{"id":25097,"date":"2023-10-25T18:56:37","date_gmt":"2023-10-25T11:56:37","guid":{"rendered":"https:\/\/kiencang.net\/?p=25097"},"modified":"2023-10-26T17:56:39","modified_gmt":"2023-10-26T10:56:39","slug":"danh-gia-chat-luong-tim-kiem-15","status":"publish","type":"post","link":"https:\/\/kiencang.net\/danh-gia-chat-luong-tim-kiem-15\/","title":{"rendered":"Nhi\u1ec7m v\u1ee5 \u0111\u00e1nh gi\u00e1 ch\u1ea5t l\u01b0\u1ee3ng trang [\u0110\u00e1nh gi\u00e1 ch\u1ea5t l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm]"},"content":{"rendered":"\n<blockquote class=\"wp-block-quote\">\n<p>Link t\u1ea3i <a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2023\/10\/NguyenTacChoNguoiDanhGiaKetQuaTimKiem_Phan1.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">Ebook ti\u1ebfng Vi\u1ec7t: Nguy\u00ean T\u1eafc Cho Ng\u01b0\u1eddi \u0110\u00e1nh Gi\u00e1 K\u1ebft Qu\u1ea3 T\u00ecm Ki\u1ebfm, ph\u1ea7n 1<\/a>. Ebook n\u00e0y bao g\u1ed3m n\u1ed9i dung b\u00ean d\u01b0\u1edbi v\u00e0 c\u00e1c ph\u1ea7n kh\u00e1c.<\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\">10.0 Nhi\u1ec7m v\u1ee5 \u0111\u00e1nh gi\u00e1 ch\u1ea5t l\u01b0\u1ee3ng trang<\/h2>\n\n\n\n<p>L\u00fac \u0111\u1ea7u, vi\u1ec7c \u0111\u00e1nh gi\u00e1 PQ c\u00f3 v\u1ebb kh\u00f3 kh\u0103n. C\u00f3 m\u1ed9t s\u1ed1 kh\u00eda c\u1ea1nh c\u1ee7a trang v\u00e0 website c\u1ea7n ph\u1ea3i xem x\u00e9t v\u00e0 suy ngh\u0129.<\/p>\n\n\n\n<p><strong>Quan tr\u1ecdng: <\/strong>\u0110\u1eebng \u0111\u1ea5u tranh {{m\u1ec7t m\u1ecfi}} v\u1edbi t\u1eebng x\u1ebfp h\u1ea1ng PQ. Vui l\u00f2ng \u0111\u01b0a ra \u0111\u00e1nh gi\u00e1 t\u1ed1t nh\u1ea5t c\u1ee7a b\u1ea1n v\u00e0 ti\u1ebfp t\u1ee5c {{v\u1edbi c\u00e1c x\u1ebfp h\u1ea1ng kh\u00e1c}}. N\u1ebfu b\u1ea1n g\u1eb7p kh\u00f3 kh\u0103n khi quy\u1ebft \u0111\u1ecbnh gi\u1eefa hai x\u1ebfp h\u1ea1ng, h\u00e3y s\u1eed d\u1ee5ng x\u1ebfp h\u1ea1ng th\u1ea5p h\u01a1n. N\u1ebfu b\u1ea1n b\u1ecb gi\u1eb1ng x\u00e9 gi\u1eefa ba x\u1ebfp h\u1ea1ng, h\u00e3y ch\u1ecdn x\u1ebfp h\u1ea1ng \u1edf gi\u1eefa.<\/p>\n\n\n\n<p>Kh\u00f4ng xem x\u00e9t qu\u1ed1c gia ho\u1eb7c v\u1ecb tr\u00ed c\u1ee7a trang ho\u1eb7c website \u0111\u1ec3 {{l\u00e0m ti\u00eau ch\u00ed}} x\u1ebfp h\u1ea1ng PQ. V\u00ed d\u1ee5: ng\u01b0\u1eddi x\u1ebfp h\u1ea1ng ti\u1ebfng Anh (M\u1ef9) n\u00ean s\u1eed d\u1ee5ng c\u00f9ng ti\u00eau chu\u1ea9n PQ khi x\u1ebfp h\u1ea1ng c\u00e1c trang t\u1eeb c\u00e1c website ti\u1ebfng Anh kh\u00e1c (website c\u1ee7a V\u01b0\u01a1ng qu\u1ed1c Anh, website c\u1ee7a Canada, v.v.) nh\u01b0 h\u1ecd s\u1eed d\u1ee5ng khi x\u1ebfp h\u1ea1ng c\u00e1c trang t\u1eeb website c\u1ee7a Hoa K\u1ef3. N\u00f3i c\u00e1ch kh\u00e1c, ng\u01b0\u1eddi x\u1ebfp h\u1ea1ng ti\u1ebfng Anh (M\u1ef9) kh\u00f4ng n\u00ean h\u1ea1 x\u1ebfp h\u1ea1ng PQ v\u00ec v\u1ecb tr\u00ed trang (Anh, Canada) kh\u00f4ng kh\u1edbp v\u1edbi v\u1ecb tr\u00ed nhi\u1ec7m v\u1ee5.<\/p>\n\n\n\n<p>Nh\u1eefng nguy\u00ean t\u1eafc n\u00e0y d\u00e0nh ri\u00eang cho c\u00e1c trang web &#8220;th\u00f4ng th\u01b0\u1eddng&#8221;. \u0110\u00f4i khi, b\u1ea1n c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c y\u00eau c\u1ea7u x\u1ebfp h\u1ea1ng m\u1ed9t trang \u0111\u00edch kh\u00f4ng ph\u1ea3i l\u00e0 trang web. V\u00ed d\u1ee5: b\u1ea1n c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c y\u00eau c\u1ea7u x\u1ebfp h\u1ea1ng t\u1ec7p PDF, t\u1ec7p h\u00ecnh \u1ea3nh PNG ho\u1eb7c JPEG, v.v. Khi trang \u0111\u00edch c\u1ee7a URL kh\u00f4ng ph\u1ea3i l\u00e0 trang web, m\u1ed9t s\u1ed1 ti\u00eau ch\u00ed trong c\u00e1c nguy\u00ean t\u1eafc n\u00e0y c\u00f3 th\u1ec3 kh\u00f4ng \u00e1p d\u1ee5ng. Trong tr\u01b0\u1eddng h\u1ee3p n\u00e0y, h\u00e3y s\u1eed d\u1ee5ng ph\u00e1n \u0111o\u00e1n c\u1ee7a b\u1ea1n.<\/p>\n\n\n\n<p>Cu\u1ed1i c\u00f9ng, Nguy\u00ean t\u1eafc X\u1ebfp h\u1ea1ng Ch\u1ea5t l\u01b0\u1ee3ng Trang (Page Quality Rating Guideline) n\u00e0y kh\u00f4ng \u0111\u1ec1 c\u1eadp \u0111\u1ea7y \u0111\u1ee7 m\u1ecdi kh\u00eda c\u1ea1nh c\u1ee7a ch\u1ea5t l\u01b0\u1ee3ng trang. N\u1ebfu b\u1ea1n t\u00ecm th\u1ea5y c\u00e1c trang m\u00e0 b\u1ea1n th\u1ef1c s\u1ef1 tin l\u00e0 c\u00f3 ch\u1ea5t l\u01b0\u1ee3ng Cao ho\u1eb7c Th\u1ea5p, vui l\u00f2ng \u0111\u00e1nh gi\u00e1 ch\u00fang nh\u01b0 v\u1eady, ngay c\u1ea3 khi l\u00fd do d\u1ef1a tr\u00ean \u0111i\u1ec1u g\u00ec \u0111\u00f3 kh\u00f4ng \u0111\u01b0\u1ee3c \u0111\u1ec1 c\u1eadp trong c\u00e1c nguy\u00ean t\u1eafc n\u00e0y. H\u00e3y s\u1eed d\u1ee5ng ph\u1ea7n b\u00ecnh lu\u1eadn \u0111\u1ec3 gi\u1ea3i th\u00edch l\u00fd do c\u1ee7a b\u1ea1n. Nh\u01b0 m\u1ecdi khi, h\u00e3y s\u1eed d\u1ee5ng ph\u00e1n \u0111o\u00e1n c\u1ee7a b\u1ea1n.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">10.1 H\u01b0\u1edbng d\u1eabn th\u1ef1c hi\u1ec7n nhi\u1ec7m v\u1ee5 \u0111\u00e1nh gi\u00e1 ch\u1ea5t l\u01b0\u1ee3ng trang<\/h2>\n\n\n\n<p>Trang t\u00e1c v\u1ee5 Ch\u1ea5t l\u01b0\u1ee3ng Trang (Page Quality task page) \u0111\u01b0\u1ee3c chia th\u00e0nh nhi\u1ec1u ph\u1ea7n:<\/p>\n\n\n\n<ol>\n<li>M\u1ed9t s\u1ed1 c\u00e2u h\u1ecfi ban \u0111\u1ea7u v\u1ec1 trang \u0111\u00edch nhi\u1ec7m v\u1ee5.<\/li>\n\n\n\n<li>M\u1ed9t l\u01b0\u1edbi PQ (PQ grid) \u0111\u1ec3 ghi l\u1ea1i nh\u1eefng quan s\u00e1t c\u1ee7a b\u1ea1n v\u1ec1 \u0111\u1eb7c \u0111i\u1ec3m PQ c\u1ee7a trang \u0111\u00edch.<\/li>\n\n\n\n<li>Thanh tr\u01b0\u1ee3t x\u1ebfp h\u1ea1ng PQ t\u1ed5ng th\u1ec3 (Overall PQ rating slider) ghi l\u1ea1i x\u1ebfp h\u1ea1ng PQ t\u1ed5ng th\u1ec3 c\u1ee7a b\u1ea1n.<\/li>\n\n\n\n<li>M\u1ed9t h\u1ed9p b\u00ecnh lu\u1eadn \u0111\u1ec3 gi\u1ea3i th\u00edch \u0111\u00e1nh gi\u00e1 c\u1ee7a b\u1ea1n.<\/li>\n<\/ol>\n\n\n\n<p>M\u1ed9t s\u1ed1 k\u1ebft qu\u1ea3 cho nh\u1eefng c\u00e2u h\u1ecfi ban \u0111\u1ea7u s\u1ebd k\u1ebft th\u00fac nhi\u1ec7m v\u1ee5 s\u1edbm. N\u1ebfu trang l\u00e0 Khi\u00eau d\u00e2m (Porn), Ngo\u1ea1i ng\u1eef (Foreign Language), Kh\u00f4ng th\u1ec3 t\u1ea3i (Did Not Load) ho\u1eb7c bao g\u1ed3m MC b\u1ecb h\u1ea1n ch\u1ebf ho\u1eb7c kh\u00f4ng th\u1ec3 truy c\u1eadp (v\u00ed d\u1ee5: c\u1ea7n ph\u1ea3i \u0111\u0103ng k\u00fd \u0111\u1ec3 xem MC), b\u1ea1n s\u1ebd kh\u00f4ng \u0111i\u1ec1n v\u00e0o l\u01b0\u1edbi PQ ho\u1eb7c c\u00f3 \u1ea5n \u0111\u1ecbnh x\u1ebfp h\u1ea1ng t\u1ed5ng th\u1ec3 n\u00e0o c\u1ea3.<\/p>\n\n\n\n<ul>\n<li>Kh\u00f4ng n\u00ean s\u1eed d\u1ee5ng <strong>Ngo\u1ea1i ng\u1eef<\/strong> khi ng\u00f4n ng\u1eef tr\u00ean trang \u0111\u00edch l\u00e0 ng\u00f4n ng\u1eef t\u00e1c v\u1ee5, ng\u00f4n ng\u1eef th\u01b0\u1eddng \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng b\u1edfi m\u1ed9t t\u1ef7 l\u1ec7 \u0111\u00e1ng k\u1ec3 d\u00e2n s\u1ed1 \u1edf v\u1ecb tr\u00ed t\u00e1c v\u1ee5 ho\u1eb7c ti\u1ebfng Anh.<\/li>\n\n\n\n<li><strong>Trang Kh\u00f4ng th\u1ec3 t\u1ea3i<\/strong> n\u00ean \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng cho c\u00e1c trang ho\u00e0n to\u00e0n kh\u00f4ng c\u00f3 n\u1ed9i dung tr\u00ean trang \u0111\u01b0\u1ee3c t\u1ea1o b\u1edfi website. Kh\u00f4ng c\u00f3 MC, SC ho\u1eb7c Qu\u1ea3ng c\u00e1o tr\u00ean trang. Xem <a href=\"http:\/\/en.wikipedia.org\/wiki\/List_of_HTTP_status_codes\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">ph\u1ea7n n\u00e0y<\/a> \u0111\u1ec3 bi\u1ebft m\u00f4 t\u1ea3 v\u1ec1 c\u00e1c lo\u1ea1i th\u00f4ng b\u00e1o l\u1ed7i kh\u00e1c nhau.<\/li>\n<\/ul>\n\n\n\n<p>L\u01b0\u1edbi PQ \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf \u0111\u1ec3 l\u00e0m &#8220;s\u1ed5 ghi ch\u00fa&#8221; c\u1ee7a b\u1ea1n. N\u00f3 cho ph\u00e9p b\u1ea1n ghi l\u1ea1i nh\u1eefng quan s\u00e1t c\u1ee7a m\u00ecnh v\u1ec1 trang \u0111\u00edch v\u00e0 website ch\u1ee9a n\u00f3.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">11.0 C\u00e2u h\u1ecfi th\u01b0\u1eddng g\u1eb7p v\u1ec1 x\u1ebfp h\u1ea1ng ch\u1ea5t l\u01b0\u1ee3ng trang<\/h2>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><strong>C\u00e2u h\u1ecfi<\/strong><\/td><td><strong>Tr\u1ea3 l\u1eddi<\/strong><\/td><\/tr><tr><td><strong>T\u1ea1i sao ch\u00fang ta ph\u1ea3i th\u1ef1c hi\u1ec7n t\u1ea5t c\u1ea3 c\u00e1c b\u01b0\u1edbc n\u00e0y? Vi\u1ec7c n\u00e0y m\u1ea5t nhi\u1ec1u th\u1eddi gian!<\/strong><\/td><td>Qua th\u1ef1c h\u00e0nh, l\u01b0\u1ee3ng th\u1eddi gian c\u1ea7n thi\u1ebft \u0111\u1ec3 x\u1ebfp h\u1ea1ng PQ ch\u00ednh x\u00e1c s\u1ebd gi\u1ea3m \u0111i. C\u00e1c b\u01b0\u1edbc n\u00e0y r\u1ea5t quan tr\u1ecdng v\u00e0 \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf \u0111\u1ec3 gi\u00fap b\u1ea1n \u0111\u00e1nh gi\u00e1 nhi\u1ec1u kh\u00eda c\u1ea1nh kh\u00e1c nhau c\u1ee7a PQ. B\u1ea1n c\u00f3 th\u1ec3 ng\u1ea1c nhi\u00ean b\u1edfi nh\u1eefng g\u00ec b\u1ea1n t\u00ecm th\u1ea5y. C\u00e1c trang ban \u0111\u1ea7u tr\u00f4ng c\u00f3 ch\u1ea5t l\u01b0\u1ee3ng Th\u1ea5p c\u00f3 th\u1ec3 tr\u1edf th\u00e0nh Ch\u1ea5t l\u01b0\u1ee3ng Trung b\u00ecnh ho\u1eb7c Cao n\u1ebfu \u0111\u01b0\u1ee3c ki\u1ec3m tra c\u1ea9n th\u1eadn. \u0110i\u1ec1u ng\u01b0\u1ee3c l\u1ea1i c\u0169ng c\u00f3 th\u1ec3 x\u1ea3y ra. Ch\u00fang t\u00f4i mu\u1ed1n c\u00f3 \u00fd ki\u1ebfn s\u00e1ng su\u1ed1t v\u00e0 chu \u0111\u00e1o nh\u1ea5t c\u1ee7a b\u1ea1n.<\/td><\/tr><tr><td><strong>C\u00f3 ph\u1ea3i ch\u00fang t\u00f4i ch\u1ec9 vi\u1ec7c \u0111\u01b0a ra x\u1ebfp h\u1ea1ng ch\u1ea5t l\u01b0\u1ee3ng Cao cho c\u00e1c trang tr\u00f4ng &#8220;t\u1ed1t, \u0111\u1eb9p&#8221; kh\u00f4ng?<\/strong><\/td><td>KH\u00d4NG! M\u1ee5c ti\u00eau l\u00e0 l\u00e0m \u0111i\u1ec1u ng\u01b0\u1ee3c l\u1ea1i. C\u00e1c b\u01b0\u1edbc n\u00e0y \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf \u0111\u1ec3 gi\u00fap b\u1ea1n ph\u00e2n t\u00edch trang m\u00e0 kh\u00f4ng s\u1eed d\u1ee5ng c\u00e1ch ti\u1ebfp c\u1eadn &#8220;tr\u00f4ng n\u00f3 c\u00f3 \u0111\u1eb9p kh\u00f4ng?&#8221; m\u1ed9t c\u00e1ch h\u1eddi h\u1ee3t.<\/td><\/tr><tr><td><strong>Vi\u1ec7c chia s\u1ebb kinh nghi\u1ec7m ho\u1eb7c \u00fd ki\u1ebfn c\u00e1 nh\u00e2n c\u00f3 ph\u1ea3i l\u00e0 m\u1ee5c \u0111\u00edch h\u1eefu \u00edch kh\u00f4ng? N\u1ebfu \u00fd ki\u1ebfn c\u00e1 nh\u00e2n g\u00e2y kh\u00f3 ch\u1ecbu ho\u1eb7c x\u00fac ph\u1ea1m th\u00ec sao?<\/strong><\/td><td>Chia s\u1ebb kinh nghi\u1ec7m ho\u1eb7c quan \u0111i\u1ec3m c\u00e1 nh\u00e2n c\u00f3 th\u1ec3 l\u00e0 m\u1ed9t m\u1ee5c \u0111\u00edch c\u00f3 l\u1ee3i v\u00ec n\u00f3 cho ph\u00e9p m\u1ecdi ng\u01b0\u1eddi \u0111\u00e1nh gi\u00e1 cao nh\u1eefng quan \u0111i\u1ec3m kh\u00e1c nhau. N\u1ed9i dung tr\u00ean Internet c\u00f3 th\u1ec3 gi\u00fap m\u1ecdi ng\u01b0\u1eddi hi\u1ec3u l\u00fd do t\u1ea1i sao ng\u01b0\u1eddi kh\u00e1c ngh\u0129 v\u00e0 c\u1ea3m nh\u1eadn theo c\u00e1ch h\u1ecd l\u00e0m.<br><br>Vi\u1ec7c xem x\u00e9t \u00fd ki\u1ebfn v\u00e0 quan \u0111i\u1ec3m c\u1ee7a ng\u01b0\u1eddi kh\u00e1c c\u00f3 th\u1ec3 r\u1ea5t c\u00f3 gi\u00e1 tr\u1ecb, ngay c\u1ea3 khi ch\u00fang g\u00e2y kh\u00f3 ch\u1ecbu, \u00e1c c\u1ea3m ho\u1eb7c x\u00fac ph\u1ea1m c\u00e1 nh\u00e2n b\u1ea1n. \u00c1p d\u1ee5ng c\u00e1c ti\u00eau chu\u1ea9n c\u1ee7a nh\u1eefng h\u01b0\u1edbng d\u1eabn n\u00e0y thay v\u00ec \u00fd ki\u1ebfn ho\u1eb7c quan \u0111i\u1ec3m c\u00e1 nh\u00e2n c\u1ee7a b\u1ea1n.<br><br>Tuy nhi\u00ean, \u0111\u00f4i khi c\u00e1c \u00fd ki\u1ebfn v\u00e0 quan \u0111i\u1ec3m c\u00f3 th\u1ec3 lan truy\u1ec1n th\u00f4ng tin sai l\u1ec7ch ho\u1eb7c c\u00f3 kh\u1ea3 n\u0103ng g\u00e2y h\u1ea1i. Do \u0111\u00f3, h\u00e3y \u00e1p d\u1ee5ng c\u00e1c ti\u00eau chu\u1ea9n trong nguy\u00ean t\u1eafc n\u00e0y cho t\u1ea5t c\u1ea3 c\u00e1c lo\u1ea1i trang v\u00e0 n\u1ed9i dung.<br><br><strong>H\u00e3y nh\u1edb: <\/strong>\u0110\u00e1nh gi\u00e1 v\u1ec1 t\u00e1c h\u1ea1i c\u1ee7a b\u1ea1n v\u1ec1 n\u1ed9i dung di\u1ec5n ra tr\u01b0\u1edbc v\u00e0 n\u00f3 quan tr\u1ecdng h\u01a1n nh\u1eefng c\u00e2n nh\u1eafc kh\u00e1c nh\u01b0 kinh nghi\u1ec7m s\u1ed1ng ho\u1eb7c ki\u1ebfn th\u1ee9c chuy\u00ean m\u00f4n c\u1ee7a ng\u01b0\u1eddi s\u00e1ng t\u1ea1o n\u1ed9i dung.<\/td><\/tr><tr><td><strong>Kinh nghi\u1ec7m s\u1ed1ng c\u00f3 th\u1ec3 l\u00fd gi\u1ea3i cho x\u1ebfp h\u1ea1ng Ch\u1ea5t l\u01b0\u1ee3ng cao nh\u1ea5t cho m\u1ed9t trang v\u1ec1 ch\u1ee7 \u0111\u1ec1 YMYL kh\u00f4ng?<\/strong><\/td><td>Th\u00f4ng tin th\u1ef1c t\u1ebf v\u00e0 l\u1eddi khuy\u00ean v\u1ec1 ch\u1ee7 \u0111\u1ec1 YMYL n\u00ean \u0111\u1ebfn t\u1eeb c\u00e1c <strong>chuy\u00ean gia<\/strong>. Chia s\u1ebb kinh nghi\u1ec7m s\u1ed1ng v\u1ec1 c\u00e1c ch\u1ee7 \u0111\u1ec1 YMYL c\u00f3 th\u1ec3 c\u00f3 ch\u1ea5t l\u01b0\u1ee3ng Cao nh\u1ea5t, nh\u01b0ng n\u00f3 ph\u1ea3i \u0111\u00e1ng tin c\u1eady, an to\u00e0n, nh\u1ea5t qu\u00e1n v\u1edbi s\u1ef1 \u0111\u1ed3ng thu\u1eadn v\u1eefng ch\u1eafc c\u1ee7a chuy\u00ean gia v\u00e0 n\u00f3i v\u1ec1 c\u00e1c ch\u1ee7 \u0111\u1ec1 m\u00e0 kinh nghi\u1ec7m s\u1ed1ng c\u00f3 gi\u00e1 tr\u1ecb. {{\u00dd l\u00e0 kh\u00f4ng ph\u1ea3i kinh nghi\u1ec7m s\u1ed1ng n\u00e0o c\u0169ng c\u00f3 gi\u00e1 tr\u1ecb trong ch\u1ee7 \u0111\u1ec1 YMYL}} <br><br>V\u00ed d\u1ee5: th\u00f4ng tin v\u1ec1 th\u1eddi gian v\u00e0 \u0111\u1ecba \u0111i\u1ec3m b\u1ecf phi\u1ebfu l\u00e0 ch\u1ee7 \u0111\u1ec1 YMYL. C\u00f3 th\u1ec3 c\u00f3 m\u1ed9t trang c\u00f3 Ch\u1ea5t l\u01b0\u1ee3ng <strong>Cao nh\u1ea5t<\/strong> chia s\u1ebb kinh nghi\u1ec7m s\u1ed1ng v\u1ec1 vi\u1ec7c b\u1ecf phi\u1ebfu, ch\u1eb3ng h\u1ea1n nh\u01b0 m\u1ed9t b\u00e0i \u0111\u0103ng c\u00e1 nh\u00e2n \u0111\u1ea7y c\u1ea3m h\u1ee9ng v\u1ec1 vi\u1ec7c tr\u1edf th\u00e0nh c\u00f4ng d\u00e2n v\u00e0 b\u1ecf phi\u1ebfu l\u1ea7n \u0111\u1ea7u ti\u00ean. Tuy nhi\u00ean, n\u1ebfu m\u1ed9t trang v\u1ec1 tr\u1ea3i nghi\u1ec7m b\u1ecf phi\u1ebfu c\u1ee7a ai \u0111\u00f3 cung c\u1ea5p th\u00f4ng tin kh\u00f4ng ch\u00ednh x\u00e1c v\u1ec1 th\u1eddi gian v\u00e0 \u0111\u1ecba \u0111i\u1ec3m b\u1ecf phi\u1ebfu m\u1ed9t c\u00e1ch c\u1ed1 \u00fd ho\u1eb7c do b\u1ea5t c\u1ea9n th\u00ec trang \u0111\u00f3 s\u1ebd b\u1ecb x\u1ebfp h\u1ea1ng <strong>Th\u1ea5p nh\u1ea5t<\/strong> v\u00ec n\u00f3 c\u00f3 th\u1ec3 khi\u1ebfn ng\u01b0\u1eddi kh\u00e1c b\u1ecf l\u1ee1 c\u01a1 h\u1ed9i b\u1ecf phi\u1ebfu.<\/td><\/tr><tr><td><strong>B\u1ea1n \u0111\u00e3 n\u00f3i v\u1ec1 chuy\u00ean m\u00f4n khi \u0111\u00e1nh gi\u00e1 MC. Chuy\u00ean m\u00f4n c\u00f3 quan tr\u1ecdng \u0111\u1ed1i v\u1edbi t\u1ea5t c\u1ea3 c\u00e1c ch\u1ee7 \u0111\u1ec1 kh\u00f4ng? Ch\u1eb3ng ph\u1ea3i l\u00e0 c\u00f3 m\u1ed9t s\u1ed1 ch\u1ee7 \u0111\u1ec1 hi\u1ec7n kh\u00f4ng c\u00f3 chuy\u00ean gia hay sao?<\/strong><br><br>\/Size..Size..Size..Size\/<\/td><td>H\u00e3y nh\u1edb r\u1eb1ng ch\u00fang ta kh\u00f4ng ch\u1ec9 n\u00f3i v\u1ec1 chuy\u00ean m\u00f4n ch\u00ednh th\u1ee9c. Ki\u1ebfn th\u1ee9c chuy\u00ean m\u00f4n kh\u00f4ng ch\u00ednh th\u1ee9c (Informal expertise) c\u0169ng quan tr\u1ecdng kh\u00f4ng k\u00e9m v\u00e0 \u0111\u1ed1i v\u1edbi m\u1ed9t s\u1ed1 ch\u1ee7 \u0111\u1ec1, lo\u1ea1i E-E-A-T n\u00e0y c\u00f3 th\u1ec3 ph\u1ed5 bi\u1ebfn h\u01a1n.<br><br>\u0110\u1ed1i v\u1edbi h\u1ea7u h\u1ebft c\u00e1c m\u1ee5c \u0111\u00edch v\u00e0 ch\u1ee7 \u0111\u1ec1 c\u1ee7a trang, b\u1ea1n c\u00f3 th\u1ec3 t\u00ecm th\u1ea5y c\u00e1c chuy\u00ean gia ngay c\u1ea3 khi l\u0129nh v\u1ef1c \u0111\u00f3 l\u00e0 l\u0129nh v\u1ef1c ng\u00e1ch (niche) ho\u1eb7c kh\u00f4ng ch\u00ednh th\u1ed1ng (non-mainstream). V\u00ed d\u1ee5, c\u00f3 nh\u1eefng website chuy\u00ean m\u00f4n v\u1ec1 thu\u1ed1c thay th\u1ebf (alternative medicine) \u0111\u01b0\u1ee3c t\u1ea1o ra b\u1edfi c\u00e1c b\u00e1c s\u0129 ch\u00e2m c\u1ee9u, tr\u1ecb li\u1ec7u b\u1eb1ng th\u1ea3o d\u01b0\u1ee3c h\u00e0ng \u0111\u1ea7u, v.v. Ngo\u00e0i ra c\u00f2n c\u00f3 nh\u1eefng trang v\u1ec1 thu\u1ed1c thay th\u1ebf \u0111\u01b0\u1ee3c vi\u1ebft b\u1edfi nh\u1eefng ng\u01b0\u1eddi kh\u00f4ng c\u00f3 chuy\u00ean m\u00f4n ho\u1eb7c kinh nghi\u1ec7m. E-E-A-T n\u00ean ph\u00e2n bi\u1ec7t gi\u1eefa hai t\u00ecnh hu\u1ed1ng n\u00e0y.<br><br><strong>L\u1eddi nh\u1eafc: <\/strong>N\u1ebfu trang g\u00e2y h\u1ea1i cho m\u1ecdi ng\u01b0\u1eddi ho\u1eb7c cho x\u00e3 h\u1ed9i, kh\u00f4ng \u0111\u00e1ng tin c\u1eady ho\u1eb7c spam nh\u01b0 \u0111\u01b0\u1ee3c \u0111\u1ecbnh ngh\u0129a trong c\u00e1c nguy\u00ean t\u1eafc n\u00e0y th\u00ec chuy\u00ean m\u00f4n v\u00e0 kinh nghi\u1ec7m kh\u00f4ng th\u00e0nh v\u1ea5n \u0111\u1ec1. N\u00f3 n\u00ean \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 <strong>Th\u1ea5p nh\u1ea5t<\/strong>.<br><br>\/Size..Size..Size..Size..Size..Size\/<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><strong>C\u00e2u h\u1ecfi<\/strong><\/td><td><strong>Tr\u1ea3 l\u1eddi<\/strong><\/td><\/tr><tr><td><strong>Khi t\u00f4i ngh\u0129 v\u1ec1 E-E-A-T, c\u00f3 v\u1ebb nh\u01b0 chuy\u00ean m\u00f4n v\u00e0 kinh nghi\u1ec7m ch\u1ed3ng ch\u00e9o l\u00ean nhau r\u1ea5t nhi\u1ec1u. C\u00f3 g\u00ec kh\u00e1c bi\u1ec7t gi\u1eefa ch\u00fang kh\u00f4ng?<\/strong><\/td><td>\u0110\u00e2y l\u00e0 c\u00e1ch \u0111\u1ec3 suy ngh\u0129 v\u1ec1 \u0111i\u1ec1u n\u00e0y:<br><br> &#8211; <strong>Ki\u1ebfn th\u1ee9c chuy\u00ean m\u00f4n <\/strong>th\u01b0\u1eddng li\u00ean quan \u0111\u1ebfn ki\u1ebfn th\u1ee9c ho\u1eb7c k\u1ef9 n\u0103ng kh\u00e1ch quan, c\u00f3 th\u1ec3 ki\u1ec3m tra \u0111\u01b0\u1ee3c, v\u00ed d\u1ee5: b\u1ea1n c\u00f3 th\u1ec3 t\u00ednh to\u00e1n tr\u1ecdng l\u01b0\u1ee3ng ch\u1ecbu t\u1ea3i c\u1ee7a m\u1ed9t c\u00e2y c\u1ea7u kh\u00f4ng?<br><br>&#8211; <strong>Tr\u1ea3i nghi\u1ec7m <\/strong>c\u00f3 th\u1ec3 ch\u1ee7 quan h\u01a1n v\u00e0 th\u01b0\u1eddng \u0111\u01b0\u1ee3c chia s\u1ebb th\u00f4ng qua l\u1eddi k\u1ec3 c\u1ee7a c\u00e1 nh\u00e2n, ch\u1eb3ng h\u1ea1n: c\u1ea3m gi\u00e1c y\u00eau m\u1ed9t ng\u01b0\u1eddi kh\u00e1c l\u00e0 nh\u01b0 th\u1ebf n\u00e0o?<br><br>\u0110\u1ed1i v\u1edbi \u0111\u00e1nh gi\u00e1 PQ, vi\u1ec7c ph\u00e2n bi\u1ec7t gi\u1eefa chuy\u00ean m\u00f4n v\u00e0 kinh nghi\u1ec7m l\u00e0 kh\u00f4ng quan tr\u1ecdng. Thay v\u00e0o \u0111\u00f3, h\u00e3y t\u1eadp trung v\u00e0o lo\u1ea1i n\u1ed9i dung n\u00e0o \u0111\u00e1ng tin c\u1eady v\u00e0 \u0111\u00e1p \u1ee9ng \u0111\u01b0\u1ee3c m\u1ee5c \u0111\u00edch c\u1ee7a trang. B\u1ea1n c\u00f3 th\u1ec3 th\u1ea5y r\u1eb1ng c\u1ea3 ki\u1ebfn th\u1ee9c chuy\u00ean m\u00f4n v\u00e0 kinh nghi\u1ec7m \u0111\u1ec1u c\u00f3 th\u1ec3 \u0111\u00e1ng tin c\u1eady v\u00e0 th\u1ecfa m\u00e3n cho c\u00f9ng m\u1ed9t ch\u1ee7 \u0111\u1ec1. V\u00ed d\u1ee5: m\u1ed9t trang web y t\u1ebf c\u00f3 th\u1ec3 l\u00e0 ngu\u1ed3n \u0111\u00e1ng tin c\u1eady v\u1ec1 c\u00e1c l\u1ef1a ch\u1ecdn \u0111i\u1ec1u tr\u1ecb, c\u00f2n kinh nghi\u1ec7m c\u1ee7a nh\u1eefng ng\u01b0\u1eddi kh\u00e1c, nh\u1eefng ng\u01b0\u1eddi \u0111\u00e3 tr\u1ea3i qua \u0111i\u1ec1u tr\u1ecb c\u00f3 th\u1ec3 h\u1ed7 tr\u1ee3 v\u1ec1 m\u1eb7t tinh th\u1ea7n v\u00e0 gi\u00fap b\u1ea1n chu\u1ea9n b\u1ecb cho nh\u1eefng g\u00ec c\u00f3 th\u1ec3 x\u1ea3y ra.<\/td><\/tr><tr><td><strong>Kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t s\u1ed1 lo\u1ea1i trang lu\u00f4n c\u00f3 ch\u1ea5t l\u01b0\u1ee3ng th\u1ea5p, ch\u1eb3ng h\u1ea1n nh\u01b0 tin \u0111\u1ed3n v\u1ec1 ng\u01b0\u1eddi n\u1ed5i ti\u1ebfng hay sao?<\/strong><\/td><td>\u0110\u1ed1i v\u1edbi h\u1ea7u h\u1ebft m\u1ecdi lo\u1ea1i trang ho\u1eb7c ch\u1ee7 \u0111\u1ec1 th\u00f4ng tin, ch\u1ea5t l\u01b0\u1ee3ng n\u1ed9i dung s\u1ebd kh\u00e1c nhau.<br><br>V\u00ed d\u1ee5: c\u00f3 c\u1ea3 trang tin \u0111\u1ed3n v\u1ec1 ng\u01b0\u1eddi n\u1ed5i ti\u1ebfng ch\u1ea5t l\u01b0\u1ee3ng Cao v\u00e0 Th\u1ea5p. M\u1ee5c \u0111\u00edch c\u1ee7a nh\u1eefng trang n\u00e0y l\u00e0 chia s\u1ebb nh\u1eefng th\u00f4ng tin th\u00fa v\u1ecb, ch\u00ednh x\u00e1c v\u1ec1 nh\u1eefng ng\u01b0\u1eddi n\u1ed5i ti\u1ebfng. C\u00f3 th\u1ec3 c\u00f3 nh\u1eefng l\u1ee3i \u00edch trong nh\u1eefng c\u00e2u chuy\u1ec7n v\u1ec1 ng\u01b0\u1eddi n\u1ed5i ti\u1ebfng c\u00f3 th\u1ec3 truy\u1ec1n c\u1ea3m h\u1ee9ng cho ng\u01b0\u1eddi kh\u00e1c ho\u1eb7c gi\u00fap m\u1ecdi ng\u01b0\u1eddi v\u01b0\u1ee3t qua nh\u1eefng th\u1eed th\u00e1ch t\u01b0\u01a1ng t\u1ef1. Trang tin \u0111\u1ed3n v\u1ec1 ng\u01b0\u1eddi n\u1ed5i ti\u1ebfng c\u00f3 Ch\u1ea5t l\u01b0\u1ee3ng cao n\u1ebfu trang \u0111\u00f3 c\u00f3 th\u00f4ng tin ch\u00ednh x\u00e1c v\u00e0 th\u00fa v\u1ecb, kh\u00f4ng c\u00f3 \u0111\u1eb7c \u0111i\u1ec3m ch\u1ea5t l\u01b0\u1ee3ng Th\u1ea5p ho\u1eb7c Th\u1ea5p nh\u1ea5t v\u00e0 \u0111\u1ebfn t\u1eeb m\u1ed9t ngu\u1ed3n \u0111\u00e1ng tin c\u1eady h\u1ee3p l\u00fd.<\/td><\/tr><tr><td><strong>T\u00f4i ch\u01b0a bao gi\u1edd th\u1ea5y trang Ch\u1ea5t l\u01b0\u1ee3ng cao thu\u1ed9c lo\u1ea1i X n\u00e0o \u0111\u1ea5y. N\u1ebfu kh\u00f4ng c\u00f3 trang ch\u1ea5t l\u01b0\u1ee3ng cao thu\u1ed9c lo\u1ea1i n\u00e0y, t\u1ea1i sao ch\u00fang t\u00f4i l\u1ea1i x\u1ebfp h\u1ea1ng c\u00e1c trang hi\u1ec7n t\u1ea1i l\u00e0 Ch\u1ea5t l\u01b0\u1ee3ng th\u1ea5p?<\/strong><\/td><td><br>\u0110\u1ed1i v\u1edbi m\u1ed9t s\u1ed1 ch\u1ee7 \u0111\u1ec1 ho\u1eb7c lo\u1ea1i trang, hi\u1ec7n t\u1ea1i c\u00f3 th\u1ec3 kh\u00f4ng c\u00f3 nhi\u1ec1u (ho\u1eb7c b\u1ea5t k\u1ef3!) Trang ch\u1ea5t l\u01b0\u1ee3ng cao n\u00e0o c\u1ea3, nh\u01b0ng c\u00f3 th\u1ec3 c\u00f3 trong t\u01b0\u01a1ng lai. Ch\u00fang t\u00f4i c\u1ea7n m\u1ed9t b\u1ed9 ti\u00eau chu\u1ea9n th\u1ed1ng nh\u1ea5t \u00e1p d\u1ee5ng cho t\u1ea5t c\u1ea3 c\u00e1c trang, ngay c\u1ea3 \u0111\u1ed1i v\u1edbi nh\u1eefng trang ch\u01b0a \u0111\u01b0\u1ee3c t\u1ea1o.<\/td><\/tr><tr><td><strong>M\u1ed9t s\u1ed1 ti\u00eau ch\u00ed n\u00e0y c\u00f3 v\u1ebb kh\u00f4ng c\u00f4ng b\u1eb1ng. V\u00ed d\u1ee5: m\u1ed9t s\u1ed1 trang ngh\u1ec7 thu\u1eadt kh\u00f4ng c\u00f3 m\u1ee5c \u0111\u00edch. Nh\u1eefng trang n\u00e0y c\u00f3 ch\u1ea5t l\u01b0\u1ee3ng th\u1ea5p kh\u00f4ng?<\/strong><\/td><td>C\u00e1c trang ngh\u1ec7 thu\u1eadt c\u00f3 m\u1ed9t m\u1ee5c \u0111\u00edch: th\u1ec3 hi\u1ec7n ngh\u1ec7 thu\u1eadt. C\u00e1c trang \u0111\u01b0\u1ee3c t\u1ea1o ra \u0111\u1ec3 th\u1ec3 hi\u1ec7n ngh\u1ec7 thu\u1eadt kh\u00f4ng \u0111\u00e1ng b\u1ecb x\u1ebfp h\u1ea1ng ch\u1ea5t l\u01b0\u1ee3ng Th\u1ea5p ch\u1ec9 v\u00ec ch\u00fang kh\u00f4ng c\u00f3 m\u1ee5c \u0111\u00edch n\u00e0o kh\u00e1c. Bi\u1ec3u hi\u1ec7n ngh\u1ec7 thu\u1eadt, h\u00e0i h\u01b0\u1edbc, gi\u1ea3i tr\u00ed, chia s\u1ebb \u1ea3nh v\u00e0 video, v.v. \u0111\u1ec1u l\u00e0 nh\u1eefng m\u1ee5c \u0111\u00edch h\u1ee3p l\u1ec7 v\u00e0 c\u00f3 l\u1ee3i c\u1ee7a trang.<\/td><\/tr><tr><td><strong>Qu\u1ea3ng c\u00e1o chuy\u1ec3n ti\u1ebfp \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn x\u1ebfp h\u1ea1ng c\u1ee7a t\u00f4i nh\u01b0 th\u1ebf n\u00e0o?<\/strong><br><br>\/Size..Size..Size..Size\/<\/td><td>\u0110\u00f4i khi l\u00fac nh\u1ea5p v\u00e0o URL t\u00e1c v\u1ee5 {{URL c\u1ea7n x\u1ebfp h\u1ea1ng}}, n\u00f3 s\u1ebd hi\u1ec3n th\u1ecb trang chuy\u1ec3n ti\u1ebfp (interstitial page). B\u1ea1n c\u00f3 th\u1ec3 b\u1ecf qua trang n\u00e0y trong ti\u00eau ch\u00ed \u0111\u00e1nh gi\u00e1 c\u1ee7a m\u00ecnh n\u1ebfu b\u1ea1n c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng ti\u1ebfp c\u1eadn MC. Tuy nhi\u00ean, n\u1ebfu trang chuy\u1ec3n ti\u1ebfp {{th\u01b0\u1eddng l\u00e0 qu\u1ea3ng c\u00e1o, ho\u1eb7c c\u00e1c h\u00ecnh th\u1ee9c ki\u1ebfm ti\u1ec1n kh\u00e1c}} khi\u1ebfn vi\u1ec7c ti\u1ebfp c\u1eadn MC v\u00e0 \u0111\u00e1nh gi\u00e1 trang \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c \u0111\u00edch t\u1ed1t \u0111\u1ebfn m\u1ee9c n\u00e0o c\u1ef1c k\u1ef3 kh\u00f3 kh\u0103n (ho\u1eb7c kh\u00f4ng th\u1ec3) th\u00ec \u0111i\u1ec1u \u0111\u00f3 s\u1ebd \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn x\u1ebfp h\u1ea1ng PQ c\u1ee7a b\u1ea1n.<br><br>\/Size..Size..Size..Size..Size..Size\/<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>&#8211; H\u1ebft ph\u1ea7n 1 &#8211;<\/p>\n\n\n\n<p><em>(N\u1ed9i dung g\u1ed1c: trang 80 \u2013 82 trong&nbsp;<a href=\"https:\/\/static.googleusercontent.com\/media\/guidelines.raterhub.com\/vi\/\/searchqualityevaluatorguidelines.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">Nguy\u00ean t\u1eafc cho ng\u01b0\u1eddi \u0111\u00e1nh gi\u00e1 k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm<\/a>)<\/em><\/p>\n\n\n\n<blockquote class=\"wp-block-quote\">\n<p><strong>B\u00e0i tr\u01b0\u1edbc &gt;&gt;&gt; <a href=\"https:\/\/kiencang.net\/danh-gia-chat-luong-tim-kiem-14\/\">Ti\u00eau ch\u00ed ch\u1ea5t l\u01b0\u1ee3ng trang cho c\u00e1c lo\u1ea1i trang c\u1ee5 th\u1ec3 [\u0110\u00e1nh gi\u00e1 ch\u1ea5t l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm]<\/a><\/strong><\/p>\n<\/blockquote>\n\n\n\n<p>L\u01b0u \u00fd: b\u1ea3n d\u1ecbch \u0111\u00e3 \u0111\u01b0\u1ee3c ki\u1ec3m tra \u0111\u1ec3 h\u1ea1n ch\u1ebf sai s\u00f3t, nh\u01b0ng t\u00f4i kh\u00f4ng \u0111\u1ea3m b\u1ea3o n\u00f3 ch\u00ednh x\u00e1c 100%. Vui l\u00f2ng \u0111\u1ed1i chi\u1ebfu v\u1edbi n\u1ed9i dung g\u1ed1c ti\u1ebfng Anh khi c\u1ea7n thi\u1ebft.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Link t\u1ea3i Ebook ti\u1ebfng Vi\u1ec7t: Nguy\u00ean T\u1eafc Cho Ng\u01b0\u1eddi \u0110\u00e1nh Gi\u00e1 K\u1ebft Qu\u1ea3 T\u00ecm Ki\u1ebfm, ph\u1ea7n 1. Ebook n\u00e0y bao g\u1ed3m n\u1ed9i dung b\u00ean d\u01b0\u1edbi v\u00e0 c\u00e1c ph\u1ea7n kh\u00e1c. 10.0 Nhi\u1ec7m v\u1ee5 \u0111\u00e1nh gi\u00e1 ch\u1ea5t l\u01b0\u1ee3ng trang L\u00fac \u0111\u1ea7u, vi\u1ec7c \u0111\u00e1nh gi\u00e1 PQ c\u00f3 v\u1ebb kh\u00f3 kh\u0103n. C\u00f3 m\u1ed9t s\u1ed1 kh\u00eda c\u1ea1nh c\u1ee7a trang v\u00e0 &hellip;<\/p>\n","protected":false},"author":1,"featured_media":25289,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[39],"tags":[451,450],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Nhi\u1ec7m v\u1ee5 \u0111\u00e1nh gi\u00e1 ch\u1ea5t l\u01b0\u1ee3ng trang [\u0110\u00e1nh gi\u00e1 ch\u1ea5t l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm] &#8226; Ki\u1ebfn c\u00e0ng<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/kiencang.net\/danh-gia-chat-luong-tim-kiem-15\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nhi\u1ec7m v\u1ee5 \u0111\u00e1nh gi\u00e1 ch\u1ea5t l\u01b0\u1ee3ng trang [\u0110\u00e1nh gi\u00e1 ch\u1ea5t l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm] &#8226; Ki\u1ebfn c\u00e0ng\" \/>\n<meta property=\"og:description\" content=\"Link t\u1ea3i Ebook ti\u1ebfng Vi\u1ec7t: Nguy\u00ean T\u1eafc Cho Ng\u01b0\u1eddi \u0110\u00e1nh Gi\u00e1 K\u1ebft Qu\u1ea3 T\u00ecm Ki\u1ebfm, ph\u1ea7n 1. 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