{"id":25025,"date":"2023-10-21T14:18:46","date_gmt":"2023-10-21T07:18:46","guid":{"rendered":"https:\/\/kiencang.net\/?p=25025"},"modified":"2023-10-26T17:55:16","modified_gmt":"2023-10-26T10:55:16","slug":"danh-gia-chat-luong-tim-kiem-08","status":"publish","type":"post","link":"https:\/\/kiencang.net\/danh-gia-chat-luong-tim-kiem-08\/","title":{"rendered":"C\u00e1c trang web spam [\u0110\u00e1nh gi\u00e1 ch\u1ea5t l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm]"},"content":{"rendered":"\n
\nLink t\u1ea3i <\/em>Ebook ti\u1ebfng Vi\u1ec7t: Nguy\u00ean T\u1eafc Cho Ng\u01b0\u1eddi \u0110\u00e1nh Gi\u00e1 K\u1ebft Qu\u1ea3 T\u00ecm Ki\u1ebfm, ph\u1ea7n 1<\/a>. Ebook n\u00e0y bao g\u1ed3m n\u1ed9i dung b\u00ean d\u01b0\u1edbi v\u00e0 c\u00e1c ph\u1ea7n kh\u00e1c.<\/em><\/p>\n<\/blockquote>\n\n\n\n
4.6 C\u00e1c trang web spam<\/h2>\n\n\n\n
C\u00e1c trang v\u00e0 website ph\u1ea3i t\u1ed3n t\u1ea1i v\u00ec l\u1ee3i \u00edch c\u1ee7a nh\u1eefng ng\u01b0\u1eddi truy c\u1eadp. C\u00f3 nhi\u1ec1u lo\u1ea1i trang web c\u00f3 th\u1ec3 mang l\u1ea1i l\u1ee3i \u00edch cho kh\u00e1ch truy c\u1eadp, ch\u1eb3ng h\u1ea1n nh\u01b0 d\u1ecbch v\u1ee5 ng\u00e2n h\u00e0ng ho\u1eb7c mua s\u1eafm tr\u1ef1c tuy\u1ebfn, video gi\u1ea3i tr\u00ed ho\u1eb7c trang c\u00e1 nh\u00e2n chia s\u1ebb quan \u0111i\u1ec3m ho\u1eb7c tr\u1ea3i nghi\u1ec7m. M\u1ed9t s\u1ed1 trang n\u00e0y ph\u1ee5 thu\u1ed9c v\u00e0o qu\u1ea3ng c\u00e1o v\u00e0 ki\u1ebfm ti\u1ec1n \u0111\u1ec3 duy tr\u00ec website v\u00e0 t\u1ea1o n\u1ed9i dung ch\u1ea5t l\u01b0\u1ee3ng cao trong khi v\u1eabn mang l\u1ea1i l\u1ee3i \u00edch cho kh\u00e1ch truy c\u1eadp.<\/p>\n\n\n\n
Tuy nhi\u00ean, m\u1ed9t s\u1ed1 trang \u0111\u01b0\u1ee3c t\u1ea1o ra ch\u1ec9 \u0111\u1ec3 mang l\u1ea1i l\u1ee3i \u00edch cho ch\u1ee7 s\u1edf h\u1eefu website ho\u1eb7c c\u00e1c t\u1ed5 ch\u1ee9c kh\u00e1c v\u00e0 \u00edt ho\u1eb7c kh\u00f4ng ch\u00fa \u00fd g\u00ec \u0111\u1ebfn tr\u1ea3i nghi\u1ec7m c\u1ee7a nh\u1eefng ng\u01b0\u1eddi truy c\u1eadp. Khi c\u00e1c trang nh\u01b0 v\u1eady s\u1eed d\u1ee5ng k\u1ef9 thu\u1eadt l\u1eeba \u0111\u1ea3o \u0111\u1ec3 xu\u1ea5t hi\u1ec7n \u1edf g\u1ea7n \u0111\u1ea7u k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm (t\u1ee9c l\u00e0 c\u00f3 th\u1ee9 h\u1ea1ng cao), \u0111i\u1ec1u \u0111\u00f3 c\u00f3 th\u1ec3 l\u00e0m gi\u1ea3m \u0111\u1ed9ng l\u1ef1c (c\u1ee7a c\u00e1c ch\u1ee7 website kh\u00e1c) trong vi\u1ec7c t\u1ea1o n\u1ed9i dung ch\u1ea5t l\u01b0\u1ee3ng cao b\u1eb1ng c\u00e1ch l\u1ea5n \u00e1t c\u00e1c trang \u0111\u01b0\u1ee3c t\u1ea1o b\u1eb1ng n\u1ed7 l\u1ef1c, t\u00ednh \u0111\u1ed9c \u0111\u00e1o, t\u00e0i n\u0103ng ho\u1eb7c k\u1ef9 n\u0103ng h\u1eefu \u00edch cho kh\u00e1ch truy c\u1eadp.<\/p>\n\n\n\n
Ph\u1ea7n n\u00e0y m\u00f4 t\u1ea3 c\u00e1c \u0111\u1eb7c \u0111i\u1ec3m c\u1ee7a c\u00e1c trang spam ho\u1eb7c gi\u1ed1ng spam c\u1ea7n \u0111\u01b0\u1ee3c x\u1ebfp h\u1ea1ng Th\u1ea5p nh\u1ea5t<\/strong>. Ph\u1ea7n Google Search Essentials Guideline<\/a> (C\u00e1c Nguy\u00ean t\u1eafc c\u01a1 b\u1ea3n c\u1ee7a Google t\u00ecm ki\u1ebfm<\/a>) l\u00e0 t\u00e0i li\u1ec7u tham kh\u1ea3o t\u1ed1t cho nh\u1eefng ng\u01b0\u1eddi kh\u00f4ng-ph\u1ea3i-l\u00e0-ch\u1ee7-s\u1edf-h\u1eefu-website mu\u1ed1n t\u00ecm hi\u1ec3u th\u00eam v\u1ec1 c\u00e1c k\u1ef9 thu\u1eadt spam kh\u00e1c. N\u1ebfu b\u1ea1n nh\u1eadn ra b\u1ea5t k\u1ef3 k\u1ef9 thu\u1eadt spam n\u00e0o tr\u00ean m\u1ed9t trang, vui l\u00f2ng s\u1eed d\u1ee5ng x\u1ebfp h\u1ea1ng Th\u1ea5p nh\u1ea5t<\/strong>.<\/p>\n\n\n\n
B\u1ea1n kh\u00f4ng c\u1ea7n ph\u1ea3i ph\u00e1t tri\u1ec3n chuy\u00ean m\u00f4n v\u1ec1 nh\u1eadn d\u1ea1ng spam ho\u1eb7c s\u1eed d\u1ee5ng c\u00e1c c\u00f4ng c\u1ee5 nh\u1eadn d\u1ea1ng spam chuy\u00ean bi\u1ec7t \u0111\u1ec3 x\u1ebfp h\u1ea1ng PQ. Vui l\u00f2ng xem l\u1ea1i ph\u1ea7n n\u00e0y \u0111\u1ec3 \u0111\u01b0\u1ee3c h\u01b0\u1edbng d\u1eabn v\u1ec1 nh\u1eefng g\u00ec c\u1ea7n t\u00ecm, quan s\u00e1t ngay c\u1ea3 khi kh\u00f4ng c\u00f3 nh\u1eefng c\u00f4ng c\u1ee5 ho\u1eb7c ki\u1ebfn th\u1ee9c chuy\u00ean m\u00f4n nh\u01b0 v\u1eady.<\/p>\n\n\n\n
4.6.1 Kh\u00f4ng x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c m\u1ee5c \u0111\u00edch, kh\u00f4ng c\u00f3 MC, MC qu\u00e1 \u00edt, ho\u1eb7c MC k\u00e9m ch\u1ea5t l\u01b0\u1ee3ng nh\u1ea5t<\/h3>\n\n\n\n
T\u1ea5t c\u1ea3 c\u00e1c trang ph\u1ea3i \u0111\u01b0\u1ee3c t\u1ea1o v\u1edbi ch\u1ea5t l\u01b0\u1ee3ng MC v\u1eeba \u0111\u1ee7 \u0111\u1ec3 trang c\u00f3 th\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c \u0111\u00edch c\u1ee7a m\u00ecnh. Tuy nhi\u00ean, m\u1ed9t s\u1ed1 trang thi\u1ebfu MC \u0111\u1ebfn m\u1ee9c m\u1ee5c \u0111\u00edch c\u1ee7a trang \u0111\u00f3 kh\u00f4ng r\u00f5 r\u00e0ng ho\u1eb7c b\u1ea1n c\u00f3 th\u1ec3 nghi ng\u1edd trang n\u00e0y th\u1ef1c s\u1ef1 kh\u00f4ng \u0111\u01b0\u1ee3c t\u1ea1o ra cho ng\u01b0\u1eddi d\u00f9ng.<\/p>\n\n\n\n
N\u1ebfu b\u1ea5t k\u1ef3 \u0111i\u1ec1u n\u00e0o sau \u0111\u00e2y l\u00e0 \u0111\u00fang th\u00ec trang \u0111\u00f3 s\u1ebd \u0111\u01b0\u1ee3c x\u1ebfp h\u1ea1ng Th\u1ea5p nh\u1ea5t<\/strong>:<\/p>\n\n\n\n
\n
- B\u1ea5t ch\u1ea5p nh\u1eefng n\u1ed7 l\u1ef1c h\u1ebft m\u00ecnh c\u1ee7a b\u1ea1n, b\u1ea1n v\u1eabn kh\u00f4ng th\u1ec3 th\u1ef1c s\u1ef1 hi\u1ec3u \u0111\u01b0\u1ee3c m\u1ee5c \u0111\u00edch c\u1ee7a trang v\u00ec MC v\u00f4 ngh\u0129a ho\u1eb7c kh\u00f4ng th\u1ec3 s\u1eed d\u1ee5ng \u0111\u01b0\u1ee3c cho m\u1ecdi ng\u01b0\u1eddi.<\/li>\n\n\n\n
- Trang c\u1ed1 t\u00ecnh kh\u00f4ng c\u00f3 MC.<\/li>\n\n\n\n
- Trang \u0111\u01b0\u1ee3c c\u1ed1 t\u00ecnh t\u1ea1o ra v\u1edbi qu\u00e1 \u00edt MC n\u00ean kh\u00f4ng th\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c b\u1ea5t k\u1ef3 m\u1ee5c \u0111\u00edch n\u00e0o.<\/li>\n\n\n\n
- Trang n\u00e0y \u0111\u01b0\u1ee3c c\u1ed1 t\u00ecnh t\u1ea1o ra v\u1edbi MC ch\u1ea5t l\u01b0\u1ee3ng th\u1ea5p \u0111\u1ebfn m\u1ee9c kh\u00f4ng \u0111\u1ea1t \u0111\u01b0\u1ee3c b\u1ea5t k\u1ef3 m\u1ee5c \u0111\u00edch n\u00e0o.<\/li>\n<\/ul>\n\n\n\n
4.6.2 C\u00e1c trang b\u1ecb t\u1ea5n c\u00f4ng, ph\u00e1 ho\u1ea1i ho\u1eb7c b\u1ecb spam<\/h3>\n\n\n\n
Site b\u1ecb t\u1ea5n c\u00f4ng ho\u1eb7c b\u1ecb s\u1eeda \u0111\u1ed5i m\u00e0 kh\u00f4ng c\u00f3 s\u1ef1 cho ph\u00e9p c\u1ee7a (c\u00e1c) ch\u1ee7 s\u1edf h\u1eefu website.<\/p>\n\n\n\n
C\u00e1c website c\u00f3 th\u1ec3 b\u1ecb t\u1ea5n c\u00f4ng, s\u1eeda \u0111\u1ed5i ho\u1eb7c ch\u1ee9a m\u1ed9t l\u01b0\u1ee3ng l\u1edbn n\u1ed9i dung g\u00e2y m\u1ea5t t\u1eadp trung v\u00e0 kh\u00f4ng h\u1eefu \u00edch t\u1eeb nh\u1eefng k\u1ebb x\u1ea5u. K\u1ebb x\u1ea5u c\u00f3 th\u1ec3 th\u00eam MC ho\u1eb7c SC kh\u00f4ng li\u00ean quan ho\u1eb7c c\u00f3 th\u1ec3 s\u1eeda \u0111\u1ed5i MC hi\u1ec7n c\u00f3 tr\u00ean c\u00e1c trang web \u0111\u1ec3 thay \u0111\u1ed5i m\u1ee5c \u0111\u00edch c\u1ee7a trang.<\/p>\n\n\n\n
Nh\u1eefng trang n\u00e0y n\u00ean \u0111\u01b0\u1ee3c x\u1ebfp h\u1ea1ng Th\u1ea5p nh\u1ea5t<\/strong> v\u00ec ch\u00fang kh\u00f4ng \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c \u0111\u00edch ban \u0111\u1ea7u. Ch\u1ee7 s\u1edf h\u1eefu website c\u00f3 tr\u00e1ch nhi\u1ec7m n\u00ean th\u01b0\u1eddng xuy\u00ean ki\u1ec3m tra website c\u1ee7a m\u00ecnh \u0111\u1ec3 ph\u00e1t hi\u1ec7n h\u00e0nh vi \u0111\u00e1ng ng\u1edd v\u00e0 th\u1ef1c hi\u1ec7n c\u00e1c b\u01b0\u1edbc \u0111\u1ec3 b\u1ea3o v\u1ec7 ng\u01b0\u1eddi d\u00f9ng.<\/p>\n\n\n\n
M\u1ed9t v\u1ea5n \u0111\u1ec1 ph\u1ed5 bi\u1ebfn tr\u00ean c\u00e1c trang di\u1ec5n \u0111\u00e0n ho\u1eb7c trong ph\u1ea7n b\u00ecnh lu\u1eadn c\u1ee7a trang l\u00e0 c\u00e1c b\u00ecnh lu\u1eadn “spam”: c\u00e1c b\u00e0i \u0111\u0103ng c\u00f3 b\u00ecnh lu\u1eadn kh\u00f4ng li\u00ean quan, kh\u00f4ng nh\u1eb1m m\u1ee5c \u0111\u00edch gi\u00fap \u0111\u1ee1 ng\u01b0\u1eddi kh\u00e1c m\u00e0 nh\u1eb1m m\u1ee5c \u0111\u00edch qu\u1ea3ng c\u00e1o s\u1ea3n ph\u1ea9m ho\u1eb7c t\u1ea1o li\u00ean k\u1ebft \u0111\u1ebfn m\u1ed9t website kh\u00e1c. Th\u00f4ng th\u01b0\u1eddng nh\u1eefng b\u00ecnh lu\u1eadn n\u00e0y \u0111\u01b0\u1ee3c \u0111\u0103ng b\u1edfi m\u1ed9t c\u00f4ng c\u1ee5 t\u1ef1 \u0111\u1ed9ng (bot) ch\u1ee9 kh\u00f4ng ph\u1ea3i m\u1ed9t ng\u01b0\u1eddi th\u1ef1c s\u1ef1. N\u1ebfu m\u1ed9t trang c\u1ee5 th\u1ec3 tr\u00ean m\u1ed9t website c\u00f3 c\u00e1c b\u00ecnh lu\u1eadn spam kh\u00f4ng li\u00ean quan, trang c\u1ee5 th\u1ec3 \u0111\u1ea5y ph\u1ea3i \u0111\u01b0\u1ee3c x\u1ebfp h\u1ea1ng Th\u1ea5p nh\u1ea5t<\/strong>.<\/p>\n\n\n\n
4.6.3 MC \u0111\u01b0\u1ee3c t\u1ea1o t\u1ef1 \u0111\u1ed9ng<\/h3>\n\n\n\n
T\u1ea1o nhi\u1ec1u n\u1ed9i dung m\u00e0 kh\u00f4ng t\u1ed1n nhi\u1ec1u c\u00f4ng s\u1ee9c ho\u1eb7c kh\u00f4ng c\u00f3 gi\u00e1 tr\u1ecb \u0111\u1ed9c \u0111\u00e1o, kh\u00f4ng c\u1ea7n ch\u1ec9nh s\u1eeda ho\u1eb7c qu\u1ea3n l\u00fd th\u1ee7 c\u00f4ng th\u01b0\u1eddng l\u00e0 \u0111\u1eb7c \u0111i\u1ec3m d\u00f9ng \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh c\u1ee7a c\u00e1c website spam. M\u1ed9t c\u00e1ch \u0111\u1ec3 t\u1ea1o ra website d\u1ea1ng n\u00e0y l\u00e0 s\u1eed d\u1ee5ng n\u1ed9i dung “\u0111\u01b0\u1ee3c t\u1ea1o t\u1ef1 \u0111\u1ed9ng”.<\/p>\n\n\n\n
C\u00f3 th\u1ec3 t\u1ea1o nhi\u1ec1u trang ho\u1eb7c th\u1eadm ch\u00ed to\u00e0n b\u1ed9 website b\u1eb1ng c\u00e1ch thi\u1ebft k\u1ebf m\u1ed9t m\u1eabu c\u01a1 b\u1ea3n, r\u1ed3i t\u1eeb \u0111\u00f3 t\u1ea1o ra h\u00e0ng tr\u0103m ho\u1eb7c h\u00e0ng ngh\u00ecn trang, \u0111\u00f4i khi s\u1eed d\u1ee5ng n\u1ed9i dung t\u1eeb c\u00e1c ngu\u1ed3n c\u00f3 s\u1eb5n mi\u1ec5n ph\u00ed (ch\u1eb3ng h\u1ea1n nh\u01b0 ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u RSS ho\u1eb7c API). Nh\u1eefng trang n\u00e0y \u0111\u01b0\u1ee3c t\u1ea1o ra v\u1edbi r\u1ea5t \u00edt n\u1ed7 l\u1ef1c v\u00e0 \u00edt ho\u1eb7c kh\u00f4ng c\u1ea7n ch\u1ec9nh s\u1eeda ho\u1eb7c qu\u1ea3n l\u00fd th\u1ee7 c\u00f4ng. S\u1ebd c\u00f3 r\u1ea5t \u00edt gi\u00e1 tr\u1ecb t\u1eeb c\u00e1c trang \u0111\u00f3ng g\u00f3i l\u1ea1i n\u1ed9i dung c\u00f3 s\u1eb5n mi\u1ec5n ph\u00ed v\u00e0 \u00edt ch\u00fa \u00fd ho\u1eb7c kh\u00f4ng ch\u00fa \u00fd g\u00ec \u0111\u1ebfn tr\u1ea3i nghi\u1ec7m c\u1ee7a nh\u1eefng ng\u01b0\u1eddi truy c\u1eadp trang (xem \u1edf \u0111\u00e2y<\/a> \u0111\u1ec3 bi\u1ebft th\u00eam th\u00f4ng tin v\u1ec1 n\u1ed9i dung \u0111\u01b0\u1ee3c t\u1ea1o t\u1ef1 \u0111\u1ed9ng).<\/p>\n\n\n\n
Th\u00f4ng th\u01b0\u1eddng, c\u00e1ch d\u1ec5 d\u00e0ng nh\u1ea5t \u0111\u1ec3 nh\u1eadn ra n\u1ed9i dung \u0111\u01b0\u1ee3c t\u1ea1o t\u1ef1 \u0111\u1ed9ng l\u00e0 nh\u1ea5p v\u00e0o nhi\u1ec1u trang tr\u00ean m\u1ed9t website v\u00e0 quan s\u00e1t n\u1ed9i dung “theo m\u1eabu”. C\u00f3 th\u1ec3 kh\u00f3 nh\u1eadn ra n\u1ed9i dung \u0111\u01b0\u1ee3c t\u1ea1o t\u1ef1 \u0111\u1ed9ng t\u1eeb m\u1ed9t trang duy nh\u1ea5t, v\u00ec v\u1eady h\u00e3y nh\u1edb kh\u00e1m ph\u00e1 website n\u1ebfu b\u1ea1n nghi ng\u1edd n\u1ed9i dung \u0111\u00f3 \u0111\u01b0\u1ee3c t\u1ea1o theo m\u1eabu.<\/p>\n\n\n\n
C\u00e1c trang v\u00e0 website c\u00f3 n\u1ed9i dung \u0111\u01b0\u1ee3c t\u1ea1o t\u1ef1 \u0111\u1ed9ng kh\u00f4ng \u0111i k\u00e8m v\u1edbi vi\u1ec7c ch\u1ec9nh s\u1eeda ho\u1eb7c tuy\u1ec3n ch\u1ecdn th\u1ee7 c\u00f4ng, c\u0169ng nh\u01b0 kh\u00f4ng c\u00f3 n\u1ed9i dung g\u1ed1c ho\u1eb7c gi\u00e1 tr\u1ecb gia t\u0103ng cho ng\u01b0\u1eddi d\u00f9ng n\u00ean \u0111\u01b0\u1ee3c x\u1ebfp h\u1ea1ng Th\u1ea5p nh\u1ea5t<\/strong>.<\/p>\n\n\n\n
4.6.4 Sao ch\u00e9p MC kh\u00f4ng c\u00f3 gi\u00e1 tr\u1ecb gia t\u0103ng<\/h3>\n\n\n\n
M\u1ed9t c\u00e1ch kh\u00e1c \u0111\u1ec3 t\u1ea1o ra nhi\u1ec1u n\u1ed9i dung m\u00e0 kh\u00f4ng t\u1ed1n nhi\u1ec1u c\u00f4ng s\u1ee9c ho\u1eb7c \u0111\u00f3ng g\u00f3p gi\u00e1 tr\u1ecb \u0111\u1ed9c \u0111\u00e1o l\u00e0 sao ch\u00e9p n\u1ed9i dung t\u1eeb m\u1ed9t ngu\u1ed3n kh\u00e1c. T\u1eeb “copied” \u0111\u1ec1 c\u1eadp \u0111\u1ebfn h\u00e0nh vi “scraping” n\u1ed9i dung ho\u1eb7c sao ch\u00e9p n\u1ed9i dung t\u1eeb c\u00e1c website (kh\u00f4ng ph\u1ea3i d\u1ea1ng ti\u1ebfp th\u1ecb li\u00ean k\u1ebft) kh\u00e1c m\u00e0 kh\u00f4ng th\u00eam b\u1ea5t k\u1ef3 n\u1ed9i dung ho\u1eb7c gi\u00e1 tr\u1ecb g\u1ed1c n\u00e0o cho ng\u01b0\u1eddi d\u00f9ng (xem th\u00eam \u1edf \u0111\u00e2y<\/a> \u0111\u1ec3 bi\u1ebft th\u00eam th\u00f4ng tin v\u1ec1 n\u1ed9i dung \u0111\u01b0\u1ee3c sao ch\u00e9p ho\u1eb7c c\u00f3p nh\u1eb7t).<\/p>\n\n\n\n
M\u1ecdi lo\u1ea1i n\u1ed9i dung \u0111\u1ec1u c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c sao ch\u00e9p: v\u0103n b\u1ea3n, h\u00ecnh \u1ea3nh, video, v.v. H\u00ecnh \u1ea3nh c\u00f3 th\u1ec3 b\u1ecb c\u1eaft ho\u1eb7c ch\u1ec9nh s\u1eeda m\u1ed9t ch\u00fat \u0111\u1ec3 tr\u00e1nh b\u1ecb ph\u00e1t hi\u1ec7n. M\u1ecdi ng\u01b0\u1eddi c\u0169ng c\u00f3 th\u1ec3 thay \u0111\u1ed5i video ho\u1eb7c th\u1eadm ch\u00ed t\u1ea1o video v\u1ec1 m\u00e0n h\u00ecnh \u0111ang ph\u00e1t video! N\u1ed9i dung sao ch\u00e9p kh\u00f4ng c\u00f3 gi\u00e1 tr\u1ecb gia t\u0103ng n\u00ean \u0111\u01b0\u1ee3c x\u1ebfp h\u1ea1ng ch\u1ea5t l\u01b0\u1ee3ng Th\u1ea5p nh\u1ea5t<\/strong>.<\/p>\n\n\n\n
\u0110\u00f4i khi n\u1ed9i dung \u0111\u01b0\u1ee3c “nh\u00fang” ho\u1eb7c \u0111\u01b0a v\u00e0o trang t\u1eeb m\u1ed9t ngu\u1ed3n kh\u00e1c. Kh\u00f4ng c\u00f3 g\u00ec sai khi nh\u00fang n\u1ed9i dung, nh\u01b0ng x\u1ebfp h\u1ea1ng Th\u1ea5p nh\u1ea5t<\/strong> s\u1ebd \u0111\u01b0\u1ee3c \u00e1p d\u1ee5ng n\u1ebfu kh\u00f4ng c\u00f3 n\u1ed9i dung g\u1ed1c ho\u1eb7c gi\u00e1 tr\u1ecb gia t\u0103ng \u0111\u00e1ng k\u1ec3 tr\u00ean trang.<\/p>\n\n\n\n
T\u01b0\u01a1ng t\u1ef1, c\u00e1c b\u00e0i \u0111\u0103ng tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c \u0111\u0103ng l\u1ea1i b\u1edfi m\u1ed9t t\u00e0i kho\u1ea3n kh\u00f4ng li\u00ean quan. Kh\u00f4ng c\u00f3 g\u00ec sai khi \u0111\u0103ng l\u1ea1i n\u1ed9i dung, nh\u01b0ng x\u1ebfp h\u1ea1ng Th\u1ea5p nh\u1ea5t<\/strong> s\u1ebd \u0111\u01b0\u1ee3c \u00e1p d\u1ee5ng n\u1ebfu kh\u00f4ng c\u00f3 gi\u00e1 tr\u1ecb gia t\u0103ng d\u01b0\u1edbi d\u1ea1ng n\u1ed9i dung, b\u1ed1i c\u1ea3nh ho\u1eb7c th\u1ea3o lu\u1eadn b\u1ed5 sung.<\/p>\n\n\n\n
C\u00e1c trang \u0111\u01b0\u1ee3c t\u1ea1o ch\u1ec9 b\u1eb1ng n\u1ed9i dung \u0111\u01b0\u1ee3c sao ch\u00e9p, nh\u00fang ho\u1eb7c \u0111\u0103ng l\u1ea1i m\u00e0 kh\u00f4ng c\u00f3 s\u1ef1 ch\u1ec9nh s\u1eeda ho\u1eb7c qu\u1ea3n l\u00fd th\u1ee7 c\u00f4ng n\u00e0o l\u00e0 thi\u1ebfu n\u1ed7 l\u1ef1c v\u00e0 \u0111\u1ed9c \u0111\u00e1o. Gi\u1ed1ng nh\u01b0 n\u1ed9i dung \u0111\u01b0\u1ee3c t\u1ea1o t\u1ef1 \u0111\u1ed9ng, nh\u1eefng k\u1ef9 thu\u1eadt n\u00e0y c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 t\u1ea1o nhi\u1ec1u trang ho\u1eb7c th\u1eadm ch\u00ed to\u00e0n b\u1ed9 website. V\u00ec l\u00fd do n\u00e0y, c\u00e1ch d\u1ec5 d\u00e0ng nh\u1ea5t \u0111\u1ec3 nh\u1eadn ra c\u00e1c trang \u0111\u01b0\u1ee3c t\u1ea1o ch\u1ec9 b\u1eb1ng n\u1ed9i dung \u0111\u01b0\u1ee3c sao ch\u00e9p, nh\u00fang ho\u1eb7c \u0111\u0103ng l\u1ea1i l\u00e0 kh\u00e1m ph\u00e1 nhi\u1ec1u trang tr\u00ean website \u0111\u00f3.<\/p>\n\n\n\n
X\u1ebfp h\u1ea1ng Th\u1ea5p nh\u1ea5t<\/strong> l\u00e0 ph\u00f9 h\u1ee3p n\u1ebfu t\u1ea5t c\u1ea3 ho\u1eb7c g\u1ea7n nh\u01b0 to\u00e0n b\u1ed9 MC tr\u00ean trang (bao g\u1ed3m v\u0103n b\u1ea3n, h\u00ecnh \u1ea3nh ho\u1eb7c video) \u0111\u01b0\u1ee3c sao ch\u00e9p, nh\u00fang ho\u1eb7c \u0111\u0103ng l\u1ea1i m\u00e0 kh\u00f4ng t\u1ed1n nhi\u1ec1u c\u00f4ng s\u1ee9c, t\u00ednh \u0111\u1ed9c \u0111\u00e1o, t\u00e0i n\u0103ng, k\u1ef9 n\u0103ng, tuy\u1ec3n ch\u1ecdn th\u1ee7 c\u00f4ng ho\u1eb7c gi\u00e1 tr\u1ecb gia t\u0103ng cho ng\u01b0\u1eddi d\u00f9ng. Nh\u1eefng trang nh\u01b0 v\u1eady ph\u1ea3i \u0111\u01b0\u1ee3c x\u1ebfp h\u1ea1ng Th\u1ea5p nh\u1ea5t<\/strong>, ngay c\u1ea3 khi trang \u0111\u00f3 \u0111\u1ec3 t\u1ea1i credit, ghi nh\u1eadn n\u1ed9i dung \u0111\u01b0\u1ee3c l\u1ea5y t\u1eeb m\u1ed9t ngu\u1ed3n kh\u00e1c.<\/p>\n\n\n\n
T\u1ea5t c\u1ea3 nh\u1eefng \u0111i\u1ec1u sau \u0111\u00e2y \u0111\u01b0\u1ee3c coi l\u00e0 n\u1ed9i dung sao ch\u00e9p:<\/p>\n\n\n\n
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- N\u1ed9i dung \u0111\u01b0\u1ee3c sao ch\u00e9p, \u0111\u0103ng l\u1ea1i ho\u1eb7c nh\u00fang ch\u00ednh x\u00e1c t\u1eeb m\u1ed9t ngu\u1ed3n c\u00f3 th\u1ec3 x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c. <\/strong>\u0110\u00f4i khi to\u00e0n b\u1ed9 trang \u0111\u01b0\u1ee3c sao ch\u00e9p v\u00e0 \u0111\u00f4i khi ch\u1ec9 m\u1ed9t ph\u1ea7n c\u1ee7a trang \u0111\u01b0\u1ee3c sao ch\u00e9p. \u0110\u00f4i khi nhi\u1ec1u trang \u0111\u01b0\u1ee3c sao ch\u00e9p v\u00e0 sau \u0111\u00f3 t\u1eadp h\u1ee3p l\u1ea1i v\u1edbi nhau th\u00e0nh m\u1ed9t trang duy nh\u1ea5t. N\u1ed9i dung \u0111\u00e3 \u0111\u01b0\u1ee3c sao ch\u00e9p, \u0111\u0103ng l\u1ea1i ho\u1eb7c nh\u00fang ch\u00ednh x\u00e1c th\u01b0\u1eddng l\u00e0 lo\u1ea1i n\u1ed9i dung sao ch\u00e9p d\u1ec5 x\u00e1c \u0111\u1ecbnh\/ph\u00e1t hi\u1ec7n nh\u1ea5t.<\/li>\n\n\n\n
- N\u1ed9i dung \u0111\u01b0\u1ee3c sao ch\u00e9p nh\u01b0ng c\u00f3 ch\u00fat thay \u0111\u1ed5i so v\u1edbi b\u1ea3n g\u1ed1c.<\/strong> Ki\u1ec3u sao ch\u00e9p n\u00e0y g\u00e2y kh\u00f3 kh\u0103n cho vi\u1ec7c t\u00ecm ngu\u1ed3n g\u1ed1c tr\u00f9ng kh\u1edbp ch\u00ednh x\u00e1c. \u0110\u00f4i khi ch\u1ec9 m\u1ed9t v\u00e0i t\u1eeb \u0111\u01b0\u1ee3c thay \u0111\u1ed5i ho\u1eb7c to\u00e0n b\u1ed9 c\u00e2u \u0111\u01b0\u1ee3c thay \u0111\u1ed5i ho\u1eb7c m\u1ed9t s\u1eeda \u0111\u1ed5i ki\u1ec3u “find and replace” \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n, trong \u0111\u00f3 m\u1ed9t t\u1eeb \u0111\u01b0\u1ee3c thay th\u1ebf b\u1eb1ng m\u1ed9t t\u1eeb kh\u00e1c trong to\u00e0n b\u1ed9 v\u0103n b\u1ea3n. H\u00ecnh \u1ea3nh c\u00f3 th\u1ec3 b\u1ecb c\u1eaft ho\u1eb7c video c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c chia th\u00e0nh c\u00e1c \u0111o\u1ea1n ng\u1eafn h\u01a1n. Nh\u1eefng lo\u1ea1i thay \u0111\u1ed5i n\u00e0y \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n c\u00f3 ch\u1ee7 \u00fd nh\u1eb1m g\u00e2y kh\u00f3 kh\u0103n cho vi\u1ec7c t\u00ecm ra ngu\u1ed3n g\u1ed1c c\u1ee7a n\u1ed9i dung. Ch\u00fang t\u00f4i g\u1ecdi lo\u1ea1i n\u1ed9i dung n\u00e0y l\u00e0 “\u0111\u01b0\u1ee3c sao ch\u00e9p v\u1edbi s\u1ef1 thay \u0111\u1ed5i t\u1ed1i thi\u1ec3u”.<\/li>\n\n\n\n
- N\u1ed9i dung \u0111\u01b0\u1ee3c sao ch\u00e9p t\u1eeb m\u1ed9t ngu\u1ed3n thay \u0111\u1ed5i, ch\u1eb3ng h\u1ea1n nh\u01b0 trang k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm ho\u1eb7c ngu\u1ed3n c\u1ea5p tin t\u1ee9c. <\/strong>B\u1ea1n th\u01b0\u1eddng kh\u00f4ng th\u1ec3 t\u00ecm th\u1ea5y ngu\u1ed3n g\u1ed1c ph\u00f9 h\u1ee3p ch\u00ednh x\u00e1c n\u1ebfu \u0111\u00f3 l\u00e0 b\u1ea3n sao c\u1ee7a n\u1ed9i dung “dynamic \/ \u0111\u1ed9ng” (n\u1ed9i dung thay \u0111\u1ed5i th\u01b0\u1eddng xuy\u00ean). Tuy nhi\u00ean, ch\u00fang ta v\u1eabn s\u1ebd coi \u0111\u00e2y l\u00e0 n\u1ed9i dung sao ch\u00e9p.<\/li>\n<\/ul>\n\n\n\n
Quan tr\u1ecdng: <\/strong>N\u1ed9i dung \u0111\u01b0\u1ee3c c\u1ea5p ph\u00e9p ho\u1eb7c syndicated kh\u00f4ng \u0111\u01b0\u1ee3c coi l\u00e0 “\u0111\u01b0\u1ee3c sao ch\u00e9p” (xem th\u00eam<\/a> \u0111\u1ec3 bi\u1ebft th\u00eam v\u1ec1 syndicated tr\u00ean web). V\u00ed d\u1ee5 v\u1ec1 n\u1ed9i dung \u0111\u01b0\u1ee3c syndicated \u1edf Hoa K\u1ef3 bao g\u1ed3m c\u00e1c b\u00e0i b\u00e1o c\u1ee7a AP ho\u1eb7c Reuters.<\/p>\n\n\n\n
4.6.5 C\u00e1ch x\u00e1c \u0111\u1ecbnh xem n\u1ed9i dung c\u00f3 b\u1ecb sao ch\u00e9p hay kh\u00f4ng<\/h3>\n\n\n\n
L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 b\u1ea1n x\u00e1c \u0111\u1ecbnh li\u1ec7u t\u1ea5t c\u1ea3 hay h\u1ea7u h\u1ebft MC \u0111\u01b0\u1ee3c sao ch\u00e9p? L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 b\u1ea1n x\u00e1c \u0111\u1ecbnh ngu\u1ed3n g\u1ed1c c\u1ee7a n\u1ed9i dung? Nh\u1eefng \u0111i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 kh\u00f3 x\u00e1c \u0111\u1ecbnh, nh\u01b0ng c\u00e1c b\u01b0\u1edbc sau \u0111\u00e2y c\u00f3 th\u1ec3 h\u1eefu \u00edch.<\/p>\n\n\n\n
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- Sao ch\u00e9p m\u1ed9t c\u00e2u ho\u1eb7c c\u1ee5m t\u1eeb trong v\u0103n b\u1ea3n. C\u00f3 th\u1ec3 c\u1ea7n ph\u1ea3i th\u1eed m\u1ed9t v\u00e0i c\u00e2u ho\u1eb7c c\u1ee5m t\u1eeb trong trang \u0111\u1ec3 ch\u1eafc ch\u1eafn. Khi quy\u1ebft \u0111\u1ecbnh sao ch\u00e9p c\u00e2u ho\u1eb7c c\u1ee5m t\u1eeb n\u00e0o, h\u00e3y c\u1ed1 g\u1eafng t\u00ecm m\u1ed9t c\u00e2u ho\u1eb7c m\u1ed9t chu\u1ed7i nhi\u1ec1u t\u1eeb kh\u00f4ng c\u00f3 d\u1ea5u c\u00e2u, k\u00fd t\u1ef1 b\u1ea5t th\u01b0\u1eddng ho\u1eb7c nh\u1eefng t\u1eeb \u0111\u00e1ng ng\u1edd c\u00f3 th\u1ec3 \u0111\u00e3 \u0111\u01b0\u1ee3c thay th\u1ebf trong v\u0103n b\u1ea3n g\u1ed1c.<\/li>\n\n\n\n
- T\u00ecm ki\u1ebfm tr\u00ean Google b\u1eb1ng c\u00e1ch d\u00e1n c\u00e2u ho\u1eb7c c\u1ee5m t\u1eeb (\u0111\u01b0\u1ee3c bao quanh b\u1edfi d\u1ea5u nh\u00e1y k\u00e9p \u0111\u1ec3 t\u00ecm ki\u1ebfm k\u1ebft qu\u1ea3 kh\u1edbp ch\u00ednh x\u00e1c) b\u00ean trong h\u1ed9p t\u00ecm ki\u1ebfm c\u1ee7a Google. B\u1ea1n c\u0169ng c\u00f3 th\u1ec3 th\u1eed kh\u00f4ng c\u00f3 d\u1ea5u nh\u00e1y k\u00e9p \u0111\u1ec3 t\u00ecm ki\u1ebfm c\u00e1c k\u1ebft qu\u1ea3 t\u1ed5ng qu\u00e1t h\u01a1n.<\/li>\n<\/ol>\n\n\n
\n<\/a><\/figure><\/div>\n\n\nD\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 c\u00e2u v\u00e0 c\u1ee5m t\u1eeb v\u1ec1 b\u1ed9 phim “The Wizard of Oz” v\u00e0 c\u00e1ch t\u00ecm ki\u1ebfm ch\u00fang.<\/p>\n\n\n\n