{"id":24262,"date":"2023-07-22T10:23:45","date_gmt":"2023-07-22T03:23:45","guid":{"rendered":"https:\/\/kiencang.net\/?p=24262"},"modified":"2023-08-20T23:10:17","modified_gmt":"2023-08-20T16:10:17","slug":"vi-du-nhom-tu-khoa","status":"publish","type":"post","link":"https:\/\/kiencang.net\/vi-du-nhom-tu-khoa\/","title":{"rendered":"M\u1ed9t v\u00ed d\u1ee5 v\u1ec1 nh\u00f3m t\u1eeb kh\u00f3a \u0111\u1ec3 c\u00f3 ad copy (l\u1eddi qu\u1ea3ng c\u00e1o) t\u1ed1t h\u01a1n"},"content":{"rendered":"\n<p>Ch\u00fang ta \u0111\u00e3 c\u00f3 <a href=\"https:\/\/kiencang.net\/nhom-tu-khoa-ads\/\" target=\"_blank\" rel=\"noreferrer noopener\">l\u00fd thuy\u1ebft v\u1ec1 nh\u00f3m t\u1eeb kh\u00f3a trong Google Ads<\/a>, v\u00e0 c\u1ea3 <a href=\"https:\/\/kiencang.net\/thuc-hanh-nhom-tu-khoa-ad\/\" target=\"_blank\" rel=\"noreferrer noopener\">nh\u1eefng b\u01b0\u1edbc th\u1ef1c t\u1ebf c\u1ea7n ti\u1ebfn h\u00e0nh<\/a>, tuy v\u1eady ch\u1ec9 \u1edf b\u00e0i n\u00e0y t\u00f4i v\u00e0 c\u00e1c b\u1ea1n m\u1edbi ch\u00ednh th\u1ee9c \u0111\u01b0a ra c\u00e1c v\u00ed d\u1ee5 th\u1ef1c t\u1ebf v\u1ec1 nh\u00f3m t\u1eeb kh\u00f3a, t\u1eadn d\u1ee5ng c\u00f4ng c\u1ee5 nghi\u00ean c\u1ee9u t\u1eeb kh\u00f3a c\u00f3 s\u1eb5n trong Google Ads.<\/p>\n\n\n\n<p>OK, \u1edf b\u00e0i tr\u01b0\u1edbc b\u1ea1n \u0111\u00e3 bi\u1ebft l\u00e0 nh\u00f3m t\u1eeb kh\u00f3a th\u1ee7 c\u00f4ng s\u1ebd r\u1ea5t v\u1ea5t v\u1ea3, c\u00e1ch t\u1ed1t h\u01a1n l\u00e0 \u0111\u1ec3 c\u00f4ng c\u1ee5 nh\u00f3m t\u1ef1 \u0111\u1ed9ng, sau \u0111\u00f3 ch\u00fang ta ch\u1ec9nh th\u1ee7 c\u00f4ng sau (v\u00ec t\u1ef1 \u0111\u1ed9ng kh\u00f4ng c\u00f3 \u0111\u1ed9 ch\u00ednh x\u00e1c 100%, nh\u01b0 \u01b0\u1edbc t\u00ednh c\u1ee7a ri\u00eang t\u00f4i n\u00f3 ch\u1ec9 \u0111\u00fang kho\u1ea3ng 60 &#8211; 80% t\u00f9y t\u1eeb kh\u00f3a).<\/p>\n\n\n\n<p>\u0110\u1ec3 b\u1eaft \u0111\u1ea7u, ch\u00fang ta v\u00e0o <strong>C\u00f4ng c\u1ee5 &gt; C\u00f4ng c\u1ee5 l\u1eadp k\u1ebf ho\u1ea1ch t\u1eeb kh\u00f3a &gt; Kh\u00e1m ph\u00e1 c\u00e1c t\u1eeb kh\u00f3a m\u1edbi<\/strong>:<\/p>\n\n\n\n<ul>\n<li>Nh\u1eadp t\u1eeb kh\u00f3a b\u1ea1n mu\u1ed1n tra c\u1ee9u v\u00e0o<\/li>\n\n\n\n<li>Nh\u1eadn k\u1ebft qu\u1ea3<\/li>\n\n\n\n<li>Chuy\u1ec3n sang ch\u1ebf \u0111\u1ed9 xem theo nh\u00f3m<\/li>\n<\/ul>\n\n\n\n<p>V\u00ed d\u1ee5 t\u00f4i nh\u1eadp t\u1eeb kh\u00f3a &#8220;t\u00ean mi\u1ec1n&#8221; v\u00e0o.<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_60 counter-hierarchy ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title \" >M\u1ee5c l\u1ee5c<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\" role=\"button\"><label for=\"item-6577d5f09c608\" ><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input aria-label=\"Toggle\" aria-label=\"item-6577d5f09c608\"  type=\"checkbox\" id=\"item-6577d5f09c608\"><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/kiencang.net\/vi-du-nhom-tu-khoa\/#1_Truoc_het_tap_trung_vao_cac_nhom_co_kha_nang_chuyen_doi_cao_hoac_dien_hinh\" title=\"#1. Tr\u01b0\u1edbc h\u1ebft t\u1eadp trung v\u00e0o c\u00e1c nh\u00f3m c\u00f3 kh\u1ea3 n\u0103ng chuy\u1ec3n \u0111\u1ed5i cao ho\u1eb7c \u0111i\u1ec3n h\u00ecnh \">#1. Tr\u01b0\u1edbc h\u1ebft t\u1eadp trung v\u00e0o c\u00e1c nh\u00f3m c\u00f3 kh\u1ea3 n\u0103ng chuy\u1ec3n \u0111\u1ed5i cao ho\u1eb7c \u0111i\u1ec3n h\u00ecnh <\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/kiencang.net\/vi-du-nhom-tu-khoa\/#2_Xem_xet_cac_nhom_tu_khoa_dang_tim_hieu_thong_tin\" title=\"#2. Xem x\u00e9t c\u00e1c nh\u00f3m t\u1eeb kh\u00f3a d\u1ea1ng t\u00ecm hi\u1ec3u th\u00f4ng tin\">#2. Xem x\u00e9t c\u00e1c nh\u00f3m t\u1eeb kh\u00f3a d\u1ea1ng t\u00ecm hi\u1ec3u th\u00f4ng tin<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/kiencang.net\/vi-du-nhom-tu-khoa\/#3_Bo_qua_cac_nhom_tu_khoa_khong_lien_quan_nhieu_den_san_pham_dich_vu\" title=\"#3. B\u1ecf qua c\u00e1c nh\u00f3m t\u1eeb kh\u00f3a kh\u00f4ng li\u00ean quan nhi\u1ec1u \u0111\u1ebfn s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5\">#3. B\u1ecf qua c\u00e1c nh\u00f3m t\u1eeb kh\u00f3a kh\u00f4ng li\u00ean quan nhi\u1ec1u \u0111\u1ebfn s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/kiencang.net\/vi-du-nhom-tu-khoa\/#4_Chinh_lai_danh_sach_tu_khoa_bang_bien_phap_thu_cong\" title=\"#4. Ch\u1ec9nh l\u1ea1i danh s\u00e1ch t\u1eeb kh\u00f3a b\u1eb1ng bi\u1ec7n ph\u00e1p th\u1ee7 c\u00f4ng\">#4. Ch\u1ec9nh l\u1ea1i danh s\u00e1ch t\u1eeb kh\u00f3a b\u1eb1ng bi\u1ec7n ph\u00e1p th\u1ee7 c\u00f4ng<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Truoc_het_tap_trung_vao_cac_nhom_co_kha_nang_chuyen_doi_cao_hoac_dien_hinh\"><\/span>#1. Tr\u01b0\u1edbc h\u1ebft t\u1eadp trung v\u00e0o c\u00e1c nh\u00f3m c\u00f3 kh\u1ea3 n\u0103ng chuy\u1ec3n \u0111\u1ed5i cao ho\u1eb7c \u0111i\u1ec3n h\u00ecnh <span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><span style=\"text-decoration: underline;\">A. Nh\u00f3m c\u00f3 \u0111\u1ed9ng t\u1eeb mua<\/span><\/p>\n\n\n\n<p>Nh\u00f3m t\u1eeb kh\u00f3a c\u00f3 \u0111\u1ed9ng t\u1eeb <strong>mua<\/strong> \u0111i k\u00e8m l\u00e0 m\u1ed9t trong c\u00e1c nh\u00f3m t\u1eeb kh\u00f3a ph\u1ed5 bi\u1ebfn v\u1edbi g\u1ea7n nh\u01b0 m\u1ecdi s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5. V\u00e0 \u0111\u00e2y c\u0169ng l\u00e0 nh\u00f3m c\u00f3 kh\u1ea3 n\u0103ng chuy\u1ec3n \u0111\u1ed5i r\u1ea5t cao, n\u1ebfu kh\u00f4ng mu\u1ed1n n\u00f3i l\u00e0 top cao nh\u1ea5t.<\/p>\n\n\n\n<p>Ch\u00fang ta t\u00ecm \u0111\u1ebfn nh\u00f3m \u0111\u01b0\u1ee3c ph\u00e2n lo\u1ea1i l\u00e0 Mua trong \u0111\u1ea7u ti\u00eau \u0111\u1ec1, b\u1ea1n click v\u00e0o \u0111\u00f3 \u0111\u1ec3 n\u00f3 x\u1ed5 ra danh s\u00e1ch t\u1eeb kh\u00f3a, sau \u0111\u00f3 click v\u00e0o t\u00ean nh\u00f3m \u0111\u1ec3 ch\u1ecdn t\u1ea5t c\u1ea3 t\u1eeb kh\u00f3a trong nh\u00f3m \u0111\u00f3, r\u1ed3i nh\u1ea5n <strong>Sao ch\u00e9p<\/strong>:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/sao-chep-tu-khoa.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"419\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/sao-chep-tu-khoa-1024x419.png\" alt=\"Sao ch\u00e9p t\u1eeb kh\u00f3a \u0111\u00e3 \u0111\u01b0\u1ee3c ph\u00e2n lo\u1ea1i theo nh\u00f3m\" class=\"wp-image-24264\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/sao-chep-tu-khoa-1024x419.png 1024w, https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/sao-chep-tu-khoa-300x123.png 300w, https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/sao-chep-tu-khoa-768x314.png 768w, https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/sao-chep-tu-khoa.png 1530w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><figcaption class=\"wp-element-caption\">Sao ch\u00e9p t\u1eeb kh\u00f3a \u0111\u00e3 \u0111\u01b0\u1ee3c ph\u00e2n lo\u1ea1i theo nh\u00f3m<\/figcaption><\/figure><\/div>\n\n\n<p>Sau \u0111\u00f3 b\u1ea1n c\u00f3 th\u1ec3 v\u00e0o \u1ee9ng d\u1ee5ng nh\u01b0 Google trang t\u00ednh \u0111\u1ec3 paste c\u00e1c t\u1eeb kh\u00f3a n\u00e0y v\u00e0o.<\/p>\n\n\n\n<p>T\u1ea1m th\u1eddi ch\u00fang ta ch\u1ec9 c\u1ea7n 2 c\u1ed9t l\u00e0 <strong>Ad group name<\/strong> (t\u00ean nh\u00f3m qu\u1ea3ng c\u00e1o) v\u00e0 <strong>Keyword<\/strong> (c\u00e1c t\u1eeb kh\u00f3a trong nh\u00f3m \u0111\u00f3 t\u01b0\u01a1ng \u1ee9ng v\u1edbi nh\u00f3m qu\u1ea3ng).<\/p>\n\n\n\n<p>Sau \u0111\u00f3 paste t\u1eeb kh\u00f3a v\u00e0o:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/dua-vao-bang-tinh.png\"><img loading=\"lazy\" decoding=\"async\" width=\"556\" height=\"501\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/dua-vao-bang-tinh.png\" alt=\"\u0110\u01b0a c\u00e1c t\u1eeb kh\u00f3a v\u00e0o b\u1ea3ng t\u00ednh\" class=\"wp-image-24265\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/dua-vao-bang-tinh.png 556w, https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/dua-vao-bang-tinh-300x270.png 300w\" sizes=\"(max-width: 556px) 100vw, 556px\" \/><\/a><figcaption class=\"wp-element-caption\">\u0110\u01b0a c\u00e1c t\u1eeb kh\u00f3a v\u00e0o b\u1ea3ng t\u00ednh<\/figcaption><\/figure><\/div>\n\n\n<p>PS: Ch\u00fang ta c\u1ea7n l\u01b0u \u00fd, v\u1ec1 b\u1ea3n ch\u1ea5t t\u00ednh n\u0103ng nh\u00f3m t\u1ef1 \u0111\u1ed9ng t\u1eeb kh\u00f3a c\u1ee7a Google Ads l\u00e0 nh\u00f3m theo s\u1ef1 l\u1eb7p l\u1ea1i ng\u1eef ngh\u0129a c\u1ee7a t\u1eeb kh\u00f3a, v\u00ec th\u1ebf c\u00f3 kh\u1ea3 n\u0103ng b\u1ea1n kh\u00f4ng ch\u1ec9 c\u00f3 m\u1ed9t nh\u00f3m t\u1eeb kh\u00f3a mua khi ph\u00e2n lo\u1ea1i t\u1ef1 \u0111\u1ed9ng. V\u00ed d\u1ee5 v\u1edbi t\u1eeb kh\u00f3a &#8220;t\u00ean mi\u1ec1n&#8221;, t\u00f4i th\u1ea5y Google Ads ph\u00e2n lo\u1ea1i t\u1ef1 \u0111\u1ed9ng c\u00f3 v\u00e0i nh\u00f3m li\u00ean quan \u0111\u1ebfn mua l\u00e0 &#8220;Mua t\u00ean&#8221;, &#8220;Mua Domain&#8221; v\u00e0 &#8220;Mi\u1ec1n Gi\u00e1 Mua&#8221;.<\/p>\n\n\n\n<p><span style=\"text-decoration: underline;\">B. Nh\u00f3m h\u1ecfi gi\u00e1 s\u1ea3n ph\u1ea9m<\/span><\/p>\n\n\n\n<p>Nh\u00f3m h\u1ecfi gi\u00e1 s\u1ea3n ph\u1ea9m c\u0169ng l\u00e0 m\u1ed9t nh\u00f3m \u0111i\u1ec3n h\u00ecnh, tuy kh\u00f4ng m\u1ea1nh b\u1eb1ng mua, v\u00ec nh\u00f3m n\u00e0y v\u1eabn c\u00f2n h\u01a1i h\u01b0\u1edbng \u0111i\u1ec1u tra gi\u00e1 c\u1ea3 r\u1ed3i m\u1edbi mua. Tuy nhi\u00ean \u0111\u00e2y c\u0169ng l\u00e0 nh\u00f3m c\u00f3 chuy\u1ec3n \u0111\u1ed5i cao.<\/p>\n\n\n\n<p>V\u00ed d\u1ee5: <\/p>\n\n\n\n<ul>\n<li>t\u00ean mi\u1ec1n gi\u00e1 r\u1ebb<\/li>\n\n\n\n<li>ten mien gia re<\/li>\n\n\n\n<li>t\u00ean mi\u1ec1n gi\u00e1 r\u1ebb 20k<\/li>\n\n\n\n<li>t\u00ean mi\u1ec1n com gi\u00e1 r\u1ebb<\/li>\n\n\n\n<li>mi\u1ec1n gi\u00e1 r\u1ebb<\/li>\n\n\n\n<li>thu\u00ea t\u00ean mi\u1ec1n gi\u00e1 r\u1ebb<\/li>\n\n\n\n<li>ten mien com gia re<\/li>\n\n\n\n<li>ten mi\u1ec1n gi\u00e1 r\u1ebb<\/li>\n\n\n\n<li>t\u00ean mi\u1ec1n qu\u1ed1c t\u1ebf gi\u00e1 r\u1ebb<\/li>\n\n\n\n<li>gi\u00e1 t\u00ean mi\u1ec1n<\/li>\n<\/ul>\n\n\n\n<p>H\u1ecfi <em>gi\u00e1<\/em> v\u1edbi <em>gi\u00e1 r\u1ebb<\/em> th\u1ef1c ra t\u01b0\u01a1ng \u0111\u1ed1i kh\u00e1c nhau. V\u00ec gi\u00e1 r\u1ebb l\u00e0 ng\u1ee5 \u00fd ng\u01b0\u1eddi n\u00e0y c\u00f3 hi\u1ec3u bi\u1ebft nh\u1ea5t \u0111\u1ecbnh r\u1ed3i v\u00e0 \u0111ang mong mu\u1ed1n gi\u00e1 c\u00e0ng th\u1ea5p c\u00e0ng t\u1ed1t.<\/p>\n\n\n\n<p>M\u1ed9t t\u1eeb kh\u00f3a kh\u00e1c c\u0169ng li\u00ean quan \u0111\u1ebfn gi\u00e1 kh\u00e1 nhi\u1ec1u \u0111\u00f3 l\u00e0 &#8220;khuy\u1ebfn m\u00e3i&#8221; ho\u1eb7c &#8220;khuy\u1ebfn m\u1ea1i&#8221;.<\/p>\n\n\n\n<p><span style=\"text-decoration: underline;\">C. Nh\u00f3m t\u1eeb kh\u00f3a tra th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh<\/span><\/p>\n\n\n\n<p>Nh\u1eafm qu\u1ea3ng c\u00e1o \u0111\u1ebfn th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ed1i th\u1ee7 l\u00e0 nh\u00f3m c\u00f3 \u0111\u1eb7c \u0111i\u1ec3m CTR kh\u00f4ng cao (v\u00ec th\u01b0\u1eddng ng\u01b0\u1eddi tra t\u1eeb kh\u00f3a n\u00e0y mu\u1ed1n \u0111i\u1ec1u h\u01b0\u1edbng \u0111\u1ebfn website c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a \u0111\u1ed1i th\u1ee7), tuy v\u1eady t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i v\u1edbi nh\u1eefng ai click v\u00e0o th\u00ec kh\u00e1 \u1ed5n (v\u00ec nh\u1eefng ng\u01b0\u1eddi n\u00e0y c\u00f3 s\u1eb5n \u00fd \u0111\u1ecbnh giao d\u1ecbch \u1edf m\u1ee9c \u0111\u1ed9 nh\u1ea5t \u0111\u1ecbnh r\u1ed3i).<\/p>\n\n\n\n<p>V\u00ed d\u1ee5 t\u00f4i b\u00e1n t\u00ean mi\u1ec1n, t\u00f4i bi\u1ebft c\u00e1c \u0111\u1ed1i th\u1ee7 ti\u1ec1m n\u0103ng c\u1ee7a m\u00ecnh s\u1ebd l\u00e0 PA Vi\u1ec7t Nam, M\u1eaft B\u00e3o, Tenten, Google Domain, Godaddy,&#8230;<\/p>\n\n\n\n<p>V\u00e0 t\u00f4i t\u00ecm \u0111\u1ebfn c\u00e1c nh\u00f3m t\u1eeb kh\u00f3a n\u00e0y r\u1ed3i copy \u0111\u01b0a v\u00e0o b\u1ea3ng t\u00ednh d\u00e0nh cho nh\u00f3m &#8220;t\u00ean mi\u1ec1n &#8211; \u0111\u1ed1i th\u1ee7&#8221;, v\u00ed d\u1ee5:<\/p>\n\n\n\n<ul>\n<li>mua t\u00ean mi\u1ec1n godaddy<\/li>\n\n\n\n<li>t\u00ean mi\u1ec1n godaddy<\/li>\n\n\n\n<li>mua t\u00ean mi\u1ec1n tr\u00ean godaddy<\/li>\n\n\n\n<li>mua hosting godaddy<\/li>\n\n\n\n<li>khuy\u1ebfn m\u00e3i godaddy<\/li>\n\n\n\n<li>h\u01b0\u1edbng d\u1eabn mua t\u00ean mi\u1ec1n tr\u00ean godaddy<\/li>\n\n\n\n<li>godaddy c\u00f4ng ty con<\/li>\n\n\n\n<li>h\u01b0\u1edbng d\u1eabn mua hosting tr\u00ean godaddy<\/li>\n<\/ul>\n\n\n\n<p>V\u00ed d\u1ee5 v\u1ec1 qu\u1ea3ng c\u00e1o khi tra t\u1eeb kh\u00f3a c\u00f3 th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ed1i th\u1ee7:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/thuong-hieu-doi-thu-matbao.png\"><img loading=\"lazy\" decoding=\"async\" width=\"851\" height=\"277\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/thuong-hieu-doi-thu-matbao.png\" alt=\"\" class=\"wp-image-24268\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/thuong-hieu-doi-thu-matbao.png 851w, https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/thuong-hieu-doi-thu-matbao-300x98.png 300w, https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/thuong-hieu-doi-thu-matbao-768x250.png 768w\" sizes=\"(max-width: 851px) 100vw, 851px\" \/><\/a><figcaption class=\"wp-element-caption\">Qu\u1ea3ng c\u00e1o c\u1ee7a M\u1eaft B\u00e3o xu\u1ea5t hi\u1ec7n khi t\u00ecm ki\u1ebfm th\u01b0\u01a1ng hi\u1ec7u GoDaddy<\/figcaption><\/figure><\/div>\n\n\n<p>C\u00e1 nh\u00e2n t\u00f4i cho r\u1eb1ng qu\u1ea3ng c\u00e1o khi ng\u01b0\u1eddi d\u00f9ng tra c\u1ee9u th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a \u0111\u1ed1i th\u1ee7 l\u00e0 \u0111i\u1ec1u kh\u00e1 nh\u1ea1y c\u1ea3m (v\u1ec1 m\u1eb7t c\u1ea3m x\u00fac th\u00f4i, c\u00f2n c\u00e1i n\u00e0y v\u1eabn \u0111\u00fang lu\u1eadt). N\u00f3 c\u00f3 th\u1ec3 t\u1ea1o c\u1ea3m gi\u00e1c \u00edt nhi\u1ec1u ki\u1ec3u &#8220;\u0111\u1eadp ch\u1eadu c\u01b0\u1edbp hoa&#8221;, n\u00ean b\u1ea1n n\u00e0o tri\u1ec3n khai h\u00e3y th\u1eadn tr\u1ecdng.<\/p>\n\n\n\n<p>L\u1eddi khuy\u00ean chung l\u00e0 ch\u1ec9 n\u00ean l\u00e0m \u0111i\u1ec1u n\u00e0y khi:<\/p>\n\n\n\n<ul>\n<li>Th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ed1i th\u1ee7 l\u00e0 l\u1edbn h\u01a1n h\u1eb3n th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n.<\/li>\n\n\n\n<li>Th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ed1i th\u1ee7 v\u00e0 th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n kh\u00f4ng qu\u00e1 ch\u00eanh l\u1ec7ch, nh\u01b0ng c\u1ea3 hai \u0111\u1ec1u l\u00e0 th\u01b0\u01a1ng hi\u1ec7u l\u1edbn.<\/li>\n<\/ul>\n\n\n\n<p><span style=\"text-decoration: underline;\">D. Nh\u00f3m t\u1eeb kh\u00f3a \u0111\u1eb7c th\u00f9 c\u1ee7a s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5<\/span><\/p>\n\n\n\n<p>M\u1ed7i s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 s\u1ebd c\u00f3 m\u1ed9t v\u00e0i t\u1eeb kh\u00f3a \u0111\u1eb7c th\u00f9 li\u00ean quan \u0111\u1ebfn n\u00f3. Ch\u1eb3ng h\u1ea1n v\u1edbi t\u00ean mi\u1ec1n, n\u00f3 c\u00f3 m\u1ed9t t\u1eeb kh\u00f3a \u0111\u1eb7c th\u00f9 c\u00f3 t\u00ednh chuy\u1ec3n \u0111\u1ed5i t\u1ed1t l\u00e0 &#8220;\u0111\u0103ng k\u00fd&#8221;. Khi ng\u01b0\u1eddi d\u00f9ng tra c\u1ee9u t\u1eeb kh\u00f3a n\u00e0y, n\u00f3 r\u1ea5t g\u1ea7n v\u1edbi ngh\u0129a ng\u01b0\u1eddi d\u00f9ng mu\u1ed1n mua t\u00ean mi\u1ec1n.<\/p>\n\n\n\n<p>V\u00ed d\u1ee5 m\u1ed9t s\u1ed1 t\u1eeb kh\u00f3a trong nh\u00f3m n\u00e0y:<\/p>\n\n\n\n<ul>\n<li>\u0111\u0103ng k\u00fd t\u00ean mi\u1ec1n com<\/li>\n\n\n\n<li>\u0111\u0103ng k\u00fd t\u00ean mi\u1ec1n qu\u1ed1c t\u1ebf<\/li>\n\n\n\n<li>\u0111\u0103ng k\u00fd t\u00ean mi\u1ec1n gi\u00e1 r\u1ebb<\/li>\n\n\n\n<li>\u0111\u0103ng k\u00fd mi\u1ec1n free<\/li>\n\n\n\n<li>d\u1ecbch v\u1ee5 \u0111\u0103ng k\u00fd t\u00ean mi\u1ec1n<\/li>\n\n\n\n<li>\u0111ang k\u00fd t\u00ean mi\u1ec1n<\/li>\n\n\n\n<li>\u0111\u0103ng k\u00fd t\u00ean mi\u1ec1n v\u00e0 hosting<\/li>\n\n\n\n<li>\u0111\u0103ng k\u00fd mua t\u00ean mi\u1ec1n<\/li>\n\n\n\n<li>h\u01b0\u1edbng d\u1eabn \u0111\u0103ng k\u00fd t\u00ean mi\u1ec1n<\/li>\n\n\n\n<li>\u0111\u0103ng k\u00fd t\u00ean mi\u1ec1n pavietnam<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Xem_xet_cac_nhom_tu_khoa_dang_tim_hieu_thong_tin\"><\/span>#2. Xem x\u00e9t c\u00e1c nh\u00f3m t\u1eeb kh\u00f3a d\u1ea1ng t\u00ecm hi\u1ec3u th\u00f4ng tin<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>C\u00e1c t\u1eeb kh\u00f3a d\u1ea1ng t\u00ecm hi\u1ec3u th\u00f4ng tin kh\u00f4ng c\u00f3 m\u1ee9c \u0111\u1ed9 chuy\u1ec3n \u0111\u1ed5i cao nh\u01b0 nh\u00f3m tr\u00ean, v\u00ec ng\u01b0\u1eddi d\u00f9ng l\u00fac n\u00e0y c\u00f3 th\u1ec3 m\u1edbi \u1edf giai \u0111o\u1ea1n \u0111\u1ea7u c\u1ee7a qu\u00e1 tr\u00ecnh tr\u1edf th\u00e0nh kh\u00e1ch h\u00e0ng. Tuy v\u1eady, nh\u1eafm qu\u1ea3ng c\u00e1o \u0111\u1ebfn \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng n\u00e0y v\u1edbi ng\u00e2n s\u00e1ch h\u1ee3p l\u00fd c\u0169ng \u0111em \u0111\u1ebfn l\u1ee3i \u00edch v\u1ec1 m\u1eb7t th\u01b0\u01a1ng hi\u1ec7u, c\u0169ng nh\u01b0 kh\u1ea3 n\u0103ng ti\u1ebfp th\u1ecb l\u1ea1i sau n\u00e0y khi h\u1ecd chuy\u1ec3n sang c\u00e1c giai \u0111o\u1ea1n k\u1ebf ti\u1ebfp c\u1ee7a &#8220;h\u00e0nh tr\u00ecnh mua h\u00e0ng&#8221;.<\/p>\n\n\n\n<p>V\u00ed d\u1ee5 v\u1edbi tr\u01b0\u1eddng h\u1ee3p t\u00ean mi\u1ec1n, khi ng\u01b0\u1eddi d\u00f9ng s\u1eed d\u1ee5ng c\u00e1c t\u1eeb kh\u00f3a nh\u01b0 d\u01b0\u1edbi \u0111\u00e2y th\u00ec h\u1ecd m\u1edbi \u0111ang trong qu\u00e1 tr\u00ecnh t\u00ecm hi\u1ec3u m\u00e0 th\u00f4i:<\/p>\n\n\n\n<ul>\n<li>domain la gi<\/li>\n\n\n\n<li>ten mien la gi<\/li>\n\n\n\n<li>domain name la gi<\/li>\n\n\n\n<li>domain l\u00e0 gi<\/li>\n\n\n\n<li>t\u00ean mi\u00ean la gi<\/li>\n\n\n\n<li>t\u00ean mi\u1ec1n l\u00e0 gi<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Bo_qua_cac_nhom_tu_khoa_khong_lien_quan_nhieu_den_san_pham_dich_vu\"><\/span>#3. B\u1ecf qua c\u00e1c nh\u00f3m t\u1eeb kh\u00f3a kh\u00f4ng li\u00ean quan nhi\u1ec1u \u0111\u1ebfn s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u0110\u00f4i khi c\u00f3 s\u1ef1 tr\u00f9ng v\u1ec1 kh\u00e1i ni\u1ec7m n\u00ean c\u00f3 nh\u1eefng t\u1eeb kh\u00f3a ho\u00e0n to\u00e0n kh\u00f4ng li\u00ean quan \u0111\u1ebfn s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 m\u00e0 ch\u00fang ta cung c\u1ea5p. V\u00ed d\u1ee5 t\u00f4i b\u00e1n t\u00ean mi\u1ec1n website, v\u00e0 ai \u0111\u00f3 tra t\u1eeb kh\u00f3a &#8220;t\u00ean mi\u1ec1n camera hikvision&#8221; th\u00ec c\u00e1i n\u00e0y kh\u00f4ng li\u00ean quan g\u00ec \u0111\u1ebfn d\u1ecbch v\u1ee5 c\u1ee7a t\u00f4i c\u1ea3, v\u00e0 d\u0129 nhi\u00ean t\u00f4i kh\u00f4ng n\u00ean \u0111\u01b0a n\u00f3 v\u00e0o t\u1eeb kh\u00f3a k\u00edch ho\u1ea1t qu\u1ea3ng c\u00e1o.<\/p>\n\n\n\n<p>Tr\u01b0\u1eddng h\u1ee3p tr\u00ean b\u1ea1n s\u1ebd th\u1ea5y kh\u00f4ng nhi\u1ec1u, c\u00f2n tr\u01b0\u1eddng h\u1ee3p s\u1eafp n\u00f3i sau \u0111\u00e2y s\u1ebd ph\u1ed5 bi\u1ebfn h\u01a1n. \u0110\u00f3 l\u00e0 t\u1eeb kh\u00f3a \u0111\u00f3 li\u00ean quan kh\u00f4ng \u0111\u00e1ng k\u1ec3 \u0111\u1ebfn s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 ch\u00fang ta \u0111ang cung c\u1ea5p.<\/p>\n\n\n\n<p>Ch\u1eb3ng h\u1ea1n t\u00f4i kh\u00f4ng t\u1ed5 ch\u1ee9c &#8220;\u0111\u1ea5u gi\u00e1 t\u00ean mi\u1ec1n&#8221; v\u00e0 t\u1eeb kh\u00f3a n\u00e0y c\u00f3 gi\u00e1 cao, th\u00ec t\u1eeb kh\u00f3a \u0111\u00f3 t\u00f4i kh\u00f4ng n\u00ean nh\u1eafm v\u00e0o. N\u1ebfu n\u00f3 c\u00f3 gi\u00e1 th\u1ea5p th\u00ec t\u00f4i c\u00f3 th\u1ec3 nh\u1eafm n\u00f3 \u1edf d\u1ea1ng cung c\u1ea5p th\u00f4ng tin.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_Chinh_lai_danh_sach_tu_khoa_bang_bien_phap_thu_cong\"><\/span>#4. Ch\u1ec9nh l\u1ea1i danh s\u00e1ch t\u1eeb kh\u00f3a b\u1eb1ng bi\u1ec7n ph\u00e1p th\u1ee7 c\u00f4ng<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Gi\u1edd b\u1ea1n \u0111\u00e3 c\u00f3 c\u00e1c nh\u00f3m t\u1eeb kh\u00f3a v\u00e0 danh s\u00e1ch c\u1ee5 th\u1ec3 \u0111i k\u00e8m trong b\u1ea3ng t\u00ednh, vi\u1ec7c c\u1ee7a ch\u00fang ta b\u00e2y gi\u1edd l\u00e0 xem x\u00e9t l\u1ea1i ch\u00fang.<\/p>\n\n\n\n<p>M\u1eb7c d\u00f9 Google Ads nh\u00f3m kh\u00e1 chu\u1ea9n, nh\u01b0ng n\u00f3 kh\u00f4ng tuy\u1ec7t \u0111\u1ed1i, v\u00e0 xem x\u00e9t th\u1ee7 c\u00f4ng l\u00e0 \u0111i\u1ec1u b\u1eaft bu\u1ed9c n\u1ebfu b\u1ea1n mu\u1ed1n t\u1ed1i \u01b0u cao.<\/p>\n\n\n\n<p>V\u00ed d\u1ee5 t\u00f4i th\u1ea5y t\u1eeb kh\u00f3a sau: &#8220;netflix mua t\u00ean mi\u1ec1n phimmoi&#8221;, \u0111\u00e2y l\u00e0 t\u1eeb kh\u00f3a tra c\u1ee9u th\u00f4ng tin m\u00e0 m\u1ee9c \u0111\u1ed9 li\u00ean quan \u0111\u1ebfn d\u1ecbch v\u1ee5 b\u00e1n t\u00ean mi\u1ec1n r\u1ea5t th\u1ea5p. N\u00f3 c\u1ea7n ph\u1ea3i \u0111\u01b0\u1ee3c lo\u1ea1i b\u1ecf kh\u1ecfi nh\u00f3m qu\u1ea3ng c\u00e1o &#8220;t\u00ean mi\u1ec1n &#8211; mua&#8221;, v\u00e0 n\u00f3i chung lo\u1ea1i lu\u00f4n kh\u1ecfi b\u1ea3ng t\u1eeb kh\u00f3a qu\u1ea3ng c\u00e1o v\u00ec n\u00f3 kh\u00f4ng c\u00f3 t\u00ednh th\u01b0\u01a1ng m\u1ea1i n\u00e0o (v\u1edbi d\u1ecbch v\u1ee5 c\u1ee7a t\u00f4i), ngay c\u1ea3 t\u00ednh th\u00f4ng tin li\u00ean quan \u0111\u1ebfn d\u1ecbch v\u1ee5 c\u0169ng g\u1ea7n zero.<\/p>\n\n\n\n<p>Nh\u00ecn chung c\u00e1i n\u00e0y mu\u1ed1n l\u00e0m chu\u1ea9n kh\u00e1 m\u1ea5t th\u1eddi gian v\u00e0 y\u00eau c\u1ea7u ch\u00fang ta c\u1ea7n ph\u1ea3i hi\u1ec3u t\u01b0\u01a1ng \u0111\u1ed1i r\u00f5 v\u1ec1 s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5. 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