u1ea1ng c\u1ee7a Google &#8211; Ph\u1ea7n 7: c\u00e1c t\u00edn hi\u1ec7u \u1edf c\u1ea5p \u0111\u1ed9 trang"},"content":{"rendered":"\n<p>Tu\u1ea7n tr\u01b0\u1edbc ch\u00fang t\u00f4i \u0111\u0103ng ph\u1ea7n s\u00e1u trong h\u01b0\u1edbng d\u1eabn ho\u00e0n ch\u1ec9nh v\u1ec1 <a href=\"https:\/\/kiencang.net\/10-yeu-to-xep-hang-tren-google\/\">c\u00e1c y\u1ebfu t\u1ed1 th\u0103ng h\u1ea1ng quan tr\u1ecdng tr\u00ean Google<\/a>.<\/p>\n\n\n\n<p>N\u00f3 t\u1eadp trung v\u00e0o c\u00e1c t\u00edn hi\u1ec7u tin c\u1eady, th\u1ea9m quy\u1ec1n v\u00e0 chuy\u00ean m\u00f4n, \u0111\u1eb7c bi\u1ec7t l\u00e0 ch\u00fa \u00fd v\u00e0o \u0110\u00e1nh gi\u00e1 Ch\u1ea5t l\u01b0\u1ee3ng Trang c\u1ee7a Google.<\/p>\n\n\n\n<p>Tu\u1ea7n n\u00e0y ch\u00fang ta kh\u00f4ng nh\u1eafc \u0111\u1ebfn n\u1ed9i dung tr\u00ean trang n\u1eefa m\u00e0 \u0111i t\u1edbi c\u00e1c y\u1ebfu t\u1ed1 \u1edf c\u1ea5p \u0111\u1ed9 trang.<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_60 counter-hierarchy ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title \" >M\u1ee5c l\u1ee5c<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\" role=\"button\"><label for=\"item-6577d7081ccee\" ><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input aria-label=\"Toggle\" aria-label=\"item-6577d7081ccee\"  type=\"checkbox\" id=\"item-6577d7081ccee\"><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/kiencang.net\/google-cap-do-trang\/#1_HTTPS\" title=\"1, HTTPS\">1, HTTPS<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/kiencang.net\/google-cap-do-trang\/#2_Toc_do_trang_web\" title=\"2, T\u1ed1c \u0111\u1ed9 trang web\">2, T\u1ed1c \u0111\u1ed9 trang web<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/kiencang.net\/google-cap-do-trang\/#3_Than_thien_voi_di_dong\" title=\"3, Th\u00e2n thi\u1ec7n v\u1edbi di \u0111\u1ed9ng\">3, Th\u00e2n thi\u1ec7n v\u1edbi di \u0111\u1ed9ng<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/kiencang.net\/google-cap-do-trang\/#4_Sitemap\" title=\"4, Sitemap\">4, Sitemap<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/kiencang.net\/google-cap-do-trang\/#5_Ma_danh_dau_Schema\" title=\"5, M\u00e3 \u0111\u00e1nh d\u1ea5u Schema\">5, M\u00e3 \u0111\u00e1nh d\u1ea5u Schema<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/kiencang.net\/google-cap-do-trang\/#6_AMP_trang_truy_cap_nhanh_danh_cho_di_dong\" title=\"6, AMP (trang truy c\u1eadp nhanh d\u00e0nh cho di \u0111\u1ed9ng)\">6, AMP (trang truy c\u1eadp nhanh d\u00e0nh cho di \u0111\u1ed9ng)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/kiencang.net\/google-cap-do-trang\/#7_Lien_ket_ngoai_toi_cac_trang_dang_tin_cay\" title=\"7, Li\u00ean k\u1ebft ngo\u00e0i t\u1edbi c\u00e1c trang \u0111\u00e1ng tin c\u1eady\">7, Li\u00ean k\u1ebft ngo\u00e0i t\u1edbi c\u00e1c trang \u0111\u00e1ng tin c\u1eady<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/kiencang.net\/google-cap-do-trang\/#8_Co_qua_nhieu_lien_ket_ngoai\" title=\"8, C\u00f3 qu\u00e1 nhi\u1ec1u li\u00ean k\u1ebft ngo\u00e0i\">8, C\u00f3 qu\u00e1 nhi\u1ec1u li\u00ean k\u1ebft ngo\u00e0i<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/kiencang.net\/google-cap-do-trang\/#9_So_luong_cac_bai_viet_tren_trang_cua_ban\" title=\"9, S\u1ed1 l\u01b0\u1ee3ng c\u00e1c b\u00e0i vi\u1ebft tr\u00ean trang c\u1ee7a b\u1ea1n\">9, S\u1ed1 l\u01b0\u1ee3ng c\u00e1c b\u00e0i vi\u1ebft tr\u00ean trang c\u1ee7a b\u1ea1n<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/kiencang.net\/google-cap-do-trang\/#10_Website_dung_hoat_dong_downtime\" title=\"10, Website d\u1eebng ho\u1ea1t \u0111\u1ed9ng (downtime)\">10, Website d\u1eebng ho\u1ea1t \u0111\u1ed9ng (downtime)<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\" id=\"1-https\"><span class=\"ez-toc-section\" id=\"1_HTTPS\"><\/span>1, HTTPS<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>HTTPS th\u00eam m\u1ed9t l\u1edbp b\u1ea3o m\u1eadt b\u1ed5 sung v\u00e0o giao th\u1ee9c HTTP ti\u00eau chu\u1ea9n b\u1eb1ng c\u00e1ch m\u00e3 h\u00f3a trong <a href=\"https:\/\/kiencang.net\/chung-chi-ssl-la-gi\/\">SSL<\/a> v\u00e0 chia s\u1ebb kh\u00f3a v\u1edbi m\u00e1y ch\u1ee7 \u0111\u00edch l\u00e0m cho vi\u1ec7c hack\/x\u00e2m nh\u1eadp tr\u00e1i ph\u00e9p tr\u1edf n\u00ean kh\u00f3 kh\u0103n.<\/p>\n\n\n\n<p>Google mu\u1ed1n gi\u1eef an to\u00e0n cho t\u1ea5t c\u1ea3 m\u1ecdi ng\u01b0\u1eddi tr\u00ean m\u00f4i tr\u01b0\u1eddng Web, v\u00ec v\u1eady h\u1ecd s\u1eed d\u1ee5ng HTTPS nh\u01b0 l\u00e0 m\u1ed9t t\u00edn hi\u1ec7u \u0111\u1ec3 x\u1ebfp h\u1ea1ng. \u0110\u00e2y l\u00e0 tuy\u00ean b\u1ed1 c\u1ee7a Google v\u00e0o n\u0103m 2014:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote\"><p>Ch\u00fang t\u00f4i b\u1eaft \u0111\u1ea7u s\u1eed d\u1ee5ng HTTPS nh\u01b0 l\u00e0 m\u1ed9t t\u00edn hi\u1ec7u x\u1ebfp h\u1ea1ng. \u1ede th\u1eddi \u0111i\u1ec3m hi\u1ec7n t\u1ea1i, n\u00f3 ch\u1ec9 l\u00e0 t\u00edn hi\u1ec7u c\u00f3 t\u00e1c \u0111\u1ed9ng r\u1ea5t nh\u1ecf, \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn h\u01a1n 1% truy v\u1ea5n to\u00e0n c\u1ea7u, v\u00e0 \u0111em l\u1ea1i tr\u1ecdng s\u1ed1 \u00edt h\u01a1n so v\u1edbi c\u00e1c t\u00edn hi\u1ec7u kh\u00e1c, ch\u1eb3ng h\u1ea1n nh\u01b0 ch\u1ea5t l\u01b0\u1ee3ng cao c\u1ee7a n\u1ed9i dung.<\/p><\/blockquote>\n\n\n\n<p>Theo Moz, v\u00e0o n\u0103m 2016, c\u00e1c trang web HTTPS chi\u1ebfm kho\u1ea3ng 30% trong to\u00e0n b\u1ed9 c\u00e1c k\u1ebft qu\u1ea3 c\u1ee7a Google t\u00ecm ki\u1ebfm.<\/p>\n\n\n\n<figure class=\"wp-block-image alignnone\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2017\/11\/moz-https-results.gif\"><img loading=\"lazy\" decoding=\"async\" width=\"697\" height=\"311\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2017\/11\/moz-https-results.gif\" alt=\"HTTPS tr\u00ean trang k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm\" class=\"wp-image-6031\"\/><\/a><figcaption>T\u1ec9 l\u1ec7 ph\u1ea7n tr\u0103m c\u00e1c trang web c\u00f3 HTTPS tr\u00ean trang \u0111\u1ea7u k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm trong v\u00f2ng 2 n\u0103m.<\/figcaption><\/figure>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"2-t\u1ed1c-d\u1ed9-trang-web\"><span class=\"ez-toc-section\" id=\"2_Toc_do_trang_web\"><\/span>2, T\u1ed1c \u0111\u1ed9 trang web<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Ki\u1ec3m tra dung l\u01b0\u1ee3ng trang c\u1ee7a b\u1ea1n v\u00e0 th\u1eddi gian t\u1ea3i trang. B\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng <a href=\"https:\/\/kiencang.net\/tang-toc-web-pagespeed-insights\/\">Google Speed Test<\/a> \u0111\u1ec3 th\u1ef1c hi\u1ec7n c\u00f4ng vi\u1ec7c n\u00e0y. T\u1ed1c \u0111\u1ed9 trang l\u00e0 m\u1ed9t y\u1ebfu t\u1ed1 x\u1ebfp h\u1ea1ng, v\u00ec v\u1eady l\u00e0m theo b\u1ea5t c\u1ee9 c\u1ea3i ti\u1ebfn n\u00e0o trong kh\u1ea3 n\u0103ng c\u00f3 th\u1ec3 c\u1ee7a b\u1ea1n m\u00e0 Google g\u1ee3i \u00fd.<\/p>\n\n\n\n<p>B\u1ea1n n\u00e0o d\u00f9ng WordPress, b\u00e0i vi\u1ebft <a href=\"https:\/\/kiencang.net\/tang-toc-wordpress\/\">T\u0103ng t\u1ed1c website s\u1eed d\u1ee5ng WordPress<\/a> c\u00f3 th\u1ec3 s\u1ebd h\u1eefu \u00edch.<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"3-than-thi\u1ec7n-v\u1edbi-di-d\u1ed9ng\"><span class=\"ez-toc-section\" id=\"3_Than_thien_voi_di_dong\"><\/span>3, Th\u00e2n thi\u1ec7n v\u1edbi di \u0111\u1ed9ng<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>K\u1ec3 t\u1eeb l\u1ea7n c\u1eadp nh\u1eadt \u0111\u1ea7u ti\u00ean &#8216;Mobilegeddon&#8217; ra m\u1eaft v\u00e0o ng\u00e0y 21 th\u00e1ng T\u01b0 n\u0103m 2015, th\u00e2n thi\u1ec7n v\u1edbi di \u0111\u1ed9ng l\u00e0 t\u00edn hi\u1ec7u x\u1ebfp h\u1ea1ng \u0111\u00e1ng k\u1ec3 trong trang k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm c\u1ee7a Google.<\/p>\n\n\n\n<p>C\u00f3 nhi\u1ec1u c\u00e1ch Google khuy\u1ebfn c\u00e1o \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o trang web c\u1ee7a b\u1ea1n l\u00e0 th\u00e2n thi\u1ec7n v\u1edbi di \u0111\u1ed9ng, d\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 th\u00e0nh ph\u1ea7n b\u1ea1n ph\u1ea3i ch\u00fa \u00fd t\u1edbi:<\/p>\n\n\n\n<ul><li>Kh\u00f4ng s\u1eed d\u1ee5ng Flash<\/li><li>Ph\u1ea3i \u0111\u1ea3m b\u1ea3o r\u1eb1ng viewport c\u1ee7a b\u1ea1n \u0111\u01b0\u1ee3c thi\u1ebft l\u1eadp ch\u00ednh x\u00e1c<\/li><li>S\u1eed d\u1ee5ng font ch\u1eef l\u1edbn<\/li><li>C\u00f3 kho\u1ea3ng tr\u1ed1ng gi\u1eefa c\u00e1c <a href=\"https:\/\/kiencang.net\/van-ban-neo\/\">li\u00ean k\u1ebft<\/a> v\u00e0 n\u00fat b\u1ea5m<\/li><li>Kh\u00f4ng s\u1eed d\u1ee5ng pop-up to\u00e0n m\u00e0n h\u00ecnh (pop-up l\u00e0 c\u1eeda s\u1ed5 b\u1eadt l\u00ean hay b\u1ecb l\u1ea1m d\u1ee5ng b\u1edfi c\u00e1c nh\u00e0 qu\u1ea3ng c\u00e1o)<\/li><\/ul>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"4-sitemap\"><span class=\"ez-toc-section\" id=\"4_Sitemap\"><\/span>4, Sitemap<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>H\u00e3y \u0111\u1ea3m b\u1ea3o r\u1eb1ng trang c\u1ee7a b\u1ea1n c\u00f3 sitemap ch\u00ednh x\u00e1c trong c\u1ea3 hai \u0111\u1ecbnh d\u1ea1ng HTML v\u00e0 XML. \u0110i\u1ec1u n\u00e0y s\u1ebd gi\u00fap Google l\u1eadp ch\u1ec9 m\u1ee5c trang c\u1ee7a b\u1ea1n d\u1ec5 d\u00e0ng v\u00e0 to\u00e0n di\u1ec7n h\u01a1n. B\u1ea1n c\u00f3 th\u1ec3 t\u1ea3i l\u00ean sitemap v\u00e0o <a href=\"https:\/\/www.google.com\/webmasters\/tools\/home\">Search Console<\/a>, d\u1ea7u v\u1eady h\u1ea7u h\u1ebft c\u00e1c CMS (h\u1ec7 th\u1ed1ng qu\u1ea3n tr\u1ecb n\u1ed9i dung), trong \u0111\u00f3 c\u00f3 WordPress s\u1ebd t\u1ef1 \u0111\u1ed9ng t\u1ea1o sitemap cho b\u1ea1n.<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"5-ma-danh-d\u1ea5u-schema\"><span class=\"ez-toc-section\" id=\"5_Ma_danh_dau_Schema\"><\/span>5, M\u00e3 \u0111\u00e1nh d\u1ea5u Schema<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>B\u1ea1n c\u00f3 th\u1ec3 l\u00e0m k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm xu\u1ea5t hi\u1ec7n h\u1ea5p d\u1eabn h\u01a1n b\u1eb1ng c\u00e1ch th\u00eam m\u00e3 \u0111\u00e1nh d\u1ea5u Schema v\u00e0o HTML c\u1ee7a c\u00e1c trang. \u0110i\u1ec1u n\u00e0y kh\u00f4ng nh\u1ea5t thi\u1ebft l\u00e0 m\u1ed9t y\u1ebfu t\u1ed1 x\u1ebfp h\u1ea1ng, nh\u01b0ng rich snippets c\u00f3 th\u1ec3 khuy\u1ebfn kh\u00edch t\u1ef7 l\u1ec7 click cao h\u01a1n so v\u1edbi c\u00e1c k\u1ebft qu\u1ea3 kh\u00f4ng \u0111\u01b0\u1ee3c th\u00eam th\u00f4ng tin:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2017\/11\/schema-tim-kiem.png\"><img loading=\"lazy\" decoding=\"async\" width=\"626\" height=\"110\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2017\/11\/schema-tim-kiem.png\" alt=\"schema t\u00ecm ki\u1ebfm\" class=\"wp-image-6038\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2017\/11\/schema-tim-kiem.png 626w, https:\/\/kiencang.net\/wp-content\/uploads\/2017\/11\/schema-tim-kiem-300x53.png 300w, https:\/\/kiencang.net\/wp-content\/uploads\/2017\/11\/schema-tim-kiem-585x103.png 585w\" sizes=\"(max-width: 626px) 100vw, 626px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>Schema c\u0169ng l\u00e0 ph\u01b0\u01a1ng th\u1ee9c \u0111\u00e1nh d\u1ea5u \u01b0u ti\u00ean c\u1ee7a h\u1ea7u h\u1ebft c\u00e1c m\u00e1y t\u00ecm ki\u1ebfm trong \u0111\u00f3 c\u00f3 Google, v\u00e0 n\u00f3 kh\u00e1 \u0111\u01a1n gi\u1ea3n \u0111\u1ec3 s\u1eed d\u1ee5ng. \u0110\u1ec3 c\u00f3 th\u00eam th\u00f4ng tin, h\u00e3y xem h\u01b0\u1edbng d\u1eabn v\u1ec1 c\u00e1ch t\u1ea1o Schema.<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"6-amp-trang-truy-c\u1eadp-nhanh-danh-cho-di-d\u1ed9ng\"><span class=\"ez-toc-section\" id=\"6_AMP_trang_truy_cap_nhanh_danh_cho_di_dong\"><\/span>6, AMP (trang truy c\u1eadp nhanh d\u00e0nh cho di \u0111\u1ed9ng)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><a href=\"https:\/\/kiencang.net\/google-amp-tang-toc-website\/\">AMP<\/a> l\u00e0 s\u00e1ng ki\u1ebfn m\u00e3 ngu\u1ed3n m\u1edf c\u1ee7a Google \u0111\u1ec3 gi\u00fap t\u0103ng t\u1ed1c website tr\u00ean di \u0111\u1ed9ng b\u1eb1ng c\u00e1ch cung c\u1ea5p phi\u00ean b\u1ea3n t\u1ea3i xu\u1ed1ng nhanh h\u01a1n c\u1ee7a c\u00e1c trang web \u0111\u00e3 t\u1ed3n t\u1ea1i.<\/p>\n\n\n\n<p>Gary Illyes, Webmaster Trends Analysts t\u1ea1i Google, n\u00f3i \u1edf bu\u1ed5i h\u1ecdp m\u1eb7t SEJ \u1edf Chicago nh\u01b0 th\u1ebf n\u00e0y, &#8220;\u1ede th\u1eddi \u0111i\u1ec3m hi\u1ec7n t\u1ea1i, AMP kh\u00f4ng ph\u1ea3i l\u00e0 y\u1ebfu t\u1ed1 x\u1ebfp h\u1ea1ng cho di \u0111\u1ed9ng&#8221;.<\/p>\n\n\n\n<p>D\u1ea7u sao c\u00e1c k\u1ebft qu\u1ea3 AMP b\u1eaft \u0111\u1ea7u xu\u1ea5t hi\u1ec7n kh\u1eafp SERPS (trang k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm) di \u0111\u1ed9ng, th\u1eddi gian s\u1ebd tr\u1ea3 l\u1eddi xem li\u1ec7u Google c\u00f3 \u0111\u01b0a AMP v\u00e0o thu\u1eadt to\u00e1n l\u00f5i c\u1ee7a h\u1ecd hay kh\u00f4ng.<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"7-lien-k\u1ebft-ngoai-t\u1edbi-cac-trang-dang-tin-c\u1eady\"><span class=\"ez-toc-section\" id=\"7_Lien_ket_ngoai_toi_cac_trang_dang_tin_cay\"><\/span>7, Li\u00ean k\u1ebft ngo\u00e0i t\u1edbi c\u00e1c trang \u0111\u00e1ng tin c\u1eady<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>M\u1eb7c d\u00f9 ch\u00fang ta s\u1ebd th\u1ea3o lu\u1eadn gi\u00e1 tr\u1ecb c\u1ee7a c\u00e1c <a href=\"https:\/\/kiencang.net\/xay-dung-lien-ket\/\">backlink<\/a> uy t\u00edn tr\u1ecf v\u1ec1 trang web c\u1ee7a b\u1ea1n trong ch\u01b0\u01a1ng k\u1ebf ti\u1ebfp c\u1ee7a h\u01b0\u1edbng d\u1eabn n\u00e0y, b\u1ea1n c\u0169ng ph\u1ea3i nh\u1eadn th\u1ee9c \u0111\u01b0\u1ee3c r\u1eb1ng li\u00ean k\u1ebft ngo\u00e0i m\u00e0 b\u1ea1n tr\u1ecf t\u1edbi m\u00e0 l\u00e0 c\u00e1c <em>trang uy t\u00edn<\/em> th\u00ec \u0111\u00f3 c\u00f3 th\u1ec3 l\u00e0 m\u1ed9t <a href=\"https:\/\/kiencang.net\/su-tin-cay-trong-thiet-ke-web\/\">t\u00edn hi\u1ec7u \u0111\u00e1ng tin c\u1eady<\/a>.<\/p>\n\n\n\n<p>C\u00e1c trang \u00edt gi\u00e1 tr\u1ecb, kh\u00f4ng \u0111\u00e1ng tin c\u1eady, website ch\u1ec9 c\u00f3 n\u1ed9i dung th\u01b0a th\u1edbt hi\u1ebfm khi \u0111\u01b0\u1ee3c c\u00e1c nh\u00e0 xu\u1ea5t b\u1ea3n l\u1edbn li\u00ean k\u1ebft t\u1edbi. Nh\u01b0ng c\u00e1c trang c\u00f3 n\u1ed9i dung \u0111\u01b0\u1ee3c vi\u1ebft t\u1ed1t, c\u00f3 c\u00e1c ngu\u1ed3n d\u1eabn ch\u00ednh x\u00e1c v\u00e0 \u0111\u01b0\u1ee3c li\u00ean k\u1ebft t\u1edbi, s\u1ebd \u0111\u01b0\u1ee3c tin t\u01b0\u1edfng.<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"8-co-qua-nhi\u1ec1u-lien-k\u1ebft-ngoai\"><span class=\"ez-toc-section\" id=\"8_Co_qua_nhieu_lien_ket_ngoai\"><\/span>8, C\u00f3 qu\u00e1 nhi\u1ec1u li\u00ean k\u1ebft ngo\u00e0i<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Ng\u01b0\u1ee3c l\u1ea1i, khi t\u1ea3i m\u1ed9t trang web c\u00f3 s\u1ed1 l\u01b0\u1ee3ng l\u1edbn c\u00e1c li\u00ean k\u1ebft ngo\u00e0i (ho\u1eb7c th\u1eadm ch\u00ed l\u00e0 c\u00e1c <a href=\"https:\/\/kiencang.net\/lien-ket-noi-bo\/\">li\u00ean k\u1ebft n\u1ed9i b\u1ed9<\/a>) c\u00f3 th\u1ec3 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn <a href=\"https:\/\/kiencang.net\/tinh-kha-dung-la-gi\/\">t\u00ednh kh\u1ea3 d\u1ee5ng<\/a> v\u00e0 kh\u1ea3 n\u0103ng <a href=\"https:\/\/kiencang.net\/cach-nguoi-dung-doc-tren-web\/\">d\u1ec5 \u0111\u1ecdc<\/a> c\u1ee7a trang, \u0111\u1eb7c bi\u1ec7t l\u00e0 n\u1ebfu ch\u00fang thi\u1ebfu \u0111i t\u00ednh li\u00ean quan.<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"9-s\u1ed1-l\u01b0\u1ee3ng-cac-bai-vi\u1ebft-tren-trang-c\u1ee7a-b\u1ea1n\"><span class=\"ez-toc-section\" id=\"9_So_luong_cac_bai_viet_tren_trang_cua_ban\"><\/span>9, S\u1ed1 l\u01b0\u1ee3ng c\u00e1c b\u00e0i vi\u1ebft tr\u00ean trang c\u1ee7a b\u1ea1n<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>M\u1ed9t trang web l\u1edbn v\u1edbi nhi\u1ec1u n\u1ed9i dung ch\u1ea5t l\u01b0\u1ee3ng cao s\u1ebd c\u00f3 m\u1ee9c \u0111\u1ed9 uy t\u00edn, th\u1ea9m quy\u1ec1n cao h\u01a1n so v\u1edbi trang ch\u1ec9 c\u00f3 v\u00e0i b\u00e0i. \u0110i\u1ec1u \u0111\u00f3 kh\u00f4ng c\u00f3 \u00fd n\u00f3i r\u1eb1ng m\u1ed9t blog xu\u1ea5t b\u1ea3n h\u00e0ng tu\u1ea7n kh\u00f4ng th\u1ec3 x\u1ebfp \u1edf th\u1ee9 h\u1ea1ng cao h\u01a1n so v\u1edbi trang \u0111\u00e3 10 n\u0103m tu\u1ed5i v\u00e0 c\u00f3 20 b\u00e0i vi\u1ebft m\u1ed9t ng\u00e0y, ch\u1ec9 l\u00e0 c\u00e1i sau c\u00f3 kh\u1ea3 n\u0103ng nh\u1eadn \u0111\u01b0\u1ee3c s\u1ef1 tin c\u1eady cao h\u01a1n t\u1eeb Google.<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"10-website-d\u1eebng-ho\u1ea1t-d\u1ed9ng-downtime\"><span class=\"ez-toc-section\" id=\"10_Website_dung_hoat_dong_downtime\"><\/span>10, Website d\u1eebng ho\u1ea1t \u0111\u1ed9ng (downtime)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>N\u1ebfu trang web c\u1ee7a b\u1ea1n c\u00f3 qu\u00e1 nhi\u1ec1u l\u1ea7n downtime v\u00ec l\u00fd do b\u1ea3o tr\u00ec ho\u1eb7c c\u00e1c v\u1ea5n \u0111\u1ec1 c\u1ee7a m\u00e1y ch\u1ee7, \u0111i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn th\u1ee9 h\u1ea1ng c\u1ee7a b\u1ea1n. \u0110i\u1ec1u c\u1ef1c k\u1ef3 quan tr\u1ecdng l\u00e0 b\u1ea1n c\u1ea7n s\u1eed d\u1ee5ng n\u1ec1n t\u1ea3ng hosting \u0111\u00e1ng tin c\u1eady v\u00e0 ng\u01b0\u1eddi ph\u00e1t tri\u1ec3n web bi\u1ebft h\u1ecd \u0111ang l\u00e0m \u0111i\u1ec1u g\u00ec.<\/p>\n\n\n\n<p>N\u1ebfu b\u1ea1n \u0111ang d\u00f9ng WordPress, c\u00f3 th\u1ec3 b\u1ea1n mu\u1ed1n tham kh\u1ea3o b\u00e0i vi\u1ebft n\u00e0y: <a href=\"https:\/\/kiencang.net\/mua-hosting-cho-wordpress\/\" target=\"_blank\" rel=\"noreferrer noopener\">C\u00e1ch ch\u1ecdn hosting cho WordPress<\/a>.<\/p>\n\n\n\n<p><em>(D\u1ecbch t\u1eeb b\u00e0i vi\u1ebft Guide to Google ranking factors &#8211; Part 7: Site-level signals &#8211; t\u00e1c gi\u1ea3: Christopher Ratcliff &#8211; website: Search Engine Watch)<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tu\u1ea7n tr\u01b0\u1edbc ch\u00fang t\u00f4i \u0111\u0103ng ph\u1ea7n s\u00e1u trong h\u01b0\u1edbng d\u1eabn ho\u00e0n ch\u1ec9nh v\u1ec1 c\u00e1c y\u1ebfu t\u1ed1 th\u0103ng h\u1ea1ng quan tr\u1ecdng tr\u00ean Google. N\u00f3 t\u1eadp trung v\u00e0o c\u00e1c t\u00edn hi\u1ec7u tin c\u1eady, th\u1ea9m quy\u1ec1n v\u00e0 chuy\u00ean m\u00f4n, \u0111\u1eb7c bi\u1ec7t l\u00e0 ch\u00fa \u00fd v\u00e0o \u0110\u00e1nh gi\u00e1 Ch\u1ea5t l\u01b0\u1ee3ng Trang c\u1ee7a Google. Tu\u1ea7n n\u00e0y ch\u00fang ta kh\u00f4ng nh\u1eafc &hellip;<\/p>\n","protected":false},"author":1,"featured_media":6039,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[39],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>H\u01b0\u1edbng d\u1eabn v\u1ec1 c\u00e1c y\u1ebfu t\u1ed1 x\u1ebfp h\u1ea1ng c\u1ee7a Google - Ph\u1ea7n 7: c\u00e1c t\u00edn hi\u1ec7u \u1edf c\u1ea5p \u0111\u1ed9 trang &#8226; Ki\u1ebfn c\u00e0ng<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/kiencang.net\/google-cap-do-trang\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"H\u01b0\u1edbng d\u1eabn v\u1ec1 c\u00e1c y\u1ebfu t\u1ed1 x\u1ebfp h\u1ea1ng c\u1ee7a Google - Ph\u1ea7n 7: c\u00e1c t\u00edn hi\u1ec7u \u1edf c\u1ea5p \u0111\u1ed9 trang &#8226; Ki\u1ebfn c\u00e0ng\" \/>\n<meta property=\"og:description\" content=\"Tu\u1ea7n tr\u01b0\u1edbc ch\u00fang t\u00f4i \u0111\u0103ng ph\u1ea7n s\u00e1u trong h\u01b0\u1edbng d\u1eabn ho\u00e0n ch\u1ec9nh v\u1ec1 c\u00e1c y\u1ebfu t\u1ed1 th\u0103ng h\u1ea1ng quan tr\u1ecdng tr\u00ean Google. N\u00f3 t\u1eadp trung v\u00e0o c\u00e1c t\u00edn hi\u1ec7u tin c\u1eady, th\u1ea9m quy\u1ec1n v\u00e0 chuy\u00ean m\u00f4n, \u0111\u1eb7c bi\u1ec7t l\u00e0 ch\u00fa \u00fd v\u00e0o \u0110\u00e1nh gi\u00e1 Ch\u1ea5t l\u01b0\u1ee3ng Trang c\u1ee7a Google. 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