{"id":24014,"date":"2023-07-12T06:41:25","date_gmt":"2023-07-11T23:41:25","guid":{"rendered":"https:\/\/kiencang.net\/?p=24014"},"modified":"2023-08-20T23:26:41","modified_gmt":"2023-08-20T16:26:41","slug":"tiet-kiem-tien-google-ads","status":"publish","type":"post","link":"https:\/\/kiencang.net\/tiet-kiem-tien-google-ads\/","title":{"rendered":"7 c\u00e1ch ti\u1ebft ki\u1ec7m ti\u1ec1n khi s\u1eed d\u1ee5ng Google Ads (th\u00f4ng tin t\u1eeb chuy\u00ean gia)"},"content":{"rendered":"\n<p>Tin <strong>t\u1ed1t<\/strong> cho ch\u00fang ta l\u00e0, Google Ads c\u00f3 hi\u1ec7u qu\u1ea3. N\u1ebfu doanh nghi\u1ec7p c\u1ee7a b\u1ea1n xu\u1ea5t hi\u1ec7n v\u1edbi kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng khi h\u1ecd th\u1ef1c hi\u1ec7n c\u00e1c t\u00ecm ki\u1ebfm c\u1ee5 th\u1ec3, v\u1edbi \u00fd \u0111\u1ecbnh r\u00f5 r\u00e0ng, b\u1ea1n c\u00f3 th\u1ec3 mong \u0111\u1ee3i k\u1ebft qu\u1ea3 kh\u1ea3 quan (high return).<\/p>\n\n\n\n<p>Tin <strong>x\u1ea5u<\/strong> l\u00e0, m\u1ecdi ng\u01b0\u1eddi \u0111\u1ec1u s\u1eed d\u1ee5ng n\u00f3, v\u00e0 k\u1ec3 t\u1eeb khi n\u1ec1n t\u1ea3ng Google Ads ho\u1ea1t \u0111\u1ed9ng nh\u01b0 m\u1ed9t m\u00f4 h\u00ecnh \u0111\u1ea5u gi\u00e1 (auction), n\u1ebfu c\u00f3 c\u00e0ng nhi\u1ec1u doanh nghi\u1ec7p qu\u1ea3ng c\u00e1o tr\u00ean \u0111\u00f3, gi\u00e1 c\u1ea3 c\u00e0ng tr\u1edf n\u00ean \u0111\u1eaft \u0111\u1ecf.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/nen-tang-quang-cao-tot-nhat.png\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/nen-tang-quang-cao-tot-nhat.png\" alt=\"N\u1ec1n t\u1ea3ng qu\u1ea3ng c\u00e1o n\u00e0o \u0111em l\u1ea1i cho b\u1ea1n ROAS cao nh\u1ea5t\" class=\"wp-image-24015\" style=\"width:660px;height:444px\" width=\"660\" height=\"444\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/nen-tang-quang-cao-tot-nhat.png 714w, https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/nen-tang-quang-cao-tot-nhat-300x202.png 300w\" sizes=\"(max-width: 660px) 100vw, 660px\" \/><\/a><figcaption class=\"wp-element-caption\">Google l\u00e0 n\u1ec1n t\u1ea3ng qu\u1ea3ng c\u00e1o n\u00e0o \u0111em l\u1ea1i cho b\u1ea1n ROAS cao nh\u1ea5t<\/figcaption><\/figure><\/div>\n\n\n<p>Tin <strong>\u0111\u00e1ng m\u1eebng<\/strong> l\u00e0 g\u00ec? B\u1ea1n ch\u1ec9 c\u1ea7n \u0111\u1ec3 \u00fd \u0111\u1ebfn m\u1ed9t s\u1ed1 chi ti\u1ebft l\u00e0 \u0111\u1ee7 \u0111\u1ec3 t\u00ecm ra c\u00e1c kh\u00e1ch h\u00e0ng \u0111em l\u1ea1i l\u1ee3i nhu\u1eadn v\u1edbi chi ph\u00ed v\u1eeba ph\u1ea3i. D\u0129 nhi\u00ean \u0111i\u1ec1u n\u00e0y \u0111\u00f2i h\u1ecfi b\u1ea1n c\u1ea7n n\u1ed7 l\u1ef1c h\u01a1n m\u1ee9c trung b\u00ecnh.<\/p>\n\n\n\n<p>\u0110\u1ea5y l\u00e0 l\u00fd do b\u1ea1n \u0111\u1ecdc b\u00e0i n\u00e0y! Ch\u00fang ta s\u1ebd c\u00f9ng nhau t\u00ecm hi\u1ec3u c\u00e1ch ti\u1ebft ki\u1ec7m ti\u1ec1n v\u1edbi Google Ads:<\/p>\n\n\n\n<ul>\n<li>Ch\u1ec9 ti\u00eau ti\u1ec1n v\u1edbi kh\u00e1ch h\u00e0ng ph\u00f9 h\u1ee3p.<\/li>\n\n\n\n<li>N\u1ed5i b\u1eadt so v\u1edbi \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh.<\/li>\n\n\n\n<li><a href=\"https:\/\/kiencang.net\/landing-page-tot\/\">C\u1ea3i thi\u1ec7n trang landing page<\/a> c\u1ee7a b\u1ea1n.<\/li>\n<\/ul>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_60 counter-hierarchy ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title \" >M\u1ee5c l\u1ee5c<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\" role=\"button\"><label for=\"item-6577d5f1d92c0\" ><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input aria-label=\"Toggle\" aria-label=\"item-6577d5f1d92c0\"  type=\"checkbox\" id=\"item-6577d5f1d92c0\"><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/kiencang.net\/tiet-kiem-tien-google-ads\/#Chi_tieu_tien_cho_khach_hang_phu_hop\" title=\"Ch\u1ec9 ti\u00eau ti\u1ec1n cho kh\u00e1ch h\u00e0ng ph\u00f9 h\u1ee3p\">Ch\u1ec9 ti\u00eau ti\u1ec1n cho kh\u00e1ch h\u00e0ng ph\u00f9 h\u1ee3p<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/kiencang.net\/tiet-kiem-tien-google-ads\/#Noi_bat_hon_so_voi_doi_thu\" title=\"N\u1ed5i b\u1eadt h\u01a1n so v\u1edbi \u0111\u1ed1i th\u1ee7\">N\u1ed5i b\u1eadt h\u01a1n so v\u1edbi \u0111\u1ed1i th\u1ee7<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/kiencang.net\/tiet-kiem-tien-google-ads\/#Hay_danh_su_cham_soc_dac_biet_cho_trang_landing_page_cua_ban\" title=\"H\u00e3y d\u00e0nh s\u1ef1 ch\u0103m s\u00f3c \u0111\u1eb7c bi\u1ec7t cho trang landing page c\u1ee7a b\u1ea1n\">H\u00e3y d\u00e0nh s\u1ef1 ch\u0103m s\u00f3c \u0111\u1eb7c bi\u1ec7t cho trang landing page c\u1ee7a b\u1ea1n<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/kiencang.net\/tiet-kiem-tien-google-ads\/#Bat_dau_tiet_kiem_tien_quang_cao_Google_ngay_bay_gio\" title=\"B\u1eaft \u0111\u1ea7u ti\u1ebft ki\u1ec7m ti\u1ec1n qu\u1ea3ng c\u00e1o Google ngay b\u00e2y gi\u1edd\">B\u1eaft \u0111\u1ea7u ti\u1ebft ki\u1ec7m ti\u1ec1n qu\u1ea3ng c\u00e1o Google ngay b\u00e2y gi\u1edd<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Chi_tieu_tien_cho_khach_hang_phu_hop\"><\/span>Ch\u1ec9 ti\u00eau ti\u1ec1n cho kh\u00e1ch h\u00e0ng ph\u00f9 h\u1ee3p<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>B\u01b0\u1edbc \u0111\u1ea7u ti\u00ean \u0111\u1ec3 gi\u1eef cho chi ph\u00ed qu\u1ea3ng c\u00e1o Google \u1edf m\u1ee9c th\u1ea5p \u0111\u00f3 l\u00e0 c\u1ea7n \u0111\u1ea3m b\u1ea3o ch\u00fang ta kh\u00f4ng ti\u1ebfp c\u1eadn nh\u1eefng ai kh\u00f3 c\u00f3 th\u1ec3 tr\u1edf th\u00e0nh kh\u00e1ch h\u00e0ng. \u0110i\u1ec1u \u0111\u00f3 c\u00f3 ngh\u0129a l\u00e0, ch\u00fang ta ch\u1ec9 chi ti\u1ec1n cho c\u00e1c \u0111\u1ed1i t\u01b0\u1ee3ng c\u00f3 kh\u1ea3 n\u0103ng chuy\u1ec3n \u0111\u1ed5i cao nh\u1ea5t m\u00e0 th\u00f4i.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">1. S\u1eed d\u1ee5ng nh\u1eafm theo v\u00f9ng \u0111\u1ecba l\u00fd<\/h3>\n\n\n\n<p>Khi b\u1ea1n t\u1ea1o chi\u1ebfn d\u1ecbch m\u1edbi trong Google Ads, nh\u1eafm theo v\u00f9ng \u0111\u1ecba l\u00fd g\u1ea7n nh\u01b0 ch\u1eafc ch\u1eafn s\u1ebd m\u1eb7c \u0111\u1ecbnh l\u00e0 qu\u1ed1c gia b\u1ea1n \u0111ang sinh s\u1ed1ng, nh\u01b0ng th\u1ec9nh tho\u1ea3ng n\u00f3 c\u0169ng m\u1eb7c \u0111\u1ecbnh &#8220;T\u1ea5t c\u1ea3 c\u00e1c v\u1ecb tr\u00ed \/ All locations&#8221;- b\u1ea1n \u0111o\u00e1n \u0111\u00fang r\u1ed3i \u0111\u00f3, ngh\u0129a l\u00e0 m\u1ecdi n\u01a1i tr\u00ean th\u1ebf gi\u1edbi!<\/p>\n\n\n\n<p>Kh\u00f4ng c\u00f3 \u00fd ngh\u0129a n\u00e0o h\u1ebft n\u1ebfu b\u1ea1n qu\u1ea3ng c\u00e1o cho nh\u1eefng ai m\u00e0 b\u1ea1n kh\u00f4ng th\u1ec3 ph\u1ee5c v\u1ee5 ho\u1eb7c kh\u00f4ng \u0111em l\u1ea1i l\u1ee3i nhu\u1eadn cho b\u1ea1n. Google Ads c\u00f3 kh\u1ea3 n\u0103ng t\u00f9y bi\u1ebfn cao trong t\u00f9y ch\u1ecdn nh\u1eafm theo v\u00f9ng \u0111\u1ecba l\u00fd (location targeting), b\u1ea1n n\u00ean s\u1eed d\u1ee5ng n\u00f3 \u0111\u1ec3 bao g\u1ed3m c\u00e1c v\u00f9ng t\u1ed1t nh\u1ea5t v\u00e0 lo\u1ea1i tr\u1eeb nh\u1eefng v\u00f9ng c\u00f3 kh\u1ea3 n\u0103ng g\u00e2y l\u00e3ng ph\u00ed ng\u00e2n s\u00e1ch.<\/p>\n\n\n\n<p><strong>M\u1eb9o<\/strong>: M\u1eb7c d\u00f9 nhi\u1ec1u ng\u01b0\u1eddi th\u00edch \u00fd t\u01b0\u1edfng v\u1ec1 m\u00e3 zip, ch\u00fang l\u1ea1i g\u00e2y kh\u00f3 cho c\u00e1c n\u1ec1n t\u1ea3ng qu\u1ea3ng c\u00e1o \u0111\u1ec3 \u0111\u1ecbnh ngh\u0129a ch\u00fang m\u1ed9t c\u00e1ch th\u1ed1ng nh\u1ea5t. N\u1ebfu c\u00f3 th\u1ec3, h\u00e3y c\u1ed1 g\u1eafng s\u1eed d\u1ee5ng nh\u1eafm theo th\u00e0nh ph\u1ed1 ho\u1eb7c v\u00f9ng l\u00e2n c\u1eadn thay v\u00ec s\u1eed d\u1ee5ng zip code, \u0111i\u1ec1u \u0111\u00f3 s\u1ebd gi\u00fap vi\u1ec7c ti\u1ebfp c\u1eadn \u0111\u01b0\u1ee3c t\u1ed1t h\u01a1n.<\/p>\n\n\n\n<p>Ngo\u00e0i ra, c\u1ea7n \u0111\u1ea3m b\u1ea3o l\u00e0 c\u00e0i \u0111\u1eb7t trong ph\u1ea7n nh\u1eafm m\u1ee5c ti\u00eau n\u00e2ng cao c\u1ee7a b\u1ea1n ph\u1ea3i l\u00e0 &#8220;Nh\u1eefng ng\u01b0\u1eddi n\u1eb1m trong khu v\u1ef1c c\u1ee7a t\u00f4i \/ S\u1ef1 hi\u1ec7n di\u1ec7n&#8221; thay v\u00ec &#8220;Nh\u1eefng ng\u01b0\u1eddi quan t\u00e2m \u0111\u1ebfn khu v\u1ef1c c\u1ee7a t\u00f4i \/ S\u1ef1 hi\u1ec7n di\u1ec7n ho\u1eb7c m\u1ed1i quan t\u00e2m&#8221;. \u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 kh\u00f4ng c\u00f3 t\u00e1c \u0111\u1ed9ng l\u1edbn, nh\u01b0ng ch\u1eafc ch\u1eafn l\u00e0 t\u1ed1t h\u01a1n kh\u00f4ng l\u00e0m.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/lua-chon-vung-dia-ly.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"522\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/lua-chon-vung-dia-ly-1024x522.png\" alt=\"L\u1ef1a ch\u1ecdn theo v\u00f9ng \u0111\u1ecba l\u00fd\" class=\"wp-image-24024\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/lua-chon-vung-dia-ly-1024x522.png 1024w, https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/lua-chon-vung-dia-ly-300x153.png 300w, https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/lua-chon-vung-dia-ly-768x391.png 768w, https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/lua-chon-vung-dia-ly.png 1264w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><figcaption class=\"wp-element-caption\">L\u1ef1a ch\u1ecdn theo v\u00f9ng \u0111\u1ecba l\u00fd c\u1ee5 th\u1ec3 h\u01a1n<\/figcaption><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\">2. \u0110\u1ea5u gi\u00e1 cho c\u00e1c t\u1eeb kh\u00f3a c\u00f3 \u00fd \u0111\u1ecbnh r\u00f5 r\u00e0ng (ti\u1ec1m n\u0103ng chuy\u1ec3n \u0111\u1ed5i cao)<\/h3>\n\n\n\n<p>Nhi\u1ec1u l\u1ea7n t\u00f4i \u0111\u0103ng nh\u1eadp v\u00e0o t\u00e0i kho\u1ea3n m\u1edbi n\u01a1i m\u1ecdi ng\u01b0\u1eddi kh\u00f4ng th\u1ea5y c\u00e1c k\u1ebft qu\u1ea3 m\u00e0 h\u1ecd mu\u1ed1n v\u00e0 c\u00e1c t\u1eeb kh\u00f3a th\u00ec r\u1ed9ng m\u1ed9t c\u00e1ch \u0111\u00e1ng b\u00e1o \u0111\u1ed9ng. (V\u00e0 khi n\u00f3i n\u00f3 r\u1ed9ng, t\u00f4i kh\u00f4ng c\u00f3 \u00fd n\u00f3i \u0111\u1ebfn ki\u1ec3u kh\u1edbp t\u1eeb kh\u00f3a, ch\u00fang ta s\u1ebd n\u00f3i \u0111\u1ebfn c\u00e1i \u0111\u00f3 sau).<\/p>\n\n\n\n<p>C\u00f9ng x\u00e9t m\u1ed9t v\u00ed d\u1ee5: gi\u00e0y. N\u1ebfu doanh nghi\u1ec7p c\u1ee7a b\u1ea1n \u0111ang c\u1ed1 g\u1eafng b\u00e1n gi\u00e0y cho m\u1ecdi ng\u01b0\u1eddi, h\u00e3y kh\u1ea9n tr\u01b0\u01a1ng l\u00ean. Nh\u01b0ng nghi\u00eam t\u00fac m\u00e0 n\u00f3i, kh\u00f4ng gian gi\u00e0y r\u1ea5t \u0111\u00f4ng \u0111\u00fac. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 danh s\u00e1ch c\u00e1c t\u1eeb kh\u00f3a c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c ph\u00e2n lo\u1ea1i d\u01b0\u1edbi kh\u00eda c\u1ea1nh k\u1ef9 thu\u1eadt cho b\u1ea1n, nh\u01b0ng&#8230; n\u00f3 kh\u00f4ng c\u1ee5 th\u1ec3 nh\u01b0 n\u00f3 c\u00f3 th\u1ec3.<\/p>\n\n\n\n<ul>\n<li>gi\u00e0y n\u1eef<\/li>\n\n\n\n<li>gi\u00e0y cho n\u1eef<\/li>\n\n\n\n<li>gi\u00e0y<\/li>\n\n\n\n<li>gi\u00e0y th\u1ec3 thao<\/li>\n<\/ul>\n\n\n\n<p>Danh s\u00e1ch b\u00ean d\u01b0\u1edbi ph\u00e2n lo\u1ea1i k\u1ef9 h\u01a1n nhi\u1ec1u. V\u1edbi ch\u00fang, b\u1ea1n s\u1ebd nh\u1eadn \u0111\u01b0\u1ee3c traffic (l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp) v\u00e0 click t\u1eeb nh\u1eefng ng\u01b0\u1eddi t\u00ecm ki\u1ebfm nh\u1eefng g\u00ec m\u00e0 b\u1ea1n b\u00e1n m\u1ed9t c\u00e1ch ch\u00ednh x\u00e1c h\u01a1n nhi\u1ec1u:<\/p>\n\n\n\n<ul>\n<li> gi\u00e0y c\u1ea7u l\u00f4ng n\u1eef<\/li>\n\n\n\n<li>gi\u00e0y c\u1ea7u l\u00f4ng n\u1eef yonex<\/li>\n\n\n\n<li>gi\u00e0y c\u1ea7u l\u00f4ng n\u1eef lining<\/li>\n\n\n\n<li>gi\u00e0y c\u1ea7u l\u00f4ng n\u1eef kawasaki<\/li>\n\n\n\n<li>gi\u00e0y c\u1ea7u l\u00f4ng n\u1eef gi\u00e1 r\u1ebb<\/li>\n\n\n\n<li>gi\u00e0y c\u1ea7u l\u00f4ng n\u1eef ch\u00ednh h\u00e3ng<\/li>\n<\/ul>\n\n\n\n<p>Nh\u1eefng t\u1eeb kh\u00f3a c\u1ee5 th\u1ec3 h\u01a1n t\u1ea5t nhi\u00ean s\u1ebd c\u00f3 kh\u1ed1i l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm (search volume) th\u1ea5p h\u01a1n nhi\u1ec1u so v\u1edbi danh s\u00e1ch r\u1ed9ng \u0111\u1ea7u ti\u00ean, nh\u01b0ng ch\u00fang ta kh\u00f4ng qu\u1ea3ng c\u00e1o v\u00ec kh\u1ed1i l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm c\u1ee7a t\u1eeb kh\u00f3a, ch\u00fang ta nh\u1eafm \u0111\u1ebfn \u0111\u01a1n h\u00e0ng.<\/p>\n\n\n\n<p>N\u1ebfu b\u1ea1n ch\u1ec9 c\u00f3 m\u1ed9t l\u01b0\u1ee3ng ti\u1ec1n gi\u1edbi h\u1ea1n, h\u00e3y ch\u1ec9 t\u1eadp trung v\u00e0o nh\u1eefng c\u00e1i th\u1ef1c s\u1ef1 gi\u00fap b\u00e1n \u0111\u01b0\u1ee3c h\u00e0ng, v\u00e0 tr\u00e1nh xa c\u00e1c t\u1eeb kh\u00f3a c\u00f3 kh\u1ed1i l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm cao c\u00f3 kh\u1ea3 n\u0103ng l\u00e0m t\u0103ng chi ti\u00eau c\u1ee7a b\u1ea1n v\u00e0 \u0111em l\u1ea1i ngu\u1ed3n l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp k\u00e9m ch\u1ea5t l\u01b0\u1ee3ng.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">3. Ch\u1ec9 s\u1eed d\u1ee5ng \u0111\u1ed1i s\u00e1nh c\u1ee5m t\u1eeb v\u00e0 \u0111\u1ed1i s\u00e1nh ch\u00ednh x\u00e1c t\u1eeb kh\u00f3a<\/h3>\n\n\n\n<p>C\u00e1c ki\u1ec3u \u0111\u1ed1i s\u00e1nh t\u1eeb kh\u00f3a ng\u00e0y c\u00e0ng tr\u1edf n\u00ean \u00edt r\u00f5 r\u00e0ng, c\u1ee5 th\u1ec3 h\u01a1n trong nh\u1eefng n\u0103m g\u1ea7n \u0111\u00e2y, nh\u01b0ng \u0111i\u1ec1u \u0111\u00f3 kh\u00f4ng c\u00f3 ngh\u0129a l\u00e0 b\u1ea1n kh\u00f4ng c\u1ea7n l\u00e0m g\u00ec \u0111\u1ec3 gi\u1eef c\u00e1c truy v\u1ea5n c\u1ee7a ng\u01b0\u1eddi d\u00f9ng c\u00e0ng c\u1ee5 th\u1ec3 c\u00e0ng t\u1ed1t. V\u1edbi m\u1ee5c ti\u00eau c\u1ee7a b\u00e0i vi\u1ebft n\u00e0y, t\u00f4i khuy\u1ebfn kh\u00edch b\u1ea1n ch\u1ec9 n\u00ean t\u1eadp trung v\u00e0o kh\u1edbp c\u1ee5m t\u1eeb v\u00e0 kh\u1edbp ch\u00ednh x\u00e1c t\u1eeb kh\u00f3a cho c\u00e1c chi\u1ebfn d\u1ecbch c\u1ee7a m\u00ecnh.<\/p>\n\n\n\n<p>M\u1eb7c d\u00f9 Google nhi\u1ec1u l\u1ea7n tuy\u00ean b\u1ed1 r\u1eb1ng \u0111\u1ed1i s\u00e1nh r\u1ed9ng ng\u00e0y c\u00e0ng hi\u1ec7u qu\u1ea3 h\u01a1n trong th\u1eddi \u0111i\u1ec3m hi\u1ec7n t\u1ea1i, tuy nhi\u00ean c\u00e1c t\u1eeb kh\u00f3a c\u00f3 ch\u1ea5t l\u01b0\u1ee3ng t\u1ed1t h\u01a1n, \u0111\u1ed1i s\u00e1nh t\u1ed1t h\u01a1n v\u1eabn \u0111\u1ebfn t\u1eeb c\u00e1c \u0111\u1ed1i s\u00e1nh c\u00f3 gi\u1edbi h\u1ea1n cao h\u01a1n. \u0110i\u1ec1u n\u00e0y s\u1ebd gi\u00fap b\u1ea1n kh\u00f4ng lan man v\u00e0o c\u00e1c t\u00ecm ki\u1ebfm c\u00f3 ch\u1ea5t l\u01b0\u1ee3ng th\u1ea5p \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n b\u1edfi ng\u01b0\u1eddi d\u00f9ng ch\u01b0a \u0111\u1ee7 ti\u00eau chu\u1ea9n, kh\u1edbp r\u1ed9ng nh\u01b0 v\u1eady c\u00f3 th\u1ec3 nhanh ch\u00f3ng l\u00e0m c\u1ea1n ki\u1ec7t ng\u00e2n s\u00e1ch c\u1ee7a b\u1ea1n.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Noi_bat_hon_so_voi_doi_thu\"><\/span>N\u1ed5i b\u1eadt h\u01a1n so v\u1edbi \u0111\u1ed1i th\u1ee7<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Khi b\u1ea1n c\u1ed1 g\u1eafng ti\u1ebft ki\u1ec7m ti\u1ec1n \u0111\u1ed5 v\u00e0o Google Ads, \u0111\u1eb7c bi\u1ec7t l\u00e0 khi b\u1ea1n ph\u1ea3i c\u1ea1nh tranh v\u1edbi c\u00e1c th\u01b0\u01a1ng hi\u1ec7u l\u1edbn, \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 c\u1ea7n \u0111\u1ea3m b\u1ea3o b\u1ea1n <em>n\u1ed5i b\u1eadt so v\u1edbi \u0111\u1ed1i th\u1ee7<\/em>. C\u00f3 m\u1ed9t s\u1ed1 c\u00e1ch \u0111\u01a1n gi\u1ea3n \u0111\u1ec3 l\u00e0m \u0111i\u1ec1u \u0111\u00f3.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">4. S\u1eed d\u1ee5ng c\u00e1c ti\u1ec7n \u00edch m\u1edf r\u1ed9ng trong qu\u1ea3ng c\u00e1o<\/h3>\n\n\n\n<p>N\u1ebfu t\u00f4i th\u1eed t\u00ecm ki\u1ebfm nhanh cho t\u1eeb kh\u00f3a &#8220;kh\u00f3a h\u1ecdc ti\u1ebfng anh&#8221;, g\u1ea7n nh\u01b0 t\u1ea5t c\u1ea3 c\u00e1c qu\u1ea3ng c\u00e1o \u0111\u1ec1u tr\u00f4ng gi\u1ed1ng nhau n\u1ebfu b\u1ea1n ch\u1ec9 nh\u00ecn v\u00e0o ph\u1ea7n v\u0103n b\u1ea3n. Nh\u01b0ng c\u00f3 m\u1ed9t c\u00e1i n\u1ed5i b\u1eadt l\u00ean thu h\u00fat s\u1ef1 ch\u00fa \u00fd c\u1ee7a b\u1ea1n? \u0110\u00f3 l\u00e0 qu\u1ea3ng c\u00e1o c\u1ee7a trang <code>speakingeasily.com<\/code> v\u1edbi ti\u1ec7n \u00edch \u1ea3nh.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/khoa-hoc-tieng-anh.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"898\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/khoa-hoc-tieng-anh-1024x898.png\" alt=\"Qu\u1ea3ng c\u00e1o s\u1eed d\u1ee5ng ti\u1ec7n \u00edch m\u1edf r\u1ed9ng\" class=\"wp-image-24019\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/khoa-hoc-tieng-anh-1024x898.png 1024w, https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/khoa-hoc-tieng-anh-300x263.png 300w, https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/khoa-hoc-tieng-anh-768x674.png 768w, https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/khoa-hoc-tieng-anh.png 1067w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><figcaption class=\"wp-element-caption\">Qu\u1ea3ng c\u00e1o s\u1eed d\u1ee5ng ti\u1ec7n \u00edch m\u1edf r\u1ed9ng<\/figcaption><\/figure><\/div>\n\n\n<p>Ti\u1ec7n \u00edch \u1ea3nh r\u00f5 r\u00e0ng l\u00e0 gi\u00fap cho <code>speakingeasily.com<\/code> n\u1ed5i b\u1eadt h\u01a1n so v\u1edbi ph\u1ea7n c\u00f2n l\u1ea1i. N\u00f3 c\u00f3 th\u00eam m\u1ed9t kh\u1ed1i m\u00e0u nh\u1ecf, trong khi t\u1ea5t c\u1ea3 c\u00e1c qu\u1ea3ng c\u00e1o kh\u00e1c ch\u1ec9 c\u00f3 m\u1ed7i v\u0103n b\u1ea3n m\u00e0 th\u00f4i. \u0110i\u1ec1u n\u00e0y kh\u00f4ng c\u00f3 ngh\u0129a l\u00e0 nh\u1eefng c\u00f4ng ty \u0111\u00f3 kh\u00f4ng s\u1eed d\u1ee5ng ph\u1ea7n m\u1edf r\u1ed9ng h\u00ecnh \u1ea3nh, n\u00f3 c\u00f3 ngh\u0129a l\u00e0, v\u00ec b\u1ea5t c\u1ee9 l\u00fd do g\u00ec, v\u1edbi t\u00ecm ki\u1ebfm n\u00e0y, trang <code>speakingeasily.com<\/code> \u0111\u00e3 nh\u1eadn \u0111\u01b0\u1ee3c nhi\u1ec1u s\u1ef1 ch\u00fa \u00fd h\u01a1n.<\/p>\n\n\n\n<p>V\u00ec l\u00fd do \u0111\u00f3, t\u00f4i khuy\u1ebfn kh\u00edch b\u1ea1n lu\u00f4n lu\u00f4n s\u1eed d\u1ee5ng m\u1ecdi ti\u1ec7n \u00edch m\u1edf r\u1ed9ng c\u1ee7a qu\u1ea3ng c\u00e1o m\u00e0 b\u1ea1n \u0111\u1ee7 \u0111i\u1ec1u ki\u1ec7n \u0111\u1ec3 s\u1eed d\u1ee5ng.<\/p>\n\n\n\n<ol>\n<li>Sitelink (li\u00ean k\u1ebft tr\u00ean website).<\/li>\n\n\n\n<li>Cu\u1ed9c g\u1ecdi.<\/li>\n\n\n\n<li>\u0110o\u1ea1n n\u1ed9i dung c\u00f3 c\u1ea5u tr\u00fac.<\/li>\n\n\n\n<li>\u1ea2nh.<\/li>\n\n\n\n<li>Bi\u1ec3u m\u1eabu kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng.<\/li>\n\n\n\n<li>V\u1ecb tr\u00ed \u0111\u1ecba l\u00fd.<\/li>\n\n\n\n<li>Ch\u00fa d\u1eabn.<\/li>\n\n\n\n<li>Gi\u00e1 c\u1ea3.<\/li>\n\n\n\n<li>\u1ee8ng d\u1ee5ng.<\/li>\n\n\n\n<li>Khuy\u1ebfn m\u1ea1i.<\/li>\n<\/ol>\n\n\n\n<p>Khi b\u1ea1n \u1edf trong giao di\u1ec7n c\u1ee7a Google Ads, click v\u00e0o Ads \u1edf thanh \u0111i\u1ec1u h\u01b0\u1edbng b\u00ean tr\u00e1i, sau \u0111\u00f3 v\u00e0o <strong>Ad Extension<\/strong>.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/them-tien-ich-mo-rong.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"664\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/them-tien-ich-mo-rong-1024x664.png\" alt=\"Th\u00eam ti\u1ec7n \u00edch m\u1edf r\u1ed9ng cho qu\u1ea3ng c\u00e1o\" class=\"wp-image-24036\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/them-tien-ich-mo-rong-1024x664.png 1024w, https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/them-tien-ich-mo-rong-300x195.png 300w, https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/them-tien-ich-mo-rong-768x498.png 768w, https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/them-tien-ich-mo-rong.png 1196w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><figcaption class=\"wp-element-caption\">Th\u00eam ti\u1ec7n \u00edch m\u1edf r\u1ed9ng cho qu\u1ea3ng c\u00e1o<\/figcaption><\/figure><\/div>\n\n\n<p>M\u1ed9t khi b\u1ea1n \u1edf tr\u00ean trang n\u00e0y, click v\u00e0o button d\u1ea5u c\u1ed9ng \u0111\u1ec3 th\u00eam b\u1ea5t c\u1ee9  ki\u1ec3u ti\u1ec7n \u00edch m\u1edf r\u1ed9ng n\u00e0o trong danh s\u00e1ch. B\u1eb1ng c\u00e1ch c\u00f3 nhi\u1ec1u ti\u1ec7n \u00edch m\u1edf r\u1ed9ng nh\u1ea5t c\u00f3 th\u1ec3, b\u1ea1n t\u1ef1 \u0111em l\u1ea1i cho b\u1ea3n th\u00e2n c\u01a1 h\u1ed9i t\u1ed1t nh\u1ea5t \u0111\u1ec3 thu h\u00fat s\u1ef1 ch\u00fa \u00fd c\u1ee7a ng\u01b0\u1eddi d\u00f9ng tr\u00ean trang SERP v\u00e0 n\u1ed5i b\u1eadt so v\u1edbi \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">5. S\u1eed d\u1ee5ng insight cho c\u00e1c phi\u00ean \u0111\u1ea5u gi\u00e1 \u0111\u1ec3 vi\u1ebft th\u00f4ng \u0111i\u1ec7p qu\u1ea3ng c\u00e1o<\/h3>\n\n\n\n<p>Kh\u00f4ng ph\u1ea3i m\u1ecdi t\u00ecm ki\u1ebfm \u0111\u1ec1u d\u1eabn \u0111\u1ebfn qu\u1ea3ng c\u00e1o c\u00f3 nhi\u1ec1u ti\u1ec7n \u00edch m\u1edf r\u1ed9ng (\u0111\u01b0\u1ee3c t\u00edch h\u1ee3p v\u00e0o). Trong ho\u00e0n c\u1ea3nh \u0111\u00f3, b\u1ea1n s\u1ebd ch\u1ec9 c\u00f2n l\u1ea1i l\u1eddi vi\u1ebft qu\u1ea3ng c\u00e1o (ad copy) \u0111\u1ec3 gi\u00fap b\u1ea1n n\u1ed5i b\u1eadt so v\u1edbi \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh.<\/p>\n\n\n\n<p>B\u01b0\u1edbc \u0111\u1ea7u ti\u00ean c\u1ea7n ph\u1ea3i bi\u1ebft l\u00e0 ai l\u00e0 \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh c\u1ee7a b\u1ea1n. N\u1ebfu b\u1ea1n \u0111\u00e3 c\u00f3 s\u1eb5n chi\u1ebfn d\u1ecbch \u0111ang ch\u1ea1y r\u1ed3i, b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng b\u00e1o c\u00e1o Auction Insights \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh c\u00e1c c\u00f4ng ty kh\u00e1c hi\u1ec3n th\u1ecb qu\u1ea3ng c\u00e1o b\u00ean c\u1ea1nh b\u1ea1n (\u0110\u1ec3 \u00fd: n\u1ebfu b\u1ea1n \u0111\u00e1nh gi\u00e1 danh s\u00e1ch n\u00e0y v\u00e0 ngh\u0129 nh\u01b0 sau, &#8220;\u0111\u00e2y kh\u00f4ng ph\u1ea3i l\u00e0 \u0111\u1ed1i th\u1ee7 c\u1ee7a t\u00f4i&#8221;, v\u1eady th\u00ec \u0111i\u1ec1u b\u1ea1n c\u1ea7n l\u00e0 xem x\u00e9t l\u1ea1i danh s\u00e1ch t\u1eeb kh\u00f3a c\u1ee7a b\u1ea1n!).<\/p>\n\n\n\n<p>Trong giao di\u1ec7n c\u1ee7a Google Ads, click v\u00e0o <strong>Keywords<\/strong> \u1edf thanh \u0111i\u1ec1u h\u01b0\u1edbng b\u00ean tay tr\u00e1i, sau \u0111\u00f3 ch\u1ecdn <strong>Auction Insights<\/strong> \u1edf b\u00ean d\u01b0\u1edbi.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/google-ads-auction-insights-navigation.png\"><img loading=\"lazy\" decoding=\"async\" width=\"720\" height=\"596\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/google-ads-auction-insights-navigation.png\" alt=\"Auction Insights trong Google Ads\" class=\"wp-image-24038\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/google-ads-auction-insights-navigation.png 720w, https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/google-ads-auction-insights-navigation-300x248.png 300w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><\/a><figcaption class=\"wp-element-caption\">Auction Insights trong Google Ads<\/figcaption><\/figure><\/div>\n\n\n<p>Khi b\u1ea1n \u1edf \u0111\u00f3, b\u1ea1n s\u1ebd th\u1ea5y b\u00e1o c\u00e1o gi\u1ed1ng b\u00ean d\u01b0\u1edbi. N\u00f3 li\u1ec7t k\u00ea c\u00e1c c\u00f4ng ty \u0111ang c\u1ea1nh tranh qu\u1ea3ng c\u00e1o v\u1edbi b\u1ea1n, t\u1eeb \u0111\u00f3 b\u1ea1n s\u1ebd c\u00f3 c\u00e1c con s\u1ed1 th\u1ed1ng k\u00ea \u0111\u1ec3 gi\u00fap b\u1ea1n hi\u1ec3u h\u01a1n v\u1ecb tr\u00ed c\u1ee7a b\u1ea1n.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/tiet-kiem-google-ads-auction-insights.png\"><img loading=\"lazy\" decoding=\"async\" width=\"720\" height=\"224\" src=\"https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/tiet-kiem-google-ads-auction-insights.png\" alt=\"Bi\u1ebft ai l\u00e0 \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh\" class=\"wp-image-24039\" srcset=\"https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/tiet-kiem-google-ads-auction-insights.png 720w, https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/tiet-kiem-google-ads-auction-insights-300x93.png 300w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><\/a><figcaption class=\"wp-element-caption\">Bi\u1ebft ai l\u00e0 \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh<\/figcaption><\/figure><\/div>\n\n\n<p>M\u1ed9t khi b\u1ea1n \u0111\u00e3 bi\u1ebft ai l\u00e0 \u0111\u1ed1i th\u1ee7, b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng c\u00e1c c\u00f4ng c\u1ee5 nghi\u00ean c\u1ee9u t\u1eeb kh\u00f3a \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh, ch\u1eb3ng h\u1ea1n nh\u01b0 iSpionage \u0111\u1ec3 bi\u1ebft \u0111\u01b0\u1ee3c h\u1ecd s\u1eed d\u1ee5ng l\u1eddi qu\u1ea3ng c\u00e1o nh\u01b0 th\u1ebf n\u00e0o, v\u00e0 c\u00e1ch b\u1ea1n c\u00f3 th\u1ec3 tr\u1edf n\u00ean kh\u00e1c bi\u1ec7t.<\/p>\n\n\n\n<p>N\u1ebfu b\u1ea1n kh\u00f4ng th\u1ec3 s\u1eed d\u1ee5ng ph\u1ea7n m\u1ec1m \u0111\u00f3, c\u00e1ch \u0111\u01a1n gi\u1ea3n nh\u1ea5t \u0111\u1ec3 bi\u1ebft \u0111\u01b0\u1ee3c m\u1ecdi ng\u01b0\u1eddi \u0111ang qu\u1ea3ng c\u00e1o ra sao l\u00e0 th\u1ef1c hi\u1ec7n t\u00ecm ki\u1ebfm v\u1edbi t\u1eeb kh\u00f3a m\u00e0 b\u1ea1n \u0111\u1ecbnh ch\u1ea1y ads.<\/p>\n\n\n\n<p><strong>M\u1eb9o<\/strong>: \u0110\u1ec1 xu\u1ea5t n\u00e0y \u0111i k\u00e8m v\u1edbi vi\u1ec7c b\u1ea1n c\u1ea7n h\u1ebft s\u1ee9c th\u1eadn tr\u1ecdng. N\u1ebfu b\u1ea1n th\u01b0\u1eddng xuy\u00ean th\u1ef1c hi\u1ec7n \u0111i\u1ec1u n\u00e0y, v\u00e0 kh\u00f4ng click v\u00e0o qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n ho\u1eb7c qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea5t c\u1ee9 ng\u01b0\u1eddi n\u00e0o kh\u00e1c, Google s\u1ebd hi\u1ec3u r\u1eb1ng b\u1ea1n kh\u00f4ng n\u1eb1m trong th\u1ecb tr\u01b0\u1eddng v\u1edbi s\u1ea3n ph\u1ea9m \/ d\u1ecbch v\u1ee5 c\u1ee7a t\u1eeb kh\u00f3a \u0111\u00f3. Ngh\u0129a l\u00e0, theo th\u1eddi gian, b\u1ea1n s\u1ebd kh\u00f4ng th\u1ea5y qu\u1ea3ng c\u00e1o trong l\u0129nh v\u1ef1c \u0111\u00f3 n\u1eefa. V\u00ec th\u1ebf N\u1ebeU b\u1ea1n th\u1ef1c hi\u1ec7n t\u00ecm ki\u1ebfm \u0111\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c insight, t\u00f4i khuy\u00ean b\u1ea1n n\u00ean th\u1ef1c hi\u1ec7n ch\u00fang v\u1edbi l\u01b0\u1ee3ng nh\u1ecf nh\u1ea5t c\u00f3 th\u1ec3 v\u00e0 c\u1ed1 g\u1eafng s\u1eed d\u1ee5ng c\u00e1c thi\u1ebft b\u1ecb kh\u00e1c nhau cho m\u1ed7i t\u00ecm ki\u1ebfm, c\u00e1i n\u00e0y s\u1ebd gi\u00fap ng\u0103n Google suy lu\u1eadn t\u1eeb m\u1eabu h\u00e0nh vi c\u1ee7a b\u1ea1n.<\/p>\n\n\n\n<p>M\u1ed9t khi b\u1ea1n \u0111\u00e3 bi\u1ebft kh\u00e1 r\u00f5 c\u00e1ch \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh vi\u1ebft l\u1eddi qu\u1ea3ng c\u00e1o, b\u1ea5t k\u1ec3 l\u00e0 th\u00f4ng qua c\u00f4ng c\u1ee5 ho\u1eb7c qua vi\u1ec7c do th\u00e1m tr\u00ean SERP, gi\u1edd th\u00ec b\u1ea1n c\u1ea7n l\u00e0m cho qu\u1ea3ng c\u00e1o tr\u1edf n\u00ean n\u1ed5i b\u1eadt.<\/p>\n\n\n\n<ul>\n<li>N\u1ebfu t\u1ea5t c\u1ea3 qu\u1ea3ng c\u00e1o \u0111\u1ec1u s\u1eed d\u1ee5ng c\u00f9ng t\u1eeb kh\u00f3a (ho\u1eb7c c\u00e1i g\u00ec \u0111\u00f3 r\u1ea5t g\u1ea7n g\u0169i) trong Headline 1, th\u1ebf th\u00ec t\u1ed1t nh\u1ea5t b\u1ea1n n\u00ean l\u00e0m n\u00f3 kh\u00e1c \u0111i.<\/li>\n\n\n\n<li>N\u1ebfu t\u1ea5t c\u1ea3 c\u00e1c doanh nghi\u1ec7p \u0111\u1ec1u cung c\u1ea5p khuy\u1ebfn m\u1ea1i gi\u1ea3m gi\u00e1, th\u00ec b\u1ed1i c\u1ea3nh \u0111\u00f3 s\u1ebd gi\u00fap \u00edch cho b\u1ea1n, ch\u1eb3ng h\u1ea1n khi b\u1ea1n tuy\u00ean b\u1ed1 ch\u1ea5t l\u01b0\u1ee3ng cao c\u1ee7a s\u1ea3n ph\u1ea9m \/ d\u1ecbch v\u1ee5, gi\u1ea3i th\u00edch t\u1ea1i sao b\u1ea1n l\u1ea1i kh\u00f4ng c\u00f3 gi\u1ea3m gi\u00e1.<\/li>\n\n\n\n<li>N\u1ebfu \u0111\u1ed1i th\u1ee7 c\u00f3 gi\u00e1 s\u1ea3n ph\u1ea9m cao h\u01a1n b\u1ea1n, h\u00e3y th\u00eam gi\u00e1 v\u00e0o qu\u1ea3ng c\u00e1o, v\u00e0 nh\u1ea5n m\u1ea1nh r\u1eb1ng b\u1ea1n &#8220;r\u1ebb h\u01a1n c\u00e1c c\u00f4ng ty kh\u00e1c&#8221;.<\/li>\n<\/ul>\n\n\n\n<p>Ch\u00eca kh\u00f3a c\u1ee7a vi\u1ec7c c\u1ea1nh tranh v\u1edbi Google Ads l\u00e0 n\u1ed5i b\u1eadt tr\u00ean trang SERP (trang k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm). V\u00ec th\u1ebf d\u1ef1a tr\u00ean nh\u1eefng g\u00ec b\u1ea1n kh\u00e1m ph\u00e1 ra, h\u00e3y \u0111\u1ea3m b\u1ea3o l\u00e0 b\u1ea1n c\u00f3 th\u1ec3 t\u1ea1o ra \u0111\u01b0\u1ee3c th\u00f4ng \u0111i\u1ec7p m\u1edbi, v\u00e0 qua \u0111\u00f3 l\u00e0m th\u01b0\u01a1ng hi\u1ec7u tr\u1edf n\u00ean n\u1ed5i b\u1eadt.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Hay_danh_su_cham_soc_dac_biet_cho_trang_landing_page_cua_ban\"><\/span>H\u00e3y d\u00e0nh s\u1ef1 ch\u0103m s\u00f3c \u0111\u1eb7c bi\u1ec7t cho trang landing page c\u1ee7a b\u1ea1n<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>B\u1ea1n d\u00e0nh th\u1eddi gian v\u00e0 c\u1ea3 l\u01b0\u1ee3ng ti\u1ec1n qu\u00fd b\u00e1u \u0111\u1ec3 t\u1ea1o ra c\u00e1c chi\u1ebfn d\u1ecbch Google Ads nh\u1eb1m \u0111em ng\u01b0\u1eddi d\u00f9ng \u0111\u1ebfn website, nh\u01b0ng h\u00e3y xem x\u00e9t k\u1ef9 l\u01b0\u1ee1ng, trung th\u1ef1c trang \u0111\u00edch (landing page) c\u1ee7a b\u1ea1n. N\u00f3 c\u00f3 \u0111em l\u1ea1i chuy\u1ec3n \u0111\u1ed5i kh\u00f4ng. Trung th\u1ef1c nh\u00e9. N\u1ebfu b\u1ea1n n\u00f3i d\u1ed1i t\u00f4i, \u0111i\u1ec1u \u0111\u00f3 ch\u1eb3ng l\u00e0m \u1ea3nh h\u01b0\u1edfng g\u00ec \u0111\u1ebfn t\u00f4i c\u1ea3, n\u00f3 ch\u1ec9 l\u00e0m kh\u1ed5 b\u1ea1n m\u00e0 th\u00f4i!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">6. C\u00f3 trang landing page ch\u1ea5t l\u01b0\u1ee3ng<\/h3>\n\n\n\n<p><a href=\"https:\/\/kiencang.net\/landing-page-tot\/\">C\u00f3 \u0111\u01b0\u1ee3c trang landing page ch\u1ea5t l\u01b0\u1ee3ng h\u01a1n<\/a> \u0111\u1ed3ng ngh\u0129a v\u1edbi vi\u1ec7c \u0111i\u1ec3m ch\u1ea5t l\u01b0\u1ee3ng cao h\u01a1n (Quality Scores), t\u01b0\u01a1ng \u1ee9ng l\u00e0 gi\u00e1 tr\u00ean m\u1ed7i click c\u0169ng gi\u1ea3m \u0111i. N\u1ebfu tr\u01b0\u1edbc \u0111\u00e2y landing page t\u1eebng l\u00e0 m\u1ed9t tr\u1edf ng\u1ea1i l\u1edbn, th\u00ec gi\u1edd \u0111\u00e2y n\u00f3 kh\u00f4ng c\u00f2n nh\u01b0 v\u1eady n\u1eefa. C\u00e1c n\u1ec1n t\u1ea3ng nh\u01b0 Unbounce v\u00e0 Instapage c\u00f3 kh\u1ea3 n\u0103ng gi\u00fap b\u1ea5t c\u1ee9 ai c\u0169ng c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng t\u1ea1o \u0111\u01b0\u1ee3c c\u00e1c trang landing page, bao g\u1ed3m c\u1ea3 nh\u1eefng ai kh\u00f4ng bi\u1ebft g\u00ec v\u1ec1 code hay l\u1eadp tr\u00ecnh.<\/p>\n\n\n\n<p>D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t v\u00e0i m\u1eb9o c\u1ea7n nh\u1edb <a href=\"https:\/\/kiencang.net\/cac-kieu-landing-page\/\">\u0111\u1ec3 trang landing page c\u1ee7a b\u1ea1n c\u00f3 t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i t\u1ed1t h\u01a1n<\/a>:<\/p>\n\n\n\n<ul>\n<li>L\u00fac n\u00e0o c\u0169ng ph\u1ea3i c\u00f3 l\u1eddi k\u00eau g\u1ecdi h\u00e0nh \u0111\u1ed9ng m\u1ed9t c\u00e1ch r\u00f5 r\u00e0ng v\u00e0 <a href=\"https:\/\/kiencang.net\/cach-theo-doi-chuyen-doi-google-ads\/\">c\u00f3 kh\u1ea3 n\u0103ng \u0111\u1ec3 theo d\u00f5i chuy\u1ec3n \u0111\u1ed5i \u0111\u00f3<\/a>.<\/li>\n\n\n\n<li>\u0110\u1ea3m b\u1ea3o n\u1ed9i dung tr\u00ean trang l\u00e0m n\u1ed5i b\u1eadt s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n v\u00e0 thuy\u1ebft ph\u1ee5c \u0111\u01b0\u1ee3c ng\u01b0\u1eddi d\u00f9ng giao d\u1ecbch v\u1edbi b\u1ea1n.<\/li>\n\n\n\n<li>\u0110\u1ea3m b\u1ea3o t\u1ed1c \u0111\u1ed9 t\u1ea3i trang l\u00e0 nhanh c\u1ea3 tr\u00ean m\u00e1y b\u00e0n v\u00e0 di \u0111\u1ed9ng. N\u1ebfu b\u1ea1n kh\u00f4ng ch\u1eafc ch\u1eafn v\u1ec1 c\u00e1ch c\u1ea3i thi\u1ec7n t\u1ed1c \u0111\u1ed9 t\u1ea3i trang, h\u00e3y th\u1eed ch\u1ea1y trang th\u00f4ng qua c\u00f4ng c\u1ee5 nh\u01b0 Google PageSpeed Insights.<\/li>\n<\/ul>\n\n\n\n<p>Ch\u00fang ta c\u1ea7n nh\u1edb l\u00e0, landing page l\u00e0 giai \u0111o\u1ea1n r\u1ea5t g\u1ea7n chuy\u1ec3n \u0111\u1ed5i (ch\u1ed1t \u0111\u01a1n). N\u1ebfu b\u1ea1n ch\u01b0a thi\u1ebft l\u1eadp \u0111i\u1ec1u \u0111\u00f3 t\u1ed1t, th\u00ec vi\u1ec7c b\u1ea1n l\u00e0m t\u1ed1t ph\u1ea7n li\u00ean quan \u0111\u1ebfn chi\u1ebfn d\u1ecbch v\u00e0 chi\u1ebfn l\u01b0\u1ee3c c\u0169ng kh\u00f4ng mang nhi\u1ec1u \u00fd ngh\u0129a l\u1eafm.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">7. C\u00f3 chi\u1ebfn l\u01b0\u1ee3c v\u1edbi c\u00e1c m\u1ee5c ti\u00eau chuy\u1ec3n \u0111\u1ed5i<\/h3>\n\n\n\n<p>L\u00fd t\u01b0\u1edfng th\u00ec b\u1ea1n s\u1ebd nh\u1eafm \u0111\u1ebfn \u0111\u00fang kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau, n\u1ed5i b\u1eadt so v\u1edbi \u0111\u1ed1i th\u1ee7, v\u00e0 \u0111\u01b0a kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng t\u1edbi trang landing page \u1ea5n t\u01b0\u1ee3ng v\u1edbi t\u1ed1c \u0111\u1ed9 t\u1ea3i trang \u0111\u00e1ng kinh ng\u1ea1c. Nh\u01b0ng li\u1ec7u h\u00e0nh \u0111\u1ed9ng chuy\u1ec3n \u0111\u1ed5i c\u1ee7a b\u1ea1n c\u00f3 ph\u1ea3i l\u00e0 \u0111i\u1ec1u m\u00e0 kh\u00e1ch h\u00e0ng s\u1eb5n s\u00e0ng th\u1ef1c hi\u1ec7n? B\u1ea1n \u0111\u00e3 suy ngh\u0129 th\u1ea5u \u0111\u00e1o v\u1ec1 h\u00e0nh \u0111\u1ed9ng chuy\u1ec3n \u0111\u1ed5i c\u1ee7a m\u00ecnh ch\u01b0a? B\u1ea1n c\u00f3 cung c\u1ea5p cho h\u1ecd b\u1ea5t k\u1ef3 t\u00f9y ch\u1ecdn n\u00e0o ngo\u00e0i vi\u1ec7c ch\u1ed1t \u0111\u01a1n (final sale) kh\u00f4ng?<\/p>\n\n\n\n<p>N\u1ebfu b\u1ea5t c\u1ee9 c\u00e2u tr\u1ea3 l\u1eddi n\u00e0o trong s\u1ed1 c\u00e1c c\u00e2u h\u1ecfi tr\u00ean l\u00e0 KH\u00d4NG, b\u1ea1n c\u00f3 th\u1ec3 mu\u1ed1n ngh\u0129 v\u1ec1 vi\u1ec7c th\u00eam l\u1eddi k\u00eau g\u1ecdi h\u00e0nh \u0111\u1ed9ng th\u1ee9 hai, nh\u1eb9 nh\u00e0ng h\u01a1n tr\u00ean trang landing page.<\/p>\n\n\n\n<ul>\n<li><strong>B\u1ea1n \u0111ang h\u1ecfi ai \u0111\u00f3 c\u00f3 mu\u1ed1n mua s\u1ea3n ph\u1ea9m \/ d\u1ecbch v\u1ee5 hay kh\u00f4ng? <\/strong>B\u1ea1n c\u00f3 th\u1ec3 cung c\u1ea5p d\u1ecbch v\u1ee5 \u0111\u0103ng k\u00fd email \u0111\u1ec3 nh\u1eadn b\u1ea3n tin v\u00e0 n\u1eafm b\u1eaft th\u00f4ng tin b\u00e1n h\u00e0ng v\u00e0 qu\u1ea3ng b\u00e1.<\/li>\n\n\n\n<li><strong>Y\u00eau c\u1ea7u th\u00f4ng tin c\u1ee7a ai \u0111\u00f3 \u0111\u1ec3 \u0111\u01b0a ra b\u00e1o gi\u00e1 t\u00f9y ch\u1ec9nh theo nhu c\u1ea7u?<\/strong> B\u1ea1n c\u00f3 th\u1ec3 t\u1ea1o m\u1ed9t \u1ee9ng d\u1ee5ng t\u00ednh to\u00e1n \u0111\u1ec3 gi\u00fap kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng t\u1ef1 \u01b0\u1edbc t\u00ednh chi ti\u00eau c\u1ee7a h\u1ecd.<\/li>\n<\/ul>\n\n\n\n<p>M\u1ed7i h\u00e0nh \u0111\u1ed9ng n\u00e0y, m\u1eb7c d\u00f9 kh\u00f4ng nh\u1ea5t thi\u1ebft ph\u1ea3i l\u00e0 m\u1ee5c ti\u00eau chuy\u1ec3n \u0111\u1ed5i cu\u1ed1i c\u00f9ng m\u00e0 b\u1ea1n mu\u1ed1n, s\u1ebd gi\u00fap <em>n\u1eafm b\u1eaft th\u00eam<\/em> nh\u1eefng ng\u01b0\u1eddi d\u00f9ng ch\u01b0a s\u1eb5n s\u00e0ng chuy\u1ec3n \u0111\u1ed5i theo h\u00e0nh \u0111\u1ed9ng ch\u00ednh c\u1ee7a b\u1ea1n t\u1ea1i th\u1eddi \u0111i\u1ec3m \u0111\u00f3.<\/p>\n\n\n\n<p>D\u00f9 cho n\u00f3 ch\u1ec9 nh\u01b0 l\u00e0 ph\u1ea7n th\u01b0\u1edfng an \u1ee7i, nh\u01b0ng n\u1ebfu b\u1ea1n c\u00f3 th\u1ec3 n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c m\u1ed9t s\u1ed1 th\u00f4ng tin c\u1ee7a ng\u01b0\u1eddi d\u00f9ng, b\u1ea1n c\u00f3 kh\u1ea3 n\u0103ng s\u1eed d\u1ee5ng n\u00f3 trong d\u1eef li\u1ec7u ti\u1ebfp th\u1ecb l\u1ea1i tr\u00ean b\u1ea5t c\u1ee9 n\u1ec1n t\u1ea3ng qu\u1ea3ng c\u00e1o n\u00e0o v\u00e0 ti\u1ebfp x\u00fac l\u1ea1i v\u1edbi h\u1ecd sau, hy v\u1ecdng thuy\u1ebft ph\u1ee5c \u0111\u01b0\u1ee3c h\u1ecd h\u00e0nh \u0111\u1ed9ng theo mong mu\u1ed1n c\u1ee7a b\u1ea1n.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Bat_dau_tiet_kiem_tien_quang_cao_Google_ngay_bay_gio\"><\/span>B\u1eaft \u0111\u1ea7u ti\u1ebft ki\u1ec7m ti\u1ec1n qu\u1ea3ng c\u00e1o Google ngay b\u00e2y gi\u1edd<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>V\u1edbi c\u00e1ch Google Ads l\u00e0m vi\u1ec7c gi\u00fap cho nh\u00e0 qu\u1ea3ng c\u00e1o v\u1edbi b\u1ea5t k\u1ef3 ng\u00e2n s\u00e1ch n\u00e0o \u0111\u1ec1u c\u00f3 kh\u1ea3 n\u0103ng mang l\u1ea1i ROI cao &#8211; \u0111i\u1ec1u \u0111\u00f3 bi\u1ebfn n\u00f3 th\u00e0nh n\u1ec1n t\u1ea3ng qu\u1ea3ng c\u00e1o t\u1ed1t nh\u1ea5t tr\u00ean n\u1ec1n t\u1ea3ng digital. Nh\u01b0ng b\u1ea1n c\u1ea7n ph\u1ea3i bi\u1ebft c\u00e1ch s\u1eed d\u1ee5ng n\u00f3 th\u00ec b\u1ea1n m\u1edbi t\u1eadn h\u01b0\u1edfng \u0111i\u1ec1u \u0111\u00f3 \u0111\u01b0\u1ee3c. C\u00f3 7 chi\u1ebfn l\u01b0\u1ee3c s\u1ebd gi\u00fap b\u1ea1n ti\u1ebft ki\u1ec7m ti\u1ec1n v\u00e0 c\u00f3 \u0111\u01b0\u1ee3c nhi\u1ec1u l\u1ee3i \u00edch nh\u1ea5t t\u1eeb ng\u00e2n s\u00e1ch hi\u1ec7n c\u00f3:<\/p>\n\n\n\n<ol>\n<li>Thu h\u1eb9p danh s\u00e1ch v\u00f9ng \u0111\u1ecba l\u00fd nh\u1eafm \u0111\u1ebfn.<\/li>\n\n\n\n<li>Nh\u1eafm \u0111\u1ebfn c\u00e1c t\u1eeb kh\u00f3a c\u00f3 kh\u1ea3 n\u0103ng chuy\u1ec3n \u0111\u1ed5i cao.<\/li>\n\n\n\n<li>S\u1eed d\u1ee5ng ki\u1ec3u kh\u1edbp c\u1ee5m t\u1eeb ho\u1eb7c kh\u1edbp ch\u00ednh x\u00e1c ho\u00e0n to\u00e0n.<\/li>\n\n\n\n<li>S\u1eed d\u1ee5ng c\u00e1c ti\u1ec7n \u00edch b\u1ed5 sung.<\/li>\n\n\n\n<li>L\u00e0m th\u00f4ng \u0111i\u1ec7p c\u1ee7a b\u1ea1n tr\u1edf n\u00ean kh\u00e1c bi\u1ec7t.<\/li>\n\n\n\n<li>H\u00e3y \u0111\u1ea7u t\u01b0 cho landing pages.<\/li>\n\n\n\n<li>C\u00f3 chi\u1ebfn l\u01b0\u1ee3c v\u1edbi c\u00e1c m\u1ee5c ti\u00eau chuy\u1ec3n \u0111\u1ed5i.<\/li>\n<\/ol>\n\n\n\n<p><em>(L\u01b0\u1ee3c d\u1ecbch t\u1eeb b\u00e0i <a href=\"https:\/\/www.wordstream.com\/blog\/ws\/2022\/02\/21\/how-to-save-money-google-ads\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">7 Ways to Save Money in Google Ads (From a Pro!)<\/a> c\u1ee7a t\u00e1c gi\u1ea3 Michelle Morgan, trang web WordStream)<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tin t\u1ed1t cho ch\u00fang ta l\u00e0, Google Ads c\u00f3 hi\u1ec7u qu\u1ea3. N\u1ebfu doanh nghi\u1ec7p c\u1ee7a b\u1ea1n xu\u1ea5t hi\u1ec7n v\u1edbi kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng khi h\u1ecd th\u1ef1c hi\u1ec7n c\u00e1c t\u00ecm ki\u1ebfm c\u1ee5 th\u1ec3, v\u1edbi \u00fd \u0111\u1ecbnh r\u00f5 r\u00e0ng, b\u1ea1n c\u00f3 th\u1ec3 mong \u0111\u1ee3i k\u1ebft qu\u1ea3 kh\u1ea3 quan (high return). Tin x\u1ea5u l\u00e0, m\u1ecdi ng\u01b0\u1eddi \u0111\u1ec1u s\u1eed &hellip;<\/p>\n","protected":false},"author":1,"featured_media":24485,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[103],"tags":[344],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>7 c\u00e1ch ti\u1ebft ki\u1ec7m ti\u1ec1n khi s\u1eed d\u1ee5ng Google Ads (th\u00f4ng tin t\u1eeb chuy\u00ean gia) &#8226; Ki\u1ebfn c\u00e0ng<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/kiencang.net\/tiet-kiem-tien-google-ads\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"7 c\u00e1ch ti\u1ebft ki\u1ec7m ti\u1ec1n khi s\u1eed d\u1ee5ng Google Ads (th\u00f4ng tin t\u1eeb chuy\u00ean gia) &#8226; Ki\u1ebfn c\u00e0ng\" \/>\n<meta property=\"og:description\" content=\"Tin t\u1ed1t cho ch\u00fang ta l\u00e0, Google Ads c\u00f3 hi\u1ec7u qu\u1ea3. N\u1ebfu doanh nghi\u1ec7p c\u1ee7a b\u1ea1n xu\u1ea5t hi\u1ec7n v\u1edbi kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng khi h\u1ecd th\u1ef1c hi\u1ec7n c\u00e1c t\u00ecm ki\u1ebfm c\u1ee5 th\u1ec3, v\u1edbi \u00fd \u0111\u1ecbnh r\u00f5 r\u00e0ng, b\u1ea1n c\u00f3 th\u1ec3 mong \u0111\u1ee3i k\u1ebft qu\u1ea3 kh\u1ea3 quan (high return). Tin x\u1ea5u l\u00e0, m\u1ecdi ng\u01b0\u1eddi \u0111\u1ec1u s\u1eed &hellip;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/kiencang.net\/tiet-kiem-tien-google-ads\/\" \/>\n<meta property=\"og:site_name\" content=\"Ki\u1ebfn c\u00e0ng\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/anhducnguyen87\/\" \/>\n<meta property=\"article:published_time\" content=\"2023-07-11T23:41:25+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-08-20T16:26:41+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/kiencang.net\/wp-content\/uploads\/2023\/07\/tiet-kiem-tien-ads.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"628\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Nguy\u1ec5n \u0110\u1ee9c Anh\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u0110\u01b0\u1ee3c vi\u1ebft b\u1edfi\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nguy\u1ec5n \u0110\u1ee9c Anh\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u01af\u1edbc t\u00ednh th\u1eddi gian \u0111\u1ecdc\" \/>\n\t<meta name=\"twitter:data2\" content=\"22 ph\u00fat\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"7 c\u00e1ch ti\u1ebft ki\u1ec7m ti\u1ec1n khi s\u1eed d\u1ee5ng Google Ads (th\u00f4ng tin t\u1eeb chuy\u00ean gia) &#8226; Ki\u1ebfn c\u00e0ng","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/kiencang.net\/tiet-kiem-tien-google-ads\/","og_locale":"vi_VN","og_type":"article","og_title":"7 c\u00e1ch ti\u1ebft ki\u1ec7m ti\u1ec1n khi s\u1eed d\u1ee5ng Google Ads (th\u00f4ng tin t\u1eeb chuy\u00ean gia) &#8226; Ki\u1ebfn c\u00e0ng","og_description":"Tin t\u1ed1t cho ch\u00fang ta l\u00e0, Google Ads c\u00f3 hi\u1ec7u qu\u1ea3. N\u1ebfu doanh nghi\u1ec7p c\u1ee7a b\u1ea1n xu\u1ea5t hi\u1ec7n v\u1edbi kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng khi h\u1ecd th\u1ef1c hi\u1ec7n c\u00e1c t\u00ecm ki\u1ebfm c\u1ee5 th\u1ec3, v\u1edbi \u00fd \u0111\u1ecbnh r\u00f5 r\u00e0ng, b\u1ea1n c\u00f3 th\u1ec3 mong \u0111\u1ee3i k\u1ebft qu\u1ea3 kh\u1ea3 quan (high return). 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