{"id":12644,"date":"2021-08-23T19:11:00","date_gmt":"2021-08-23T12:11:00","guid":{"rendered":"https:\/\/kiencang.net\/?p=12644"},"modified":"2022-01-23T07:56:01","modified_gmt":"2022-01-23T00:56:01","slug":"pagerank-la-gi","status":"publish","type":"post","link":"https:\/\/kiencang.net\/pagerank-la-gi\/","title":{"rendered":"PageRank l\u00e0 g\u00ec v\u00e0 t\u1ea1i sao n\u00f3 v\u1eabn quan tr\u1ecdng trong SEO"},"content":{"rendered":"\n

N\u1ebfu b\u1ea1n l\u00e0m SEO m\u1ed9t th\u1eddi gian r\u1ed3i th\u00ec ch\u1eafc b\u1ea1n v\u1eabn c\u00f2n nh\u1edb thanh c\u00f4ng c\u1ee5 m\u00e0u xanh c\u1ee7a Google PageRank.<\/p>\n\n\n\n

N\u00f3 tr\u00f4ng gi\u1ed1ng nh\u01b0 th\u1ebf n\u00e0y:<\/p>\n\n\n\n

\"Thanh
Ngu\u1ed3n \u1ea3nh: Search Engine Land<\/figcaption><\/figure><\/div>\n\n\n\n

N\u00f3 hi\u1ec3n th\u1ecb gi\u00e1 tr\u1ecb Google PageRank c\u1ee7a t\u1eebng trang b\u1ea1n gh\u00e9 th\u0103m d\u1ef1a tr\u00ean m\u1ed9t thang \u0111o logarit c\u00f3 gi\u00e1 tr\u1ecb t\u1eeb 0 \u0111\u1ebfn 10.<\/p>\n\n\n\n

V\u00e0o n\u0103m 2016, Google ch\u00ednh th\u1ee9c tuy\u00ean b\u1ed1 ng\u1eebng h\u1ed7 tr\u1ee3 thanh c\u00f4ng c\u1ee5 PageRank, nh\u01b0ng th\u1ef1c ra, trong kho\u1ea3ng th\u1eddi gian d\u00e0i nhi\u1ec1u n\u0103m tr\u01b0\u1edbc \u0111\u00f3 h\u1ecd c\u0169ng \u0111\u00e3 ng\u1eebng c\u1eadp nh\u1eadt cho n\u00f3 r\u1ed3i. V\u00ec l\u00fd do n\u00e0y, m\u1ed9t s\u1ed1 ng\u01b0\u1eddi l\u00e0m SEO cho r\u1eb1ng PageRank \u0111\u00e3 l\u1ed7i th\u1eddi (outdated) v\u00e0 \u0111\u00e2y l\u00e0 ch\u1ec9 s\u1ed1 kh\u00f4ng c\u00f3 \u00fd ngh\u0129a (irrelevant metric) trong l\u0129nh v\u1ef1c SEO hi\u1ec7n \u0111\u1ea1i ng\u00e0y nay.<\/p>\n\n\n\n

Nh\u01b0ng s\u1ef1 th\u1eadt th\u00ec: PageRank v\u1eabn \u0111\u00f3ng vai tr\u00f2 quan tr\u1ecdng trong thu\u1eadt to\u00e1n x\u1ebfp h\u1ea1ng (ranking algorithm) c\u1ee7a Google<\/a>.<\/p>\n\n\n\n

L\u00e0m sao t\u00f4i bi\u1ebft \u0111\u01b0\u1ee3c \u0111i\u1ec1u \u0111\u00f3? Ch\u00ednh Google \u0111\u00e3 n\u00f3i v\u1eady<\/a>.<\/p>\n\n\n\n

Nh\u01b0ng n\u1ed9i dung chia s\u1ebb c\u1ee7a tweet \u0111\u00f3 kh\u00f4ng ph\u1ea3i l\u00e0 b\u1eb1ng ch\u1ee9ng duy nh\u1ea5t t\u00f4i c\u00f3. C\u00e1ch \u0111\u00e2y m\u1ed9t th\u00e1ng, t\u00f4i g\u1eb7p Gary Illyes- di\u1ec5n gi\u1ea3 trong m\u1ed9t h\u1ed9i th\u1ea3o \u1edf Singapore m\u00e0 t\u00f4i c\u0169ng tham d\u1ef1. Trong b\u00e0i n\u00f3i \u0111\u00f3, anh \u1ea5y nh\u1eafc l\u1ea1i v\u1edbi th\u00ednh gi\u1ea3 r\u1eb1ng PageRank v\u1eabn \u0111\u00f3ng vai tr\u00f2 trong thu\u1eadt to\u00e1n c\u1ee7a h\u1ecd (Gary Illyes l\u00e0m vi\u1ec7c cho Google); \u0111i\u1ec1u kh\u00e1c ch\u1ec9 l\u00e0 c\u00e1c ch\u1ec9 s\u1ed1 c\u00f4ng khai (ch\u1eb3ng h\u1ea1n nh\u01b0 thanh c\u00f4ng c\u1ee5 PageRank) gi\u1edd kh\u00f4ng c\u00f2n t\u1ed3n t\u1ea1i n\u1eefa.<\/p>\n\n\n\n

M\u1ee5c \u0111\u00edch c\u1ee7a b\u00e0i vi\u1ebft n\u00e0y bao g\u1ed3m:<\/p>\n\n\n\n

  1. N\u00f3i th\u1eb3ng, n\u00f3i th\u1eadt v\u1ec1 t\u1ea7m quan tr\u1ecdng v\u00e0 m\u1ee9c \u0111\u1ed9 li\u00ean quan c\u1ee7a PageRank \u1edf th\u1eddi \u0111i\u1ec3m hi\u1ec7n t\u1ea1i;<\/li>
  2. Gi\u1ea3i th\u00edch c\u0103n b\u1ea3n v\u1ec1 c\u00f4ng th\u1ee9c c\u1ee7a PageRank;<\/li>
  3. Th\u1ea3o lu\u1eadn c\u00e1c ch\u1ec9 s\u1ed1 t\u01b0\u01a1ng t\u1ef1 \u0111ang t\u1ed3n t\u1ea1i, nh\u1eefng c\u00e1i c\u00f3 th\u1ec3 l\u00e0 s\u1ef1 thay th\u1ebf th\u00edch h\u1ee3p cho ch\u1ec9 s\u1ed1 PageRank.<\/li><\/ol>\n\n\n\n
    \n\n\n\n
    \n
    \n

    M\u1ee5c l\u1ee5c<\/p>\n